The Effective Marketer

JANUARY 31, 2012

An example of this is setting up your Twitter updates to automatically feed into your Facebook company page. For example, my HootSuite social media interface allows me to publish the same message simultaneously on Twitter, Facebook, LinkedIn, Foursquare, and soon, Google+. Semi-automatic feeds require intervention. Redundancy.

Social Media 100

Social Media Media Merchandising Twitter 100

The Effective Marketer

JUNE 19, 2012

Doing content curation poorly, though easy and quick, is often seen as spam and is likely to raise copyright and plagiarism issues for you. Are they active on Facebook? Be on Facebook. Bad curation is, at best, mere spam and at worst copyright infringing. Have an audience that spends a lot of time on Reddit? Be on Reddit.

Curation 100

Curation Copyright Peer-to-peer RSS 100

The Effective Marketer

JULY 30, 2012

Part of this is the CAN-SPAM act , which you should familiarize yourself with (interviewers will like if you show that you at least have an idea of what it’s all about). Social Media : just because you use Twitter and Facebook in school, it doesn’t mean you really know how to use it for marketing.

Education 100

Education Marketing Automation Services Work Management Planning 100

The Effective Marketer

JULY 21, 2009

Choosing the right social media strategy While some may say that since your employees are already using social media (facebook pages, tweeter accounts, linkedin posts, etc.) It’s like saying everyone should do email marketing, everyone should do podcasts, print ads and TV spots. Do we need to create rules or procedures for using it?

Social Media 100

Social Media Planning Work Management Social Marketing 100