15 Call to Action Samples for Rocking Blog Posts that Convert
FEBRUARY 28, 2014
Blog posts without a call to action are like Facebook posts without images. Example: Are you wondering how you can increase website traffic with smarter usage of social media? Check out How to Start a Blog: 8 Hacks to Skyrocket Traffic 1000% a Month. Inviting your readers to share your blog posts on Twitter or Facebook can provide valuable exposure and an SEO boost.
How Does a Business Generate Traffic from Social Media?
MARCH 23, 2012
Websites live and die by the amount of traffic that they get. Until recently SEO seemed the only way a business could get traffic and the SEO company that could get a front page listing for a highly competitive term could write their own paycheck. So how does a business generate traffic from social media and use it to their advantage? Until now. Sound interesting?
10 Examples of Facebook Ads That Actually Work (And Why)
NOVEMBER 30, 2016
One average, Facebook is home to 1.18 For brands, posting on Facebook alone isn't enough anymore -- especially for ones just starting out. Sure, you can throw money at your efforts to drive people to your Facebook Page and send them to your website, but that only works if you're smart about it. So, what does optimized Facebook advertising actually look like? The cons?
3 Ways To Use Video To Get Tactical On Facebook
It's All About Revenue
OCTOBER 2, 2015
Here's 3 ways to use video to get tactical on Facebook. Post videos directly to Facebook rather than via YouTube, Vimeo, etc. The results, while not from a large sampling, are pretty telling. Adding a featured video is easy and provides the video with a prominent spot as it appears above the about section of your Facebook page and is larger on your videos tab.
Parse.ly Released a Dashboard That Lets You Stress Over Facebook Changes in Real Time
JULY 8, 2016
Fellow neurotic media nerds, rejoice: You can now stress out about Facebook’s algorithm changes on a minute-by-minute basis. just released a dashboard that tracks Facebook referral traffic for more than 600 publishers and measures the estimated traffic Facebook should’ve driven before it changed its algorithm last week to deprioritize publishers in the News Feed. (
What are the Best Social Networks for B2B Marketing? (Research)
AUGUST 27, 2013
According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. But are these efforts paying off in terms of website traffic and leads? The figures here are based on a small, but presumably representative sample of 10 B2B technology websites.
4 Advanced Targeting Techniques Every Facebook Advertiser Should Master
NOVEMBER 16, 2012
Not everyone “Likes” the Facebook ads platform (pun intended). And if you’re not already using Facebook Ads (or you’ve tried in the past and failed), you may have noticed there’s not a whole ton of advice out there that helps to explain why Facebook ad campaigns flatline. How the Facebook Ad Platform Differs. But as a PPC ad platform, Facebook is fundamentally different.
The Limitations of Facebook Insights For Websites
PWB Marketing Blog
JULY 6, 2011
Facebook Insights for Websites provides Facebook Page owners data around who is sharing their website content on Facebook. If someone links to your website in their Facebook status message or shares your content, you can get data on this. If you have implemented Facebook’s “Like” button on your website, you can get data on this, too. No, not at this point.
The 26 Best WordPress Plugins
FEBRUARY 23, 2017
Sample review: “This convenient feature can save you time when it comes to your social media sharing. Sample review: “A lot of people have asked about the social sharing bar we use on Social Media Examiner and why we think it’s special. Sample review: “BluBrry Powerpress (is) my favorite plugin for podcasting. Sample review: “Monarch is a Social Sharing Plugin.
The 15 Best Special-Purpose SEO Tools
JANUARY 10, 2017
Given the importance of search engine optimization—organic search remains the top source of traffic for most B2B websites—t’s vital to use the right tools to help with various aspects of optimization, for any size website. Sample review: “There are plenty of Google tools that you cannot live without – one of them is Google Webmaster Tools (now called Search Console).
The 29 Best Social Media Monitoring Tools
FEBRUARY 13, 2017
Social media monitoring, analytics and stats for Facebook, Twitter, YouTube and Instagram, with benchmarking to measure your performance against peers, insights to optimize content, and reporting capabilities. Sample review: “If you want to do general research on Facebook Stats use Socialbakers.” Sample review: “Find interesting content on ANY topic.
The Ultimate Guide to Marketing With Facebook's Social Plugins
JANUARY 5, 2012
Facebook's social what? In simplest terms, a Facebook Social Plugin is basically a widget you can add to your website to extend the benefits of your Facebook marketing efforts beyond Facebook. Facebook currently boasts 11 of these Social Plugins. Note: Installation of Facebook's Social Plugins may require some help from your development team.). Like Button.
Facebook Apps for Business: Post Planner Adds New Killer Content Curation Feature
NOVEMBER 26, 2012
Lure your readers back to your Facebook Page with new content curation features from Post Planner. When I present on Facebook as part of my social media workshops , I introduce a number of Facebook tools for business that I would divide into the following categories: Application platforms (for Facebook contests , etc.). FacebookPhoto credit: Wikipedia).
The 26 Best All-in-One SEO Tool Suites
JANUARY 19, 2017
Provides organic, maps & mobile search rankings; citations, reviews, and backlinks; competitor benchmarking; and integration with Google Analytics, Facebook, and Twitter accounts. Sample review: “Get a complete local SEO report in just 15 minutes. Sample review: “Although often labeled as a backlinks tool, this tool also puts a focus on content marketing.
The 29 Best Web Analytics Tools
JANUARY 31, 2017
These 29 tools can help marketers understand web traffic and industry trends, sources of traffic, website visitor engagement and behavior, content performance, competitive insights, campaign results, social media metrics, conversion optimization, and more. Displays traffic from organic search, top pages viewed in the past week, top referral sites, and social media traffic.
The 32 Best Twitter Marketing Tools
JANUARY 24, 2017
While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Twitter’s key strength is in driving traffic to informative online content including news and blogs. (It’s Sample review: “Grow and manage your following using Tweepi. 1) TwitterCounter. I like it.”
The 17 Best Keyword Research Tools for SEO and SEM
JULY 19, 2016
Sample review: “If your competitor is ranking for particular search terms you may be able to write content and start ranking for this content instead of them…Very handy!!” Sample review: “Wordtracker is a helpful keyword research tool that allows you to locate the top-performing keywords in minutes.” 3: The Nine Best Facebook Marketing Tools. #4:
The Six Best Google+ Marketing Tools
JUNE 21, 2016
For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. As with Facebook , Twitter, and other popular networks, Google+ has also inspired its own ecosystem of tools. Sample review: The Google+ tool “I find really useful is CircleCount. 3: The Nine Best Facebook Marketing Tools. #4: 1) CircleCount.
The 24 Best Online Writing Tools and Apps
JUNE 14, 2016
Sample review: “Create beautiful word clouds in just a few clicks.” — BuzzBlogger. Sample review: “After the Deadline checks spelling, style, and grammar wherever you go on the web.” — BuzzBlogger. Sample review: “Originally designed to help novelists manage their manuscripts, Scrivener is an excellent organizational tool, especially if you blog for multiple clients and outlets.
The 11 Best Social Media Campaign Builders and Ad Monitoring Tools
MARCH 7, 2017
Sample review: “Competitions get social media users engaged. Sample review: “Split testing is an important part of your website. If you are getting good traffic but poor conversion you can test out different pages on your website to see which gets better conversion. Sample review: “This is an application I have been using from the very early beta days. 1) Rafflecopter.
The 15 Best Content Distribution and Amplification Tools
MARCH 23, 2017
Sample review: “LinkedIn Pulse is a mobile app that pushes news feed of your selected topic to your device. Sample review: “You can re-purpose some of your best content for Medium.com. Sample review: “Use Issuu to create your own digital magazines or present PDFs in a new format (such as reports, whitepapers, guides, or ebooks).” Content Publishing Tools. Pricing: free.
Best Social Media Stats, Facts and Marketing Research of 2010
JANUARY 17, 2011
Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. More than 700,000 local businesses have active Pages on Facebook. According to MarketingSherpa research, marketers working in social media report an average 27% conversion rate for organic search traffic, while those not using social media reported a 17% rate.
How Long Does it Take to Get Results from Content Marketing?
NOVEMBER 16, 2016
If she wants to serve up a mouth-watering dish, she’ll also sample her cooking during preparation to make sure she blends the ingredients to perfection. The first year, watch metrics for web traffic, the number of backlinks and sharing on social platforms to see if you’re on track. HubSpot discovered that 10% of all posts draw 38% of the traffic. “ Marketing is impatient.
The Science Behind the Most Popular Infographics of 2016
DECEMBER 29, 2016
Using BuzzSumo , we identified every infographic with more than 5,000 shares across some major social media platforms -- Facebook, Pinterest, Twitter, LinkedIn, and Google+ -- and analyzed them for different characteristics. As the site with the most users , for example, Facebook seems to be the place to post content related to entertainment, sports, health, psychology, and education.
Why are America’s fastest-growing companies killing their blogs?
grow - Practical Marketing Solutions
JANUARY 29, 2012
I have a theory that would conclude “no,” but before I explain my rational, let’s look at a few more interesting trends from this study: Facebook and LinkedIn lead the way. 500 is Facebook with 74% of companies using it. The researchers theorized that companies are spending more time on Facebook at the expense of blogs and video. Measurement is inconsistent.
Finding profitable marketing niches in unexpected places
grow - Practical Marketing Solutions
DECEMBER 8, 2015
I created a book of samples similar to the paint chip books you might find in a hardware store and went on a world tour. Marketing is not all about Facebook. Web traffic. Facebook will still be here tomorrow. I created a book of samples similar to the paint chip books you might find in a hardware store and went on a world tour. Finding profitable marketing niches.
A Social Media Measurement Dashboard; One Approach
AUGUST 9, 2012
This post includes a sample dashboard based on our real world approach to social media clients. In social media, there are three major categories of measurement: Reach, Engagement and Website Traffic. We’ll focus on Twitter, Google+, Facebook and YouTube. Facebook. Facebook. EdgeRank is an algorithm that ranks objects in the Facebook News Feed. REACH.
A Social Media Measurement Dashboard; One Approach
AUGUST 9, 2012
This post includes a sample dashboard based on our real world approach to social media clients. In social media, there are three major categories of measurement: Reach, Engagement and Website Traffic. We’ll focus on Twitter, Google+, Facebook and YouTube. Facebook. Likewise on Facebook, audiences can comment, like, and share of course, but it’s ideal that you participate in the conversation as well on your business page. . Facebook. EdgeRank is an algorithm that ranks objects in the Facebook News Feed. WEBSITE TRAFFIC. REACH. Twitter.
No More Geek-Speak: SEO for Smart Bloggers
Writing on the Web
SEPTEMBER 6, 2010
Here is a sample analysis… As you can see, each post or page is graded on search engine standards. Share this on Facebook. Smart Blogging + Smart Traffic = How to Avoid Blog Oblivion. How can you learn basic search marketing for blogging in 5 minutes or less? Scribe SEO Copywriting is a practical tool you install and use for each blog or web pages you want to publish.
The Anatomy of a Shareable, Linkable & Popular Post: A Study of Our Marketing Blog
SEPTEMBER 16, 2015
So when I recently joined HubSpot, I decided to use my love of data to help us understand what our "winning formula" is for content that is heavily shared on social media, earns lots of links, and brings in tons of organic traffic. The number of Tweets, Google +1s, Facebook Likes, LinkedIn shares, Pinterest pins, and total social shares. The Effect of Word Count on Organic Traffic.
REPORTS: LinkedIn is the Most Effective B2B Social Network
Social Media B2B
SEPTEMBER 3, 2013
LinkedIn Drives More Traffic. In this recent post, Webbiquity looks at the top social networks and analyzes how they drive traffic to B2B blogs and websites. On average, social media drove 5% of traffic to all B2B sites, however, it drove 17% of traffic to blogs and only 1.1% of traffic to commercial B2B websites. LinkedIn Drives More Leads.
How to Plan a Seasonal Marketing Campaign: A 5-Step Guide
DECEMBER 14, 2016
consisted of a video piece that urged viewers to give the gift of a healthy heart to someone they love on Valentine's Day by applying for a free sample of MegaRed via its Facebook Page. To return the love, MegaRed would send the user a free sample, too. A call-to-action or the desired next steps you want to encourage: Request a free sample. Let's walk through them below.
Social Media Marketing becoming Mainstream in BtoB, though most still can’t measure it
MARCH 5, 2013
Facebook (75%) and Twitter (74%) are almost as commonly used, with YouTube (59%), blogging (48%), Google+ (32%), customer communities (24%), Pinterest (19%) and LinkedIn’s SlideShare (13%) also represented. Here, LinkedIn (34%) bested Facebook (19%) by far, with blogging (17%), Twitter (12%), customer communities (10%) and YouTube (5%) following. Twitter is too low too.).
6 Tips For Building a High Quality Blog Following
JANUARY 3, 2012
The beauty sample delivery service – and its blog – exploded in popularity. According to compete.com, Birchbox.com traffic grew 6,500% in 2011, to over 110,000 monthly unique visitors at last count. But raw traffic data doesn’t tell the whole story about the value of a publication. At last count, the company had 44,000 Facebook Likes, 14,000 Twitter followers, and 9,400 Youtube subscribers. It’s easy to get excited when the occasional “viral” post brings in a spike of traffic. But often that traffic melts away as quickly as it arrived. News & Note
Content Marketing Seen As Important But Brands Slow To Act [Survey]
B2B Marketing Insider
OCTOBER 16, 2012
While the report costs $400, Econsultancy and Outbrain are offering this sample content marketing survey report at no charge. But the main objectives of content marketing efforts across the board are still mainly reach (traffic and pageviews), engagement and conversion (sales). The survey was representative of 1,300 respondents from both the brand and the agency worlds.
26 Outstanding LinkedIn Tips and Tactics
MARCH 27, 2013
Furthermore, due to its multiple sharing options including buttons, apps, personal updates, company updates, and industry-focused group discussions, LinkedIn is often among the top three or four traffic sources for B2B blogs. As a key driver of both traffic and online visibility, LinkedIn is a key component in any B2B firm’s web presence optimization framework. ’”.
20 More of the Best Social Media Marketing Guides and Tips of 2013
JANUARY 21, 2014
He even provides sample outreach email text that’s been proven to drive significant response. While every company wants lots of Twitter followers and Facebook “Likes,” Shelly Kramer (again) provides a helpful reminder that it matters who is doing that following and liking. How to Optimize Your YouTube Video for Maximum Traffic by jeffbullas.com.