Remove Facebook Remove Sample Remove Social Network Remove Twitter

Trending Sources

What are the Best Social Networks for B2B Marketing? (Research)

Webbiquity

There’s no question that B2B marketers have embraced social media. According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. And if so, which social networks are most productive? How much traffic do social networks drive to B2B websites?

REPORTS: LinkedIn is the Most Effective B2B Social Network

Social Media B2B

LinkedIn has always been the social network that gets the business attention, especially from B2B marketers. But like everything in social media, use these resources to guide your thinking while you discover if your customers are there. 1. In this recent post, Webbiquity looks at the top social networks and analyzes how they drive traffic to B2B blogs and websites.

Is LinkedIn Really a Social Network?

Vertical Response

Heck, you may even send your Twitter feed to it. But does all this type of activity justify calling LinkedIn a social network? First, we have to understand what a social network really is. social network perspective is employed to model the structure of a social group, how this structure influences other variables, or how structures change over time.

Why Niche Social Networks Like Empire Avenue Matter to Social Media Marketers

WindMill Networking

Social media websites are filled with communities and large numbers of people, and most businesses decide to strategically market to the largest websites that exist: Facebook, Twitter, and LinkedIn. Empire Avenue is a similar type of niche social networking site for those that are active in social media. minutes Twitter 7.3 minutes Empire Avenue 25.1

Keep your bet on Facebook’s dominance … for now

grow - Practical Marketing Solutions

common question I get asked in classes is if teens are abandoning Facebook. This is usually a function of the “sample of one problem” — “Well my kids are using Facebook much less, so it must be a dying platform.” ” Or it might come from scanning headlines about Facebook’s slowing penentration among America’s youth.

20 Fascinating Things You Didn't Know About Your Facebook News Feed

Hubspot

The feature TIME once compared to "a glitzy laundry list" is now the crux of Facebook's success. Facebook's News Feed launched in September 2006, about a year and a half after the launch of the site. In a nutshell, it scans and collects every single post put out by your Facebook friends, the people you follow, the groups you belong to, and the pages you've Liked. The result?

Media 59

Research shows Facebook emotional boost is like marriage

grow - Practical Marketing Solutions

Do social media technologies isolate people and promote false relationships? The Pew Research Center’s Internet & American Life Project decided to examine these questions in a survey that explored people’s overall social networks and how use of these technologies is related to trust, tolerance, social support, and community and political engagement. Follow the money.

Twitter 101: What Should I Tweet About? Understanding Why Personal Branding on Twitter Matters

WindMill Networking

Despite the fact that Twitter has apparently grown from 58 to 175 million users in less than a year , it is clear that some of those “users&# are actually “bots&# or even corporations who have several different accounts to serve their current and potential customers with.  Case in point: Dell alone has more than 30 Twitter accounts.  LinkedIn is where your colleagues are. 

Facebook Apps for Business: Post Planner Adds New Killer Content Curation Feature

WindMill Networking

Lure your readers back to your Facebook Page with new content curation features from Post Planner. When I present on Facebook as part of my social media workshops , I introduce a number of Facebook tools for business that I would divide into the following categories: Application platforms (for Facebook contests , etc.). FacebookPhoto credit: Wikipedia).

Twitter Launches Gender Targeting, and Other Marketing Stories of the Week

Hubspot

Search engines and social networks will roll out a new feature one week, then BOO! Twitter Launches Gender Targeting For Advertisers, From Marketing Land. You might recall Twitter’s previous update for advertisers in the beginning of September, when they launched their targeting by interest and username for promoted tweets. So how does Twitter know?

The Six Best Google+ Marketing Tools

Webbiquity

Despite its detractors , Google+ remains one of the “big four” social networks and has its share of prominent fans in the business world. For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. Sample review: The Google+ tool “I find really useful is CircleCount. Pricing: $47 per year.

Tools 89

The Five Best Pinterest and Instagram Marketing Tools

Webbiquity

Greater use of visual communication has in turn made Instagram and Pinterest two of the fastest-growing social networks. On Instagram, marketers can post high-quality photos along with captions and hashtags, and use Facebook-type features such as tagging people in photos as well as “liking” and commenting on others’ images. Google Review Count:  269. Visually.

Tools 57

Social Marketing Wisdom from the Insurance Industry – Really

Paul Gillin

I was privileged to be on a panel with some outstanding social media practitioners from the insurance industry at the 2011 Social Media Conference for Financial Services put on by LOMA LIMRA this morning. million Facebook likes  by boring people. His  advice to social media marketers: “Think big. John Hancock had no social media strategy at time. With 1.3

Top 10 Social Media B2B Posts in First Half of 2011

Social Media B2B

We are at the halfway point of the year and it is instructive to review which Social Media B2B posts have resonated with our readers over the past six months. If not, read on to find some great information to help you with social media for your B2B company. If you are a new reader, below is a good sampling of the kinds of posts we publish. The most popular social network on this site, based on this list, is Facebook, followed by Twitter, then LinkedIn. 28 Awesome B2B Social Media Statistics. 2. Top 10 B2B Companies on Twitter. 3.

The 28 Best Influencer Marketing Tools

Webbiquity

Get suggestions for shareable content, track the results of your social sharing activity, monitor your own influencer score and see the scores assigned to other influencers of interest. Sample review:  “Klout allows you to track the impact of your opinions, links, and recommendations across your social graph. Showcase reviews:  Buffer Social. 4) Buzzstream.

Tools 39

Copywriting Lessons From BuzzFeed's Worst Headlines [New Data]

Hubspot

To find this out, we turned to a publisher that dominates in social shares: BuzzFeed. The sample was narrowed down further by those that had at least 10 records, leaving us with more than 5,000 titles and their corresponding social shares. Excluding the most popular sharing network (Facebook), "What Should" was also one of the least popular headlines.

20 More of the Best Social Media Marketing Guides and Tips of 2013

Webbiquity

Social media marketing has become an integral part of strategies for maximizing the overall web visibility of an organization. What key trends in 2014 should social media marketers to be aware of? What are the best practices for promoting events through social media? Best Social Media Marketing Guides and Tips. The Ultimate Social Media Tip Sheet by Heidi Cohen.

3 Ways Data’s Popularity Is Changing Business

It's All About Revenue

Search engines and our social networks have become our default filters. Social status is tricky and vague. For evidence of this visit any junior high school. A kid’s social stature is based on a lot of superficial and ill-defined values. But in the online media ether social status is measurable and public. Likes, followers, thumbs, re-tweets, viewers, such is the currency of social media. But now companies are emerging that track the movements of your social media sway and they are taking steps to brand those metrics, Jones said. Facebook.

Media 29

48 Instagram Stats That'll Help You Improve Your Posting Strategy

Hubspot

But, as with any social network, the brands that are getting the most out of Instagram are the ones who are smart about what they post, when they post, how often they post, and whom they're targeting. Source ). 3) The proportion of online adults who use Instagram and Pinterest has doubled since Pew Research Center first started tracking social media platform adoption in 2012.

Stats 59

The new guide to minimizing legal risks in Social Media Marketing

grow - Practical Marketing Solutions

By Kerry Gorgone, {grow} Contributing Columnist A couple of years back, I wrote a post called “ the essential guide to minimizing legal risks in social media marketing.” Know each social network’s policy regarding contests and giveaways. Very often, marketers want to run contests or giveaways using social media. Find Kerry on  Google+  and Twitter.

Top 30 Most Useful Facebook Blog Posts of 2010

WindMill Networking

Since Facebook is where Americans spend more time than anywhere else on the Internet , our needs as social media marketers as well as professionals to stay on top of the latest trends in 2010 regarding the social media gorilla are as important as ever.  10 Cool Facebook Status Tips and Tricks by Amy-Mae Elliott [4,225]. When Are Facebook Users Most Active? Thanks!

Funny Business: The Best Digital Marketing Humor, 2014 Edition

Webbiquity

Sample: Did you hear about the Buddhist who refused Novocaine during a root canal? Dracula’s LinkedIn Profile by Social Media Today. But they seemed to resonate with Twitterers. On the off-chance you haven’t already seen this – Jimmy Fallon and JT spoof hashtags, showing “what a Twitter conversation sounds like in real life.” Really.

Best 90

A Social Media Measurement Dashboard; One Approach

NuSpark

A re your social media efforts working?  Working” can mean a number of different things, depending if you’re a content marketer, a business owner, a CMO, a CFO, and more. . A few months ago, I wrote a popular post on the right way to measure social media ROI, and now I want to take social media measurement to the next level.  There really is no “right” way to measure social media.   The more blogs and books you read on the subject, the more confused you probably get.  Social media marketing in theory isn’t all that different from traditional media (well it is, but). 

A Social Media Measurement Dashboard; One Approach

NuSpark

A re your social media efforts working?  Working” can mean a number of different things, depending if you’re a content marketer, a business owner, a CMO, a CFO, and more. . A few months ago, I wrote a popular post on the right way to measure social media ROI, and now I want to take social media measurement to the next level.  Twitter. Facebook. Facebook.

26 Outstanding LinkedIn Tips and Tactics

Webbiquity

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. How can individuals use LinkedIn most effectively, whether for personal branding, job seeking or networking? How to Use LinkedIn Powerfully: 10 Tips to Know by Social Media Today. million in revenue.

3 Tips for Future-proofing Your Digital Career

grow - Practical Marketing Solutions

On the one hand, I’m looking forward to 3D printers that recreate my limbs from DNA samples, nanomedicine where tiny robots travel through my bloodstream to repair cell damage and “Hyperloop” capsules that transport me at the speed of sound. Build a virtual network independent of your geo-location. My social network is on Twitter. His conclusion?

Skype 106

New Social Media Marketing Benchmarks: How Does Your Company Stack Up?

Hubspot

That''s how many monthly active users Twitter has. Believe it or not, Instagram has actually surpassed Twitter with 300 million monthly active users. And then there’s Facebook, with 1.35 with a "b." In other words, Facebook''s user base is just a hair smaller than the population of China, the most populous country in the world (with about 1.37 Social Media Daily

The Social Media Publishing Schedule Every Marketer Needs [Template]

Hubspot

And it's really, really hard to get any meaningful amount of work done when you have the next social media update looming over your head every 30, 60, 90 minutes. For Twitter. And then Facebook. The thing is, social media marketing doesn't have to be hard -- it just moves so insanely fast that it's hard to fit it all in. How to Use Your Social Media Publishing Schedule.

How to Consistently Keep Up With the Latest Social Media Trends

Hubspot

There''s so much going on with social media it''s hard to keep up. There are always new features being added to Facebook, LinkedIn, Twitter, and Pinterest -- and with all of the other responsibilities on your plate, staying up-to-date with the latest and greatest can feel like you''re running on a really fast on a tredmill while attempting to juggle. social media!

3 Steps to Executing a Flawless Influencer Marketing Campaign

Modern B2B Marketing

Digital influencers are leaders within their communities, with powerful social networks and industry-wide credibility. Are they more likely to browse Facebook, Twitter, LinkedIn, or another social media  channel? Also, 92% are active on Facebook, 88% on Twitter, and 76% on LinkedIn. Today, the landscape is completely different. Has yours?

7 Inspiring Examples of Real-Time Marketing in Action

Hubspot

It’s about relevant messaging, and it's achieved in social channels by listening to and anticipating customer needs. Paid media (advertising), earned media (content), and owned media (social and PR) are rapidly converging into just … media. This is true not just because of social media, but also because social is now what provides the creative impetus for paid and owned media.

Social Media: Marketing Leaders, Proceed with Enthusiastic Caution

CMO Essentials

Marketers tend to be outgoing, social people – so it would be expected that they would be among the savviest on social channels with large followings to boot. Most marketing executives are well aware that they and their teams should be engaging on social media. Is social media right for your market/customer base? Before engaging socially, take time to listen.

Content Marketing Strategy: A Comprehensive Guide for Modern Marketers

Hubspot

The most common components of a content marketing program are social media networks, blogs, visual content, and premium content assets -- like tools, ebooks, or webinars. Manage social media. At this stage, the work of the one or two content marketers on your team remains about the same as it does with a team of one -- content creation , SEO, and social media. Not bad.

The Definitive Guide to Awkward LinkedIn Networking

Hubspot

Even though "network" is in the name, I don''t think of most social networks as actual networking sites. For me, Facebook is for friends. Twitter is for sharing. That''s the one social network that I actually use for networking. Now, I don''t keep up with my LinkedIn networking as well as I should. Social Media

A Year in Review: The Biggest Social Media Updates of 2013

Hubspot

One aspect of marketing (and my personal favorite topic) that saw tremendous strides for marketers was social media. Yes, we''ve got big stories -- remember when Facebook tried to buy Snapchat for $3 billion ? -- but it''s the updates to our favorite platforms, the ones we use all the time for our marketing, that matter the most. At the time of its IPO, Twitter hadn''t made any money.

Riding the Social Media Struggle Bus? You’re Not Alone

Webbiquity

Recent research from MarketingProfs shows that 84% of B2B companies use social media marketing in some form, and the figure is likely higher for B2C firms. In fact, another recent study from HubSpot reveals that 63% of B2B companies aren’t generating leads from social media at all. In social media, as in physical training, it takes time to see substantial results. Learn.

Scheduling Your Social Media Marketing Efforts

Client Bridge

According to Entrepreneur.com, the key to a developing a social networking schedule is to be consistent. Here are some sample schedules they developed for different levels of engagement. Check Twitter via a program like HootSuite. Scan Twitter followers for relevant conversations. Check your business's Facebook Page for questions. Build Twitter Lists to better organize ongoing discussions and special interest groups. Scan LinkedIn questions from network connections. Add new content to Facebook like videos or photos. Check LinkedIn.

How To Build Sustainable Relationships With Your Advocates

It's All About Revenue

Whether it’s marketing automation, social media or content marketing, success can’t be found in the technology alone – you have to understand who you’re marketing to and what motivates them as individuals. This is especially important in the business-to-business world where advocates aren’t just in it for the discounts, samples and swag. Check out part one and part two. .

26 Social Media Marketing Hidden Treasures You Never Knew Existed

Hubspot

As more and more marketers have championed (or begrudgingly admitted) the importance of social media as part of a well-rounded marketing strategy , lots of cool tricks and tips have been published across the interwebs to help turn social media into a traffic- and lead-generating channel. But when you do take the time to investigate the nooks and crannies of popular social networks.

4 Steps to Establish a Seamless Online Presence

Synecore

To develop a truly integrated digital marketing strategy, your company must first establish a digital presence over web, social, and mobile that reflects your company’s core values, supports your business goals, and resolves the wants and needs of your target audience. Share testimonials, case studies, and/or samples of your work. STEP ONE: Clarify VVBGBM. Don’t go crazy here.