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For B2B Internet Marketers in the Industrial Sector: Bigger Opportunities But Greater Challenges Await

KoMarketing Associates

These findings represent a small sample of information for B2B marketers found in GlobalSpec’s 2013 Industrial Marketing Trends report, released earlier this summer. GlobalSpec findings reveal that the measurement of marketing ROI is now the biggest challenge for marketers, replacing lead generation.

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31 Paid & Free SEO Tools That Will Improve Your Ranking

Single Grain

Keyword Research – Access Ahrefs’ enormous keyword database to find thousands of keyword ideas with data-driven metrics like search volume, keyword difficulty, SERP overview and CPC. Top Features: K eyword Ideas – Generate lots of low-competition keywords for your website.

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How to Boost Conversions with Your Article’s Featured Image

Single Grain

Here are a few examples: Regardless of any plugin you are using, an article's featured image is usually what shows up in “Related Posts” or “Recommended for You,” which is key in taking a user deeper into your site. A featured image may show up in Google's SERPs as part of a featured snippet or as a page thumbnail.

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A Marketer's Guide to Accumulating Awesome Online Reviews

Hubspot

Or, if you're already convinced of how crucial online reviews are to your business, skip past that section to read how you can generate more positive online reviews for your business. If you choose to take an active role in generating online reviews, that is. How to Generate Online Reviews for Your Business.

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40 Essential SEO Terms Marketers Should Know [Glossary]

Hubspot

Social bookmarking sites (example: Delicious.com) let users share websites they like with each other. Canonical URL - The canonical URL is the best address on which a user can find a piece of information. Keyword - A word that a user enters in search. Anything below the fold can be scrolled to, but isn’t seen right away.

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Top SEO Agency Software for Success in 2021

Single Grain

An SEO agency is a company that provides expert search engine optimization services to other businesses in order to improve their online visibility in the SERPs, drive more traffic to their website, and thus increase their revenues. Advanced: $399 per month which offers unlimited SERP position history and you can save up to 100 keyword lists.

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How to Do A/B Testing in Marketing (A Comic Strip Guide)

Convert

Datasine saw a 57.48% increase in CTR by A/B testing the image on their paid Facebook ads. Sample : This refers to the data source for your test. Traffic distribution: This refers to how the traffic from your sample audience is distributed in your test. Anonymizing user IP addresses. Getting consent for tracking cookies.