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From Likes to Bookings: Strategies for Successful Hotel Social Media Marketing

SocialPilot

Social media has evolved from a platform for casual interaction to a game-changer for hoteliers aiming to skyrocket their occupancy and revenue. In fact, as per a recent study by Arrivia , nearly one in three travelers seek their next vacation ideas on social media. Dive in to learn how to do hotel social media marketing.

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6 Tips for Curating Content to Build Social Media Exposure

Scoop.it

In a marketplace that’s become increasingly digital in the wake of COVID-19, it’s more important than ever that businesses look to optimize their content for audiences on social media. Social distancing measures and the rise of working from home has led to a 72% rise in the consumption of social media.

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Why Your Content May Not Get Traffic: Content Marketing Strategies

Navigate the Channel

It used loss aversion to draw attention, which can be effective because people often want to avoid loss because the pain of losing is greater than the satisfaction of an equivalent gain. Let your audience know about your valuable content to generate interest and drive traffic. WHY IS IT NOT HAPPENING? Everyone does that.

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Social Media: The Untapped Goldmine for Your Online Business’s Growth

Scoop.it

If you are looking for inexpensive and adequate ways to reach 50% of the world’s population, it becomes essential for you to include social within your digital strategy. . Every type and size of a brand can get numerous advantages by considering investing in social media strategy. According to a Statista report , around 3.6

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Competitive monitoring: tracking the competition to stay ahead

Sprout Social

What are they posting on social media? Where are they getting most of their traffic from? In this article, we’ll walk you through the benefits of competitive monitoring and how to keep an eye on the competition using top strategies, tips and tools. What’s their email marketing strategy? You need to know it all.

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How the YouTube algorithm works in 2022

Sprout Social

The YouTube algorithm is designed to help viewers find videos they want to watch and maximize long-term viewer satisfaction. Similar to other social media platforms, YouTube’s algorithm has changed as the site has evolved. In 2020, 74% of US adults said they had used YouTube, beating out all other social networks.

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Social Media: The Journey Begins With You

Marketing Insider Group

and then quickly thereafter “ how do I get started? ” First off, it is important to note that social media is not synonymous with Twitter or Facebook. According to Duct Tape Marketing , social media is the use of technology combined with social interaction to create or co-create value.