Biznology

JULY 19, 2013

Photo credit: Wikipedia. O’Neill’s advice have to do with search marketing or, more specifically, your search marketing? But his advice holds true today for search marketers. You see, increasingly, all search is local. I get it,” give me a second to explain what local search is really all about.

SEM 80

SEM Wikipedia Search Marketing Loyalty 80

ClearVoice

MAY 10, 2022

Meta descriptions are one of the most important aspects of search engine optimization for your web content. Meta descriptions are the brief text snippets that appear below a page’s title in the search engine results pages. Web visitors can’t see the meta tags — but search engines can. Keep it short & sweet.

Wikipedia 98

Wikipedia Keywords Click Rate Tagging 98

Hubspot

APRIL 6, 2018

In simplified terms, a SERP (which stands for Search Engine Results Page) contains two types of content: organic and paid results. Although on-page SERP features are optimal for the user, they can make it harder for marketers to get noticed in organic search results, even when they're ranking #1. Vertical Search. Rich Snippets.

SERP 74

SERP Google Verticals Keywords 74

Biznology

FEBRUARY 26, 2014

(Photo credit: Wikipedia). Mobile is frickin’ huge: Facebook COO Sheryl Sandberg recently told CNBC that in 2013 people spent more time on mobile than watching TV , the first time that’s ever happened. As with traffic and revenues, search hasn’t escaped this trend. The numbers are in. Read on, dear friends.

Top of Funnel 80

Top of Funnel Business Mobile Marketing Lock-In 80

Biznology

NOVEMBER 23, 2010

Image via Wikipedia. It's been about a month since Facebook and Microsoft hooked up to talk about how Bing will be using Facebook data in its search rankings. It's not about what the search engines announce they are doing. Search engines did not adopt link analysis because links are the only way to do it.

Wikipedia 80

Wikipedia Youtube Tagging Social Media 80

Biznology

OCTOBER 5, 2010

Image via Wikipedia. Perhaps it might surprise you, given all the privacy debacles that Facebook has suffered, that Facebook is much more popular than Twitter in many European countries, but it shouldn't. The end result is that most Facebook conversations are hidden from public view. But will Facebook follow suit?

Privacy 80

Privacy Facebook Privacy Protection Wikipedia 80

Biznology

NOVEMBER 8, 2012

Photo credit: Wikipedia. IBM also produces every kind of marketing and communications asset you can think of related to the event across the major channels: Paid: TV ads, print ads, banner ads, iPad mobile ads, paid search. Earned: Press releases, blogs, organic search, social outreach, Facebook, Twitter.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80

Biznology

FEBRUARY 8, 2013

Photo credit: Wikipedia. Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. In the meantime, this is what happened to Wikipedia: Wikipedia Growth – Source. Why does that happen?

Enterprise Management 80

Enterprise Management Wikipedia Wiki Work Management 80

Hubspot

MARCH 14, 2018

Sometimes, it’s easier to share more intimately in a group," said Facebook Product Design Manager Tutti Taygerly during a panel discussion -- suggesting a move toward "smaller, more intimate social networks.". YouTube Will Add Information From Wikipedia to Conspiracy Videos. Check out our full coverage of this one here.

Wikipedia 70

Wikipedia Social Networks Twitter Network Marketing 70

Hubspot

NOVEMBER 7, 2019

Let's say I'm a Wikipedia editor, and I've recently written a page about zebras. My page is getting hundreds of views, and is ranking on page one of Google for the search term, "Zebra". Following the success of my Wikipedia page, I get an email in my inbox. So what if a fake news site is listed on a Wikipedia page for zebras?

SEO 67

SEO Google Wikipedia Lead Scoring 67

Kevin Indig

JANUARY 31, 2023

Google makes money with website content but doesn't it, and webmasters can opt out from showing up in search results. UGC platforms like Facebook, Yelp or IMDB don't technically own reviews but can use them in many ways as specified in their terms of service (which no one reads). Who owns AI training data?

Copyright 52

Copyright Lead Ranking Lead Scoring Work Management 52

Kevin Indig

JUNE 19, 2023

Small businesses that rely on organic search placement to sell their products and services would have to either pay for advertising or, if they cannot afford it, close up shop. Another example is Piltch’s poor experience searching for “best GPU” in SGE, which spits out a mix of wrong and unrelated information.

Lead Ranking 103

Lead Ranking Content Lead Scoring API 103

Biznology

JUNE 26, 2018

” — Wikipedia. The Power of Micro-Influencer Marketing Isn’t Only in SEO, Search, or Backlinks. I am talking about the realtime effect of a good outreach campaign that comes flooding in an extreme traffic volume spike immediately after and in the 72-hours after each influencer outreach. That’s branding.

Traffic 184

Traffic Word of Mouth Marketing Websites Outreach 184

Biznology

NOVEMBER 10, 2015

Just a cursory search of Google’s Adwords Keyword Planner shows me that my own site, Gerr.is , shows how out of touch I am. Reputation management is much hotter than ever, search engine optimization (SEO) is no longer considered snake oil, and blogger PR and social marketing. Content Marketing is the New Website Content.

Marketing Websites 80

Marketing Websites Wikipedia Work Management Blogger 80

Biznology

DECEMBER 12, 2011

Image via Wikipedia. Some kinds of social media (Wikipedia) couldn’t exist without editing while others (Twitter) do not even allow editing. To me, it shows both that we use different kinds of social media for different purposes (think Wikipedia vs. Twitter) but it also shows an ambivalence over what we expect social media to be.

Social Media 80

Social Media Wikipedia Media Transparency 80

Webbiquity

FEBRUARY 14, 2010

And search engines love social media, which helps expose that rant to anyone searching for the company’s name. Consider writing a Wikipedia page about yourself. That means you’ll need to have links to third-party sources who have written about you, and the, er, idiosyncratic folks at Wikipedia will have to agree.

Work Management 100

Work Management Jigsaw Wikipedia Digg 100

Webbiquity

APRIL 14, 2015

As noted here last week , ranking highly in search requires writing great content, making smart use of Google Webmaster Tools, and building or earning high-authority backlinks. But there’s more involved in generating high, and highly relevant, organic search traffic. Fast SEO Competitive Analysis by Search Engine Watch.

Keywords 100

Keywords SEO Research Resources 100

Biznology

MARCH 5, 2012

Image via Wikipedia. There’s also an argument to be made that in the consumer Internet, knowledge is also handled efficiently: sites like WordPress, Google, Wikipedia, Facebook, Twitter, Quora and Pinterest provide magnificent mechanisms to capture, filter/curate and distribute knowledge efficiently.

Peer-to-peer 80

Peer-to-peer Wikipedia Business Enterprise Management 80

Brightedge

DECEMBER 5, 2019

This allows you to make searches or perform a variety of tasks without having to open a specific website. For example, you can use the omnibox to: Search specific websites by typing in the website and then hitting the ‘tab’ key. This Quick Answer will be accompanied by a link to the site supplying the information, such as Wikipedia.

SEO 64

SEO SERP Wikipedia Google 64

Biznology

NOVEMBER 14, 2013

(Photo credit: Wikipedia). Link building has become a very significant part of search engine optimization (SEO). As more and more people turn to search engines for information on the web, SEO continues to grow in importance and so does link building.

Link Building 80

Link Building Ad Building Wikipedia Outreach 80

Sprout Social

MAY 10, 2019

According to Alexa rankings of the top 500 sites on the web, YouTube is second only to its parent company, Google, which is perhaps not surprising, but even more impressive when you consider the fact that it’s beating out Facebook, top Chinese search engine Baidu and Wikipedia, just to name a few.

Youtube 111

Youtube Stats Paid Content Marketing & Strategy 111

Writing on the Web

FEBRUARY 10, 2014

Here’s what I look for in an optimized, good blog (one that gets Google search and reader results): A good blog title with a tag line that says what people will find on this blog (benefits to reader). Hyperlinks – at least one per 120 words so that posts are identifiable to search engines. A compelling image with each post.

Wikipedia 100

Wikipedia RSS Blogger Keywords 100

Biznology

JULY 28, 2015

Bringing SDL SM2, Inkybee, and Google Search into GroupHigh. SDL SM2 , Inkybee , Google Search, and especially GroupHigh serve very particular purposes to me. The only real reason why I use SM2 at all is because neither GroupHigh nor Inkybee supports bulk upload of search terms, only the bulk upload of URLs.

Research 80

Research Process Long Tail Marketing Blogger 80

Buffer

JULY 29, 2019

Link your Facebook page from your website Add meaningful anchor text to your links. have the proper meta tags in place, specifically with Facebook’s Open Graph protocol. This is the meta information that tells Facebook what picture to show and what titles and descriptions to use whenever someone shares your site on social media.

Social Media 72

Social Media Social Marketing Media Dwell 72

Hubspot

AUGUST 7, 2018

Internet marketing leverages digital channels, including email, social media, websites, and search engines, to reach your ideal audience. To do this, you’ll want to focus primarily on paid social media ads, search engines, and web design. Optimize your site for search engines. The answer is internet marketing. Create a blog.

Internet Marketing 101

Internet Marketing Paid Content Advertising Agencies Paid Social Agency 101

Marketing Insider Group

SEPTEMBER 13, 2012

Wikipedia describes content strategy as “…the practice of planning the content creation, delivery, and governance. Look at how many “early-stage” search terms are driving traffic to your website. What is Content Strategy? It is a strategic approach to managing content as an asset, with a quantifiable ROI.

Marketing & Strategy 100

Marketing & Strategy Wikipedia Content Custom Publishing 100

Webbiquity

JULY 19, 2016

What is true is that search engines have improved their semantic capabilities, meaning they look for the meaning in each block of text rather than just specific phrases. That is, search engine algorithms understand that words like “car,” “motor vehicle” and “automobile” are synonyms. and Amazon.com.

Paid Content 100

Paid Content Keywords SEM Marketing Automation Services 100

Biznology

MARCH 14, 2012

Image via Wikipedia. Have you heard that Google has integrated G+ into its organic search results and want to explore the SEO benefits of G+ for your business? Have you heard that Google has integrated G+ into its organic search results and want to explore the SEO benefits of G+ for your business?

Google 80

Google Allocation Business Wikipedia 80

Webbiquity

MARCH 30, 2012

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. Facebook / LinkedIn / Google Plus metrics (i.e. Other social activity and presence (Flickr, SlideShare, Wikipedia, etc.).

PageRank 100

PageRank Budget Programs Social Media Blogger 100

Biznology

DECEMBER 28, 2012

Photo credit: Wikipedia. I said that IF Facebook hit one billion users it would be after the August date predicted at the time. Search marketing – Make sure there is updated content on your site on a regular basis. It is not a Facebook competitor. It is a strong search signal. Yeah for me! Here we go.

Internet Marketing 80

Internet Marketing Planning Skype Wikipedia 80

Writing on the Web

AUGUST 29, 2012

You want to focus your content on the keywords your prospects are likely to use in searches. Do you use social media like Facebook , Twitter or LinkedIn ? Some days I’m spending not as much time on LinkedIn or Facebook or Twitter. You can’t do that without asking them what their interests are.

Ning 100

Ning Content Marketing Wikipedia Work Management 100

Hubspot

OCTOBER 29, 2019

When I searched for "dress pant yoga pants" on Google, I found the brand Betabrand. Amazingly, the company dominated the top four search results. Deciding I wanted to look into it further, I searched for Betabrand on Google and found their social media pages, a Wikipedia page, their website, their Amazon store, and reviews.

CMS Development 100

CMS Development Ad Building Effectiveness Buyer Personas 100

Hubspot

OCTOBER 3, 2018

Today, the search engine accounts for over 200 factors when it determines a SERP’s pecking order, so it’s nearly impossible to optimize your website and content for each of its ranking factors. The search engine uses your domain authority to make sure you can provide the highest-quality content about your specific subject matter.

Domain 78

Domain SEO SERP High Quality Lead 78

Biznology

MAY 27, 2013

Photo credit: Wikipedia. Many of you have wondered whether Google+ makes sense for your marketing, but some of you have taken the plunge, whether it is because you believe that Google+ users are a valuable part of your audience, or because you think that its effect on search rankings is a game-changer. image credit: global web index.

Communities 80

Communities Google Skype Wikipedia 80

Biznology

OCTOBER 26, 2011

Image via Wikipedia. You do a trademark search to make sure that no one else is using the name (at least within your industry), you add a the trademark symbol™ to your name, and if you really want to go the extra mile, you register your trademark so you can use the registered trademark symbol®. So, what do these services do for you?

Domain 80

Domain Privacy Policies Paid Search Agency Terms and Conditions 80

Biznology

MARCH 29, 2012

(Photo credit: Wikipedia). First, this isn’t purely a social media issue–it crops up for search marketing, e-mail marketing, and lots of other online marketing activities. Social media marketing should be integrated within cross-country markets. But there are other challenge for large global organizations.

Social Media 80

Social Media Product Media Cross-Selling 80

Biznology

AUGUST 16, 2012

Photo credit: Wikipedia. Google includes items from individual social streams into every user’s distinct search results. How can you optimize for multiple different search results when you don’t know what the individual people are looking at? Gmail in the search engine results pages. SEO is dead! SEO is dead!

SEO 80

SEO CAN-SPAM Wikipedia High Quality Lead 80