social 
KoMarketing Associates
JULY 27, 2021
B2B marketers use a wide range of social media platforms these days to reach out to their prospects and customers. Now, new research indicates that the one they use most often also tops the list of most important platforms among social media marketers. In terms of importance, Facebook (40%) topped the list among B2B marketers.
KoMarketing Associates
JUNE 7, 2022
As B2B marketers continue to explore the benefits of social media marketing , new research indicates that they remain invested in Facebook and LinkedIn, in particular. These platforms were followed by Instagram (74%), YouTube (51%), and Twitter (49%), in terms of usage. B2B Marketers Reaping the Benefits of Paid Social Media.
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Webbiquity
APRIL 4, 2023
The term “social media” implies connecting with others, socializing and sharing. While this is a reason one may engage with social media, from its earliest days other motives have driven users to partake. Image credit: fauxels on Pexels There are four core motivations for engaging with social platforms.
Webbiquity
SEPTEMBER 28, 2021
Getting banned on social media in 2021, at least temporarily, has unfortunately become a regular thing for many users. Facebook alone had banned over 1.3 It doesn’t only happen on Twitter or Facebook. It can happen on any social media network today, even the Pinterest channel. Guest post by Lisa Sicard.
Webbiquity
AUGUST 24, 2021
Women aged 35-64 are significantly more likely to click on Facebook ads than any other age/gender cohort. 70% of YouTube video views are on mobile devices. Those are just a few of the social network-specific findings from the recently-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite.
Sprout Social
AUGUST 2, 2022
More than half of consumers anticipate using YouTube in the coming year , trailing only Facebook, according to the latest Sprout Social Index™. One of the most compelling reasons for marketers to incorporate YouTube into their strategies is that a huge number of people spend a great deal of time there. Social commerce.
Navigate the Channel
NOVEMBER 21, 2023
You have chosen the right social channels for your association, created your content calendar and embarked on a successful journey to engage with farmers through social media. It may be time to reach beyond your group of loyal followers and extend your message to a broader audience with a paid social program.
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