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  • CONTENTLY  |  TUESDAY, JUNE 21, 2016
    [Facebook, Social] Did Facebook Just Deliver a Crushing Blow to Native Advertising?
    Everyone assumes that if Facebook were to drop an anvil on media companies, it’d come in the form of an algorithm reconfiguration, a change in the revenue split on Instant Articles, or some combination of the two. In reality, the news opened up the potential for disaster, due to a new tool Facebook just put in place. The tag.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, FEBRUARY 10, 2012
    [Facebook, Social] Facebook: The Happiest Place on Earth?
    OK, OK, so I read this report this week that a guy up the road from me killed his neighbor because his daughter was un-friended on Facebook. But despite this weirdness and angst, the data would suggest that people who frequent social networks are a pretty happy bunch. Do you “get your happy on” when you go to Facebook?
  • SYNECORE  |  TUESDAY, DECEMBER 9, 2014
    [Facebook, Social] Forget Facebook & Twitter: Time to Start Marketing on Pinterest & Instagram?
    For years now Facebook and Twitter have been the two reliable social standbys, an oft-used, go-to social media marketing pairing equivalent to wine and cheese or beer and pizza (or in my case, wine, cheese, beer, and pizza). Social Media Marketing: Either Or vs And And. Social Engagement with Pinterest and Instagram.
  • WEBBIQUITY  |  MONDAY, JUNE 20, 2011
    [Facebook, Social] 6 Reasons Social Media Sucks, But You Need to Use It Anyway
    Amid all of the hype, conferences, and rapid adoption of social media marketing by organizations from sole proprietors to the Fortune 100, there remains an undercurrent of skepticism. This surfaces in posts like Social Media Skepticism , 5 reasons why social media skeptics maybe right and Business social networking: where’s the ROI?
  • BIZNOLOGY  |  TUESDAY, DECEMBER 2, 2014
    [Facebook, Social] What is Social Media Marketing?
    Social Media Marketing  — according to Wikipedia , “social media marketing is the process of gaining website traffic or attention through social media sites.” ” This is a broad practice, encompassing social media strategy (what are your goals?), The post What is Social Media Marketing?
  • HUBSPOT  |  TUESDAY, JANUARY 27, 2015
    [Facebook, Social] 9 Brands With Brilliant Facebook Marketing
    There have been a lot of questions about Facebook lately: Are people still using it? With over 1 billion active users, it’s safe to say that Facebook is alive and well. There are tons of other rising social networks out there, but let’s be honest, Facebook really was the game-changer (sorry Myspace!). Facebook
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, DECEMBER 19, 2016
    [Facebook, Social] Why Facebook Live is not ready for prime time
    ” Here’s the number one marketing prediction I see everywhere: “This is the year of Facebook Live. When I posted this sentiment on Facebook I received a strong reaction. ” — Chad Parizman , Head of Social Media and Digital Communications at Pfizer. facebook streaming video mark schaefer
  • PUZZLE MARKETER  |  THURSDAY, APRIL 26, 2012
    [Facebook, Social] Digital, Social, Brands in 60 Seconds [Infographic]
    There is no shortage of content and people developing that content. I’m also interested in the stat of how many people are posting on Facebook (695,000+) compared to how many people are searching Google (694,445+). Now it seems that more people are “living” in platforms such as Facebook and connecting with others through it.
  • B2B MARKETING INSIDER  |  TUESDAY, AUGUST 2, 2016
    [Facebook, Social] 4 Killer Facebook Hacks You Should Be Using
    If you’re like most people, you probably use Facebook at least a little more than you should. And it’s embarrassingly true that many people spend a lot of idle time at work and at home cruising Facebook… often to the tune of hours a day. Social Media facebook hacks social media marketing
  • PWB MARKETING BLOG  |  FRIDAY, OCTOBER 17, 2014
    [Facebook, Social] Social Media Tweetable Facts
    Social media statistics these days are all about big data, how companies are collecting (and using) the data, where this data comes from and how social media sites are used.  Do you know the recent B2B social media facts from fiction? FACT] 70% of the Fortune 500 companies, have have a Facebook page. TWEET THIS.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, SEPTEMBER 26, 2012
    [Facebook, Social] Do you wake-up with Facebook? (Most do!)
    Has Facebook replaced the morning newspaper and cup of coffee? According to the latest data from The Social Habit, American social media users 12+ roll out of bed and check Facebook … and another survey question confirms that about the same number check it out right before they go to sleep! This is mind-blowing.”
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, SEPTEMBER 26, 2013
    [Facebook, Social] Facebook becomes Twitterfied to fight for media attention
    Even though Facebook is the dominant social network by far with more than four times the members of Twitter, tweets dominate the news, at least until now. Facebook quietly announced it is putting its members’ public comments in the mix with television broadcasts and other news outlets. Can Facebook turn this trend?
  • VERTICAL RESPONSE  |  THURSDAY, FEBRUARY 6, 2014
    [Facebook, Social] Facebook or Twitter – Which is Better for Your Small Business?
    Did you read the predictions about social media use for small businesses in 2014? One of the biggest predictions states that small businesses will get more selective about their use of social media and the sites they have a presence on. So what about the top social media networks, Facebook and Twitter? Twitter. Overall.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, OCTOBER 11, 2011
    [Facebook, Social] Is it time for an anonymity movement to challenge Facebook?
    This is his first post on an English-speaking blog and I’m pleased to bring his views to the {grow} community: I’m a social media guy.  I’ve been blogging for six years and have been on Facebook since its beginning in France.  I’m very familiar with how Facebook has evolved. Facebook uniquity.
  • SOCIAL MEDIA B2B  |  MONDAY, FEBRUARY 29, 2016
    [Facebook, Social] A B2B Reaction to Facebook Reactions
    Facebook updated their like buttons to now include five more emotions, so instead of just liking your B2B posts, your customers and prospects can more fully express themselves. While this certainly works on the web version of Facebook, the definitely feels like a mobile-centric update. And now they can love you on Facebook.
  • BIZNOLOGY  |  TUESDAY, OCTOBER 7, 2014
    [Facebook, Social] 3 Top Social Automation Tools
    Last week I wrote  5 compelling social apps , an article that apparently hit a nerve. HootSuite is a combination of a number of useful social media management tools, including social media marketing automation, cross-posting toolks, social media response and tracking, and collaboration. HootSuite. SocialOomph.
  • WEBBIQUITY  |  MONDAY, AUGUST 5, 2013
    [Facebook, Social] 101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013
    Okay, that statistic was made up (though probably not far off the mark),  but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). For example, 93% of marketers use social media for business. But how do marketers and consumers view social media differently?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, AUGUST 9, 2016
    [Facebook, Social] Why Content Shock is coming to a Facebook ad near you
    If you read between the lines, Facebook just told us it’s going to become a lot more expensive to be in marketing soon. ” Translation: Facebook is about to max out on the number of ads it can show users inside its platform, which means it will need to find other ways to grow the company’s ad business in the future. Seriously.
  • BIZNOLOGY  |  TUESDAY, MARCH 26, 2013
    [Facebook, Social] In praise of social media mediocrity
    My advice for blogging and social media marketing alike is as follows: 20-minutes-a-day with an hour once-a-week. Don’t worry, after exploring your competitors online, the bar is really low: everyone has a link to Twitter and Facebook on their web site but very few shops are actively engaged. Is Email Better than Social Media?
  • WEBBIQUITY  |  TUESDAY, AUGUST 27, 2013
    [Facebook, Social] What are the Best Social Networks for B2B Marketing? (Research)
    There’s no question that B2B marketers have embraced social media. According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. And if so, which social networks are most productive?
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, FEBRUARY 12, 2014
    [Facebook, Social] Why The Nitty Gritty Posting Mechanisms of Facebook Matter
    When I see a post on Facebook with an incredibly long, UTM riddled link. Updating and maintaining your business’ various social media accounts is a time suck. The fact that you’re even using Facebook is a blessing. Each day, 1,500 possible stories are filtered through an average Facebook user’s News Feed. cringe.
  • SALES PROSPECTING PERSPECTIVES  |  THURSDAY, JANUARY 30, 2014
    [Facebook, Social] Why Should a B2B Sales Company Have a Facebook Page?
    There are a many, many key reasons why I believe that B2B companies can greatly benefit from having a company Facebook page. I''ll highlight just a few main points. 1. Information that is related to the company, such as social profiles! Having a Facebook account is great to show off your company for who you really are. Show it!
  • IT'S ALL ABOUT REVENUE  |  SUNDAY, DECEMBER 29, 2013
    [Facebook, Social] 3 Social Media Marketing Tips For 2014
    by Lauren Harper | Tweet this 2013 was truly a social year. New social platforms continue to emerge, and budgets have swelled, as more companies are beginning to embrace social media presence.  A reported 78% of companies now have a dedicated social media team. look forward to what 2014 bring for social media marketing.
  • B2B MARKETING TRACTION  |  MONDAY, APRIL 28, 2014
    [Facebook, Social] A Social Media Strategy for B2B Marketers
    Some business to business (B2B) marketers are still hesitant about investing in social media. They may view social media as a business to consumer (B2C) activity or they think that their target audience isn’t on social media. B2B companies are getting traction on social media. Facebook. LinkedIn. SlideShare.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JUNE 24, 2014
    [Facebook, Social] How to use Power Editor to Ignite your Facebook Marketing
    Valentina Escobar-Gonzalez, {grow} Community Member. A few months ago, I began seeing Dunkin Donuts Facebook posts in Spanish. The Secret: Facebook Power Editor. Facebook’s Power Editor helps any business target individuals on an extremely granular level. Interests (you need to search them first using Facebook Graph Search.
  • WINDMILL NETWORKING  |  TUESDAY, SEPTEMBER 25, 2012
    [Facebook, Social] Platform Counts! The Differences between Facebook, Twitter and LinkedIn Writing
    Even though Facebook, LinkedIn and Twitter tend to get lumped into the same general category of marketing, they are actually quite different. Great writing can connect with your audience, so it’s only natural that you should be gearing your updates toward the audiences on your social media platforms. Facebook Updates. LinkedIn.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JANUARY 15, 2015
    [Facebook, Social] 6 Ways to Get Out of Your Rut and Get More Out of Facebook
    She was in a Facebook rut. Many users like Debbie are experiencing Facebook fatigue. A Pew Internet Research study found that 61% of Facebook users have voluntarily taken a break from using the site for a period of several weeks or more. You don’t have to be a victim of Facebook boredom. She was in a Facebook rut.
  • WEBBIQUITY  |  TUESDAY, DECEMBER 20, 2011
    [Facebook, Social] 48 Ways to Measure Social Media Success
    Ultimately, as Olivier Blanchard has pointed out repeatedly , social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). But it’s crucial to the social media ROI debate to recognize that “R” is an end-of-the-process measure. Social media/network-referred traffic.
  • CONFLUENT FORMS  |  THURSDAY, JULY 19, 2012
    [Facebook, Social] Forget Facebook; keep your fans to yourself!
    For the last few years businesses and non-profit organizations have ridden the Facebook bandwagon. They've whole-heartedly plastered "Fan us on Facebook!" across their websites, their marketing material, their fundraising efforts, and anything else that could display a vanity Facebook URL.
  • HUBSPOT  |  SATURDAY, APRIL 30, 2016
    [Facebook, Social] The Pros & Cons of Facebook, Twitter, Instagram & Other Social Networks [Infographic]
    Nowadays, social media is one of the main channels used by companies to reach their target audiences. But with so many different social networks available, how do you choose which will work best for you? To learn more about each social network's strengths and weaknesses, check out the infographic below from Visage.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JULY 15, 2014
    [Facebook, Social] If I were the King of Facebook …
    Complaining about Facebook has become one of the web’s favorite spectator sports. But if you were the king of Facebook, what would you do to fix it? We appointed ourselves the potentate and caliph of Facebook for a day and solved all of the company’s problems in 30 minutes. Is Facebook lacking data or insight?
  • CHRIS KOCH  |  FRIDAY, AUGUST 5, 2011
    [Facebook, Social] 4 Reasons Why Facebook Stinks for B2B Marketing
    Recently, I was preparing a workshop on social media for an ITSMA client. The marketer in charge of the company’s social media effort gave me a clear edict: “Look, I don’t want you focusing on Facebook, okay? think every company should be on Facebook. The B2B pages I’ve seen on Facebook are broadcast focused.
  • BIZNOLOGY  |  TUESDAY, MARCH 11, 2014
    [Facebook, Social] Social Media is a life sentence
    Before you take the next step of using social media for business purposes, realize that it’s a life sentence. Like your Imuran and Azasan, your social media content is your daily bread and not just a special treat. At least social media is a two-way street. Every day. Don’t’ Freak Out. Don’t Freak Out.
  • HALEY MARKETING  |  WEDNESDAY, FEBRUARY 24, 2016
    [Facebook, Social] Today’s Facebook Update Changes the Way We Will Interact With Content
    For 7 years, Facebook users have had one very specific way to tell friends, family, public figures, and companies how they feel about a shared update. Sure, Facebook users could leave a comment and express their full opinion on a status update, but, until today, a Like is all that you could give an update on Facebook.
  • WEBBIQUITY  |  TUESDAY, MAY 10, 2016
    [Facebook, Social] The Nine Best Facebook Marketing Tools
    Along with Google, Facebook is one of the giants of the Internet. According to recent research , 71% of all Internet users have a Facebook profile. 96% of B2C and and 88% of B2B companies use Facebook for marketing. Here are nine of the most popular tools for enhancing Facebook marketing efforts. Buffer Social.
  • PWB MARKETING BLOG  |  TUESDAY, OCTOBER 18, 2011
    [Facebook, Social] 10 Facebook Tips Every B2B Marketer Should Know
    Are you one of the 41% of B2B companies acquiring customers through Facebook? Try these 10 quick tips to improve your B2B Facebook Page. Utilize Facebook to provide thought leadership in your industry, spot trends in what services businesses want, and provide a face for your organization. Pay attention to Facebook Insights.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MAY 27, 2013
    [Facebook, Social] Is it time to choose a social media specialty?
    Click here if you cannot view my interview with Facebook Analytics guru Jon Loomer. This is probably a relevant topic for anyone who is struggling with the enormous time suck that is social media. Plus, Jon give us one mega bonus tip on how to be effective on Facebook. Does everybody need a social media strategy?
  • HUBSPOT  |  WEDNESDAY, JUNE 12, 2013
    [Facebook, Social] Facebook Launches Clickable Hashtags #Finally
    Today, in a post on its news blog , Facebook announced it would finally be rolling out functional, clickable hashtags. Facebook indicates the update is in response to the fact that until now, "there has not been a simple way to see the larger view of what''s happening or what people are talking about." We couldn''t agree more.
  • PWB MARKETING BLOG  |  MONDAY, JULY 9, 2012
    [Facebook, Social] Quick Tip: Change Your “Voice” When Posting on Facebook
    How many Facebook Pages do you manage? Even if you own just one Facebook page besides your personal account, you have possibly run into this situation: You have wanted to comment on something not as the site manager but as yourself! B2B Marketing B2B Social Media Facebook Media“Voice.” Easy Peasy.
  • BIZNOLOGY  |  TUESDAY, JUNE 30, 2015
    [Facebook, Social] Tools I use to amplify social campaigns
    I am surprised how much of a one-man band I have become through social media thanks to a little help from my friends. Here are the top social media applications I use in order to help lead my clients and my own brand through all the background noise and into the spotlight. Engagement! That is where SOCi comes in. GaggleAMP. Give cash.
  • DIGITAL B2B MARKETING  |  TUESDAY, DECEMBER 17, 2013
    [Facebook, Social] Invisible Brand Marketing Is Not Just a Facebook Problem!
    Stop grumbling about Facebook’s latest blow to marketers. Others have finally jumped on the social media bandwagon, adding their own voice to the marketing cacophony of Facebook. Of course your posts aren’t reaching as many people on Facebook! Social: Twitter Click Rates Are Falling. Your Turn.
  • HALEY MARKETING  |  WEDNESDAY, DECEMBER 2, 2015
    [Facebook, Social] 22 Facebook Posts That Will Drive Engagement This Holiday Season
    Today's focus will be on Facebook holiday marketing ideas, and top ways to get your audience engaged with your content. Social media marketing can be a lot of fun during the holidays.if you prepare a balanced content calendar. That means you have to prepare 31 different Facebook posts this month, assuming you post once every day.
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, NOVEMBER 9, 2011
    [Facebook, Social] Make Your CFO a Social Media Fan
    Social media definitely pays off, but you’ve got to focus on the approach not the tools. Social Media has hit the mainstream these days but the big concern on every product marketer’s mind has been how to justify the ROI?  Social media definitely pays off, but you’ve got to focus on the approach not the tools. Users. Employees.
  • VERTICAL RESPONSE  |  FRIDAY, MARCH 28, 2014
    [Facebook, Social] How to Effectively Use Facebook Ads + Email
    On the last day of Social Media Marketing World , Facebook continues to be one of the most popular trending topics of discussion. With plummeting organic reach , continuous algorithm changes and the necessary realization that you have to “pay to play,” Facebook is on everyone’s brain. Gain Engagement.
  • WEBBIQUITY  |  TUESDAY, DECEMBER 4, 2012
    [Facebook, Social] 23 (More) of the Best Social Media Guides, Tips and Resources of 2012
    How can marketers make more productive use of their time on social networking sites? What’s the best time of day to post updates on Twitter or Facebook? How can you make sure your company’s social media policy doesn’t run afoul of employment law? How can you measure (or can you measure) social media ROI ?
  • HUBSPOT  |  WEDNESDAY, AUGUST 10, 2016
    [Facebook, Social] 12 of the Best Facebook Post Ideas for Facebook Lead Generation
    Most marketers know by now that Facebook is an important business tool for companies of every size and industry. But what about using Facebook for lead generation? Attracting new leads using Facebook -- leads that might eventually turn into paying customers -- is one of the most intriguing reasons to use Facebook in your marketing.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, OCTOBER 2, 2015
    [Facebook, Social] 3 Ways To Use Video To Get Tactical On Facebook
    Let me hear your social talk, your social talk. Let me hear your social talk. Here's 3 ways to use video to get tactical on Facebook. 1. Post videos directly to Facebook rather than via YouTube, Vimeo, etc. This is a great way to greet visitors to your Facebook page. Social MarketingOk, I know.
  • WEBBIQUITY  |  TUESDAY, DECEMBER 2, 2014
    [Facebook, Social] 104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)
    What are the top barriers to adopting social business practices? Find the answers to these questions and many others in more than 100 social and online marketing stats from 20+ different sources. Social Fresh ). 7. Social Fresh ). 8. Social Fresh ). 9. Social Fresh ). Social Fresh ). Social Fresh ).
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, FEBRUARY 23, 2011
    [Facebook, Social] Facebook gave us the last piece of the Earned Media puzzle
    A small relatively un-noticed posting on the Facebook blog gave marketers who use social media one of the greatest gifts I have seen in marketing in quite a while. Improving Facebook Page Insights. by Facebook Pages on Tuesday, November 23, 2010 at 7:48pm. Will Facebook replace your B2B Marketing email system?
  • SAZBEAN  |  FRIDAY, FEBRUARY 11, 2011
    [Facebook, Social] Facebook Pages are People Too
    Facebook is rolling out an update to Facebook Pages which changes the layout to be more like the new Profile layout, along with other changes. This allows a little more separation between personal and professional brands, but also gives brands an opportunity to interact and communicate more widely throughout Facebook.
  • HUBSPOT  |  THURSDAY, FEBRUARY 5, 2015
    [Facebook, Social] When to Post on Facebook, Twitter, LinkedIn & Other Top Social Networks [Infographic]
    You know by now that posting on social media is one of the best ways to amplify the awesome content you''re creating. But it isn''t enough to simply post content to social whenever you feel like it. Think about it: Is your audience spreading their time spent on social media equally throughout the day? Social Media Daily
  • BIZNOLOGY  |  TUESDAY, SEPTEMBER 27, 2016
    [Facebook, Social] Exploit the hours employees spend on social media
    According to  Putting Downtime to Work , a new report from  Bambu  by  Sprout Social , we’re geniuses: Seven in ten employees use social media at work. One in ten people will even sneak a peek at their Facebook accounts during bathroom breaks. Well, as most of you know, I am not on Team Bambu; I’m on Team GaggleAMP.
  • BUZZ MARKETING FOR TECHNOLOGY  |  TUESDAY, MAY 7, 2013
    [Facebook, Social] 3 Ways Social Media can Boost Sales Success
    Facebook Lead Generation Lead Nurturing People Sales Social Business Intelligence Social Media Social Networking Strategy Thought Leadership Twitter. Social media provides great way to connect with potential buyers. Social media provides a platform to collaborate with potential buyers.
  • VERTICAL RESPONSE  |  WEDNESDAY, APRIL 24, 2013
    [Facebook, Social] Convert Facebook Likes into Sales with These 4 Simple Steps
    Small business blogs are filled with advice on how to get more “Likes” and engagement on your Facebook Page. Use your Facebook page to develop relationships with your customers and make it easy for them to find links back to the content you create on your blog and website. Create Facebook-exclusive offers. Success!
  • WINDMILL NETWORKING  |  FRIDAY, DECEMBER 6, 2013
    [Facebook, Social] Employee Was Properly Facebook Fired
    Regular readers of my posts should remember a few of my articles that explain how even private non-unionized workplaces are subject … Continue Reading Employee Was Properly Facebook Fired by James Wu - Maximize Social Business - Maximize Social Business - Your Social Media for Business Resource.
  • BIZNOLOGY  |  TUESDAY, DECEMBER 10, 2013
    [Facebook, Social] 11 Easy Social Media Tips and Tricks
    Here’s a list, off the top of my head, of things that could and should make your social media and blogging life more full, exciting, passionate, accountable, and fruitful — and maybe a little less intimidating. Add Social Media Information to Print Media. always compare social media to parenting. Enjoy! Be Relevant.
  • PAUL GILLIN  |  WEDNESDAY, OCTOBER 19, 2011
    [Facebook, Social] Facebook Tips for Midsize Businesses
    With Facebook presenting a tempting target of 800 million potential customers, small businesses are flocking to social network as a fast and easy way to generate business. talked to Brody about tips for SMBs that want to optimize their Facebook presence. Facebook pages and apps offer easy ways to collect e-mail addresses.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JANUARY 18, 2011
    [Facebook, Social] Facebook Takes a Swing at LinkedIn
    Facebook is creeping into every nook and cranny of our personal online experiences so it’s not a surprise that they’re taking a crack at the professional market. My friend Brad Lovett has been looking at this issue and offers this insightful guest post: Looks like Facebook is taking a whack at LinkedIn. just got a raise.&#
  • HALEY MARKETING  |  MONDAY, FEBRUARY 15, 2016
    [Facebook, Social] Social Pro Case Study: Creating a Presence on Facebook
    Recently, we put together a case study showcasing one of our clients, 365 Healthcare Staffing, and the impact the award-winning Social Pro product from the Haley Marketing Group had on its social media growth and website traffic. Let’s take a look at their Facebook growth: Facebook. Where’s It Go From Here?
  • HALEY MARKETING  |  WEDNESDAY, NOVEMBER 9, 2016
    [Facebook, Social] How to Reach More People on Facebook without Spending Any Money
    spend a ton of time on Facebook analyzing what’s working and, more importantly, what’s not. And while certain reports are saying organic reach is down , by following this simple strategy, you can reach a sizable portion of your Facebook audience without spending additional money on boosting posts. Great Content. Terrible Reach. YIKES!
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, AUGUST 16, 2013
    [Facebook, Social] Transforming Marketing From Social Media to Social Business
    But let’s focus on social media for a moment.  There’s no question that social has grown in relevance for most businesses in the past few years. According to a recent Mashable article with data from GfK, on average for example, Americans spent 37 minutes per day in 2012 with services like Facebook, Twitter, or LinkedIn.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, JANUARY 27, 2013
    [Facebook, Social] Is Facebook a human right or a weapon?
    There was a very disturbing and significant social media-related court ruling last week that, curiously, has received little notice or commentary on the web. Federal Appeals Court ruled that an Indiana state law that bans registered sex offenders from Facebook is unconstitutional. Is social media a human right? Forever.
  • PAUL GILLIN  |  THURSDAY, MARCH 10, 2011
    [Facebook, Social] The Other Social Network
    LinkedIn is set to eclipse the 100 million member mark sometime this spring, and it is quickly becoming the social network of choice for B2B professionals. LinkedIn gets none of the buzz of Facebook, and no one’s going to make a movie about it. Facebook is about mass, but LinkedIn is about focus, which is one reason it rocks for B2B.
  • PUZZLE MARKETER  |  TUESDAY, SEPTEMBER 11, 2012
    [Facebook, Social] Social Media Image Sizing Guide [Infographic]
    Consistent branding across your website, print, video, website, and social media accounts is essential in a modern world where consumers are hit with countless advertisements in a single day. Take just publishing your logo on different social media profiles for example.
  • BIZNOLOGY  |  TUESDAY, JUNE 18, 2013
    [Facebook, Social] Are you a social media forager?
    When you put lots of energy, time, and passion — but no plan — into your social media marketing and PR campaigns, you’re a forager. Social media foraging does get protein in the pot, though that protein is generally more in the form of grubs than it is prime grade lean steak. You’ll always be fed.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, SEPTEMBER 22, 2011
    [Facebook, Social] Three reasons social media marketing favors small businesses
    For example, I sat through a Forrester presentation on new social web marketing analytics and their ideas on measurement took resources that were way out of reach of the small business owner, meaning … most of us. No!  It’s time for the small business owner to rise up and embrace the social web!  Coca-Cola. Pie chart! 
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, NOVEMBER 16, 2015
    [Facebook, Social] 25 Nuggets of Essential Social Media Wisdom
    So here are some perspectives on digital marketing, content creation, and social media that might connect with you in a helpful way. Maybe the most important social media measure isn’t ROI. Content fuels the social web. Quit worrying about “the next Facebook.”  It’s Facebook. Content fuels the social web.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, APRIL 19, 2016
    [Facebook, Social] Facebook and Snapchat at war, and four other groovy media trends
    Facebook and Snapchat and content wars. Listen in for some TREMENDIFIED new insights on: Snapchat rejected Facebook’s takeover bid last year. Watch out for this ZUCKERFICATION of Facebook Messenger. Facebook and Snapchat … AT WAR? Related Stories Snapchat for the win Social Media Believe it or NOT!!!
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, JUNE 1, 2011
    [Facebook, Social] 10 New Facebook Features Your Brand Needs To Know
    by Jesse Noyes | Tweet this If your company uses Facebook to drive online engagement, then you’ve likely noticed the flurry of enhancements the social media giant has made in recent months. There’s been enough activity to make even the most socially-savvy marketer dizzy. Using Facebook as your company. Reddit.
  • CONTENTLY  |  WEDNESDAY, JUNE 29, 2016
    [Facebook, Social] 7 Ways Facebook’s Big Algorithm Change Will Affect Marketers and Publishers
    The day many marketers and publishers have dreaded has arrived: Facebook is changing its algorithm to send less traffic to content sites. In a blog post this morning, the social giant announced it will increasingly prioritize posts shared by friends and family over those from publishers, brands, and other pages. It will. Shock. 2.
  • VERTICAL RESPONSE  |  FRIDAY, DECEMBER 23, 2016
    [Facebook, Social] A Guide to Advertising on Facebook
    When it comes to social media, small businesses lean heavily on Facebook. More than a billion people worldwide log into Facebook every day; 20 percent of all U.S. One way companies can break through that noise and reach more customers is to invest in Facebook Ads. Social Media Facebook Facebook ads Social Media Marketin
  • MARKETING EDGE  |  FRIDAY, APRIL 22, 2011
    [Facebook, Social] Facebook Sells Your Stuff – Keys to Creating Great Promotions by Home Depot
    Time 27:00 Home Depot’s version of Spring Black Friday on Facebook was a huge hit, promoting sales items on the Home Depot Facebook page, then directing consumers back to the Home Depot website for. Hitting on a single topic in marketing, social media and business communications. Quick and to the point.
  • BIZNOLOGY  |  TUESDAY, MAY 6, 2014
    [Facebook, Social] Lurkers are the 99.989% of Social Media
    It’s happened like this over and over: photography, filmmaking, recording, radio, television, computing, the Internet , message boards, blogging, and now social media. Anyways… So, as a result, we’re entering a world with fewer and fewer active Internet-, Web-, Blog-, Social Media - and Content-Creators. 900-90-9-1.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SATURDAY, FEBRUARY 12, 2011
    [Facebook, Social] How will you be remembered on Facebook?
    Go look him up on Facebook.&#. Facebook is going to address a big inter-generational question that very few of us have ever been able to answer for our kids. One day, I was taking mental inventory of the heaps of steamship manifests, draft cards, social security index entries and death certificates scattered around my desk.
  • WEBBIQUITY  |  TUESDAY, DECEMBER 22, 2015
    [Facebook, Social] Five Facebook Advertising Features You Haven’t Tried Yet
    Since Facebook unveiled its advertising options for businesses, the ads have grown substantially. Looking for the next big thing in Facebook advertising ? Here are five Facebook advertising features you haven’t tried yet. One of the newest ad types to hit Facebook is the carousel ad. Guest post by Mike Bird. Carousel ads.
  • TOMORROW PEOPLE  |  THURSDAY, JULY 12, 2012
    [Facebook, Social] 20 Amazing Facebook Cover Photos
    I switched on the Television last night very briefly and I can now see why Facebook is so popular! The New Facebook Timeline for Pages. Add to this the ease of posting those photos to Facebook or Twitter with a few clicks and the web is awash with images from Bondi to Bulgaria. There was nothing to watch. Red Bull. 2. Intel. 9.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, JUNE 29, 2011
    [Facebook, Social] 20 Experts, 1 Awesome Resource: The Social Media ProBook
    by Joe Chernov | Tweet this You may have noticed that over the past month or so, several influential social media professionals changed their profile pictures to funky avatars of themselves.  The ProBook is a “re-imagining” to last year’s award-winning Social Media Playbook. Facebook. That project goes live now. Right now.
  • WEBBIQUITY  |  TUESDAY, JULY 22, 2014
    [Facebook, Social] 23 Outstanding Social PR Guides
    This shift has led to today’s emphasis on “social” PR. But it’s not merely about using social media platforms and outreach; as one of five pillars in the web presence optimization framework , PR now impacts SEO, content marketing, website design, and other marketing disciplines. Social PR Strategies and Tactics.
  • VERTICAL RESPONSE  |  TUESDAY, DECEMBER 23, 2014
    [Facebook, Social] Facebook Releases Smart Content Tools & Improves Analytics
    Facebook just introduced a new set of “publisher” tools that could help get your content in front of the right people. Based on feedback from users, the social media giant released four new tools to allow business pages to reach specific people, interpret social media metrics and find content to share.
  • BIZNOLOGY  |  THURSDAY, FEBRUARY 11, 2016
    [Facebook, Social] Why 9Round should be using SOCi for social media management
    And I noticed that while there are social media profiles for other local 9Round gyms , the new Penrose location has yet to embrace social media. It occurred to me that both 9Round and all their franchisees are 100% percent responsible for all their social, including creating their social media profiles. You know what?
  • WEBBIQUITY  |  MONDAY, JANUARY 17, 2011
    [Facebook, Social] Best Social Media Stats, Facts and Marketing Research of 2010
    For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. Adam T.
  • VERTICAL RESPONSE  |  WEDNESDAY, OCTOBER 16, 2013
    [Facebook, Social] Facebook Rolls Out Reviews for Places
    While we were all looking the other way, Facebook quietly introduced reviews to Facebook Pages for Places with very little fanfare. We saw the new review buttons on many Facebook Pages for Places recently and thought we’d give you a peek under the hood. It takes a while for a new feature to be rolled out to almost 1.5
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 7, 2011
    [Facebook, Social] The Ultimate Facebook Marketing Cheat Sheet
    Facebook's social network domination may frequently get challenged by emerging social media platforms like Google+, but the facts remain. With more than 750 million members in its user base, it's still the most popular social network around. 30 Tips and Tricks for Mastering Facebook Marketing. 1. Bonus!
  • PWB MARKETING BLOG  |  WEDNESDAY, AUGUST 24, 2011
    [Facebook, Social] Five Awesome B2B Social Media Statistics
    Do you think social media isn’t for B2B organizations? But social media is now mainstream and we have proof B2B companies are generating demand and getting leads using it. We set out to find the top five B2B social media statistics. The social landscape changes so rapidly we wanted the latest research we could get.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MAY 3, 2016
    [Facebook, Social] Are you ready for the mega-shift from social media to private media?
    Snapchat is a juggernaut with the 18-24 age group, now earning more daily check-ins than Facebook. The company founder insists it is “not a social network.” And here is the quote from my young nephew: “Oh Facebook is dead. My friend posted on Facebook and we made fun of him. The rise of private media.
  • BIZNOLOGY  |  FRIDAY, DECEMBER 21, 2012
    [Facebook, Social] Facebook is Now a Local Search Tool for Those On-the-Go
    On Monday, Facebook announced that they updated the “Nearby” feature in Android and iOS apps, making social powerhouse a potentially harmful threat to location-based social apps such as Foursquare and Yelp. “Nearby” on Facebook prior to this update was only a way to view where you friends had checked in.
  • WEBBIQUITY  |  TUESDAY, JANUARY 15, 2013
    [Facebook, Social] 24 More of the Best Facebook Guides, Stats and Rants of 2012
    As noted in 21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far a few months back, Facebook remains the 800-pound gorilla of the social networking world. It’s now exceeded one billion users, and as noted below, 80% of all businesses maintain an active Facebook presence. Facebook Tips and Guides.
  • WINDMILL NETWORKING  |  MONDAY, JANUARY 27, 2014
    [Facebook, Social] Social Supremacy for Your Business: Facebook Groups vs Google Groups
    Facebook Groups and Google Groups bring another element of communication and socializing between team members of a business and beyond. … Continue Reading Social Supremacy for Your Business: Facebook Groups vs Google Groups by Tammy Kahn Fennell - Maximize Social Business.
  • CONNECTING ELEMENT  |  MONDAY, AUGUST 10, 2015
    [Facebook, Social] Mastering Facebook advertising – our guide
    Facebook. The post Mastering Facebook advertising – our guide appeared first on Connecting Element. Blog Birmingham West Midlands digital agency Birmingham facebook Facebook advertising Social media agency BirminghamIt’s really rather popular.
  • HUBSPOT  |  WEDNESDAY, MARCH 25, 2015
    [Facebook, Social] The Anatomy of a Successful Facebook Post
    When it comes to using Facebook for business, many people wonder what the secret for success is. We’ve dissected the key elements of successful Facebook posts so you can properly optimize yours. And now, check out the top six things that make up a truly valuable Facebook post. 1) Has a Clear Goal. Social Media
  • WEBBIQUITY  |  WEDNESDAY, JANUARY 2, 2013
    [Facebook, Social] 102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)
    With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. 1. Social CRM is still confusing. Earnest Agency ). 4.
  • VERTICAL RESPONSE  |  MONDAY, DECEMBER 8, 2014
    [Facebook, Social] What Facebook’s Crackdown on ‘Overly Promotional’ Page Posts Means for Your Business
    There’s never a dull moment in the social media world. Just when you thought your social media strategy was set, Facebook goes and makes changes. At the beginning of the year, Facebook will crackdown on any brand that posts “overly promotional” Page posts. Use Facebook ads. Of course not.
  • VERTICAL RESPONSE  |  TUESDAY, JULY 14, 2015
    [Facebook, Social] 3 Things You Can’t Do on Facebook Anymore
    Facebook is always making updates to its site. Some updates are minor; others can have a big impact on your business and its social traffic. Facebook bans like-gating. Planning to run a contest to boost the number of likes on your Facebook page? Facebook did away with the concept of like-gating late last year.
  • B2B MARKETING TRACTION  |  MONDAY, APRIL 15, 2013
    [Facebook, Social] Your Facebook Company Page: How to Show Posts by Others
    If you’re puzzling over why you no longer see posts by others directly on your Facebook company page, puzzle no more. Facebook simply made yet another change that affects the way we manage pages. Just remember, when it comes to Facebook, repeat after me, “ Change is good. Facebook b2b social media
  • TONY ZAMBITO  |  SUNDAY, JULY 24, 2011
    [Facebook, Social] The New Social Buyer Ecosystem
    From a B2B market view, the new social buyer ecosystem continues to undergo a rapid evolution.    While the social customer ecosystem in the B2C market space is still legions ahead of B2B, it behooves B2B executives to not fall prey to the false sense that the comparative differences means they have to pay little attention. 
  • WINDMILL NETWORKING  |  MONDAY, JANUARY 4, 2016
    [Facebook, Social] Facebook Mistakes and How to Fix Them
    Facebook is a powerful tool to market your business and brand. Likely you’re using Facebook for your business already if you’re a reader here. Mike Gingerich contributes a monthly column on Facebook. Twitter | Facebook | LinkedIn | Pinterest |. FacebookThe question is whether you’re using it well!
  • NUSPARK  |  SUNDAY, APRIL 21, 2013
    [Facebook, Social] Facebook Business Pages; Measuring What Matters for Success
    How’s your Facebook business page doing? As stated, there are many fine Facebook analytics tools you can pay for, and they give many insights into your Facebook business page management.  The majority of the data you have; just export page and post data from your Facebook Insights dashboard. The result?  New Likes.
  • NUSPARK  |  WEDNESDAY, SEPTEMBER 28, 2011
    [Facebook, Social] Integrating RSS Feeds, LinkedIn, Facebook, Twitter, and Google+, a Primer for Managing your Social Media Time Efficiently
    I’m taking a break from the usual material on lead generation strategy and tactics to do a post on managing my social media time. Accounts on LinkedIn, Facebook, Twitter, and Google+. Search and install the following extensions: Gooce+  that lets you view your LinkedIn, Facebook, and Twitter feeds from Google+. Social Media
  • NUSPARK  |  WEDNESDAY, SEPTEMBER 28, 2011
    [Facebook, Social] Integrating RSS Feeds, LinkedIn, Facebook, Twitter, and Google+, a Primer for Managing your Social Media Time Efficiently
    I’m taking a break from the usual material on lead generation strategy and tactics to do a post on managing my social media time. Accounts on LinkedIn, Facebook, Twitter, and Google+. Search and install the following extensions: Gooce+  that lets you view your LinkedIn, Facebook, and Twitter feeds from Google+. Social Media
  • BIZNOLOGY  |  FRIDAY, JANUARY 25, 2013
    [Facebook, Social] Will Facebook users give Graph Search time to evolve?
    Facebook has recently announced its new Graph Search product. Middle America and the rest of the non-tech world will most certainly understand that one… geesh!) it raises many questions about just how patient Facebook and its account holders are going to be around this new idea. Facebook is asking for a lot here. Really?
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