Martech

APRIL 15, 2022

Sprout Social, the social media management solution, took a sample of over 30,000 customers and looked at the most productive times for engagement , broken down by social platform (Facebook, Instagram, LinkedIn and Twitter) and industry. Facebook: Tuesday through Friday are the best days, Saturday the worst. Times are changing.

Social Media 142

Social Media Media Best Practices Work Management 142

Convince & Convert

FEBRUARY 22, 2011

Sure it has 600 million members and is significantly more compelling than any film made by Nicholas Cage in the past five years, but even with those inherent advantages, Facebook for business is hard. It’s not just that Facebook has a distinctly Favre-like approach to features and decision-making. A Downright Scary WTF?

Facebook 166

Facebook Sample Click Rate Promotion 166

Convince & Convert

MAY 6, 2014

Look at the sample of homepage images below. Facebook is the “Big Dog” Channel for MLB If we take a quick look at the total reach metrics for MLB teams, it becomes obvious that Facebook is where the action is for baseball. That is a very active Facebook presence as compared to many businesses.

Facebook 157

Facebook Social Media Click Rate Advertising Channels 157

Hubspot

NOVEMBER 30, 2016

One average, Facebook is home to 1.18 For brands, posting on Facebook alone isn't enough anymore -- especially for ones just starting out. Sure, you can throw money at your efforts to drive people to your Facebook Page and send them to your website, but that only works if you're smart about it. The lesson for Facebook marketers?

Facebook 101

Facebook Paid Search Agency Work Management Ads 101

Contently

JULY 8, 2016

Fellow neurotic media nerds, rejoice: You can now stress out about Facebook’s algorithm changes on a minute-by-minute basis. This could be due to some bias in Parse.ly’s sample size. Or maybe Facebook just decided to temporarily boost publisher traffic and quell the media’s collective freakout. Who knows?

Facebook 73

Facebook Sample PR Custom Publishing 73

Convince & Convert

DECEMBER 27, 2011

Sure it has 600 million members and is significantly more compelling than any film made by Nicholas Cage in the past five years, but even with those inherent advantages, Facebook for business is hard. It’s not just that Facebook has a distinctly Favre-like approach to features and decision-making. A Downright Scary WTF?

Facebook 132

Facebook Sample Click Rate Promotion 132

Hubspot

JULY 26, 2018

The past 24 hours -- and two years, really -- have not been kind to Facebook. Source: Facebook. By the time the call ended, Facebook's stock price dropping over 23% by the time the call ended. Most People Aren't Surprised by Facebook's Slowed Growth -- and Think the Company Will Recover. Sample size: 695.

Facebook 45

Facebook Sample Privacy Correlation 45

Convince & Convert

NOVEMBER 30, 2023

Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1. For example, I asked to come up with buyer personas for the campaign: Come up with buyer personas we are targeting on Facebook and craft a copy for each one.

Social Media 105

Social Media Advertisements Advertising Tools 105

Metadata

OCTOBER 6, 2021

How to look at the data LinkedIn vs. Facebook for B2B marketing What are the best CTAs? But after analyzing nearly $15M of ad spend, we’ve zeroed in on some of the ways our customers are boosting their LinkedIn and Facebook campaign performance. LinkedIn vs. Facebook for B2B marketing. How long should your ad text be?

Cost per Lead 52

Cost per Lead Paid Social Agency Advertising Benchmark CPL 52

Hubspot

JULY 31, 2018

Facebook announced today that it has found evidence of another coordinated election interference campaign on its site -- a likely effort to influence the 2018 U.S. This is the second instance of a high-profile effort to weaponize Facebook with the goal of influencing a U.S. Facebook Uncovered Another Election Interference Campaign.

Facebook 47

Facebook Campaigns Paper Paid Search Agency 47

Webbiquity

JUNE 21, 2016

For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. As with Facebook , Twitter, and other popular networks, Google+ has also inspired its own ecosystem of tools. Sample review: The Google+ tool “I find really useful is CircleCount. Showcase reviews: BuzzBlogger.

Google 154

Google Tools Best Practices Planning 154

Sprout Social

JULY 7, 2016

billion people logging in daily, Facebook is a huge resource for your business. Facebook Business Pages need to be treated differently from your personal profiles. There’s plenty of competition for attention on Facebook, but that means a lot of opportunity for inspiration too. Define Your Facebook Goals.

Facebook 73

Facebook Tips Business Webinar Metrics 73

Martech

DECEMBER 1, 2022

Sample eGift selection. He went and found me on Facebook and realized I had two dogs, Henry and Louie. Sendoso’s full offering supports the sending of a wide variety of gifts, not just cards, with customization and personalization available. Image courtesy Sendoso. Personalized experiences.

Service 118

Service SMB Fulfillment Sample 118

Buffer

OCTOBER 14, 2019

Learn what’s coming next to Instagram and find out what’s more popular: Facebook Stories, Instagram Stories, or Snapchat. The Future of Facebook (new audio from Mark Zuckerberg). What we found particularly interesting — and relevant to social media marketers — was his thoughts on Facebook strategy. . Social media news item #1.

Facebook 65

Facebook Social Media Eye-Tracking Twitter 65

Convince & Convert

AUGUST 3, 2012

Edison (who is the exclusive provider of exit polling data for Presidential elections, among other things) is handling the research, and is using a rigorously controlled, randomly sampled panel of 3,000 Americans to produce The Social Habit. Are Brands Overvaluing Facebook and Twitter? It’s fundamental direct marketing.

Twitter 114

Twitter Facebook Webinar Metrics Brand Identity 114

Biznology

MARCH 23, 2018

Here’s another: Google and Facebook are leading the digital marketing revolution. Did you know that both Google and Facebook use dear old direct mail for cold prospecting in their ad sales businesses? I’ve seen actual samples. Budgets continue to shift to digital channels. But hold on.

B2B Marketing 190

B2B Marketing Work Management Marketing Management Opt-out 190

Spiralytics

MARCH 27, 2024

Build an appealing portfolio to show writing samples. You can request writing samples or conduct a writing test to gauge their ability to suit your needs and target audience. If you already have sample work, you can set up a portfolio on Contently. Featuring different genres and topics can highlight your proficiency.

Advertising Agencies 62

Advertising Agencies Work Management Paid Search Agency Content 62

Adobe Experience Cloud Blog

JUNE 18, 2014

billion active users (including 71% of online adults in the United States), a 94% increase in shared content since 2012, and enough spending money to buy several small countries , it’s clear that Facebook isn’t going anywhere soon. TrackMaven focused their investigation on Facebook pages with – at minimum – 1,000 Likes.

Stats 48

Stats Facebook Social Marketing Planning 48

Biznology

NOVEMBER 28, 2017

Here are the top-10 most popular articles of all time based on a 30-day sampling via Google Analytics. The Facebook Sharing Debugger is an essential content marketing tool. I love these end-of-year articles and so do you. Personally, I am super-proud of my contribution, #5: Google is a lying liar that lies ! Like this post?

Social Media 116

Social Media Marketing Analytics Tools Social Marketing SEO 116

Webbiquity

MAY 17, 2016

Sample review: “Trello is a simple, yet effective project management tool following the agile development model. Sample review: “This is a very easy-to-use tool for brainstorming and creating mindmaps. Sample review: “Super user friendly, works perfect and is very affordable! Showcase reviews: Online Marketing Institute.

Planning 145

Planning Research Tools Sample 145

Marketing Insider Group

DECEMBER 3, 2020

Some ways influencers can help your business are that they could write guest posts, share your blog, and post Instagram or Facebook stories using your product. Personalization can range from thank you notes to your customers, embroidered products, free samples, discounts or including something extra in a package.

Differentiation 303

Differentiation Service Product Paid Search Agency 303

Paul Gillin

OCTOBER 19, 2011

With Facebook presenting a tempting target of 800 million potential customers, small businesses are flocking to social network as a fast and easy way to generate business. I talked to Brody about tips for SMBs that want to optimize their Facebook presence. Facebook pages and apps offer easy ways to collect e-mail addresses.

Facebook 50

Facebook Tips Digital Asset Management Business 50

Martech

OCTOBER 12, 2022

Sample sources can be facebook, google, twitter, linkedin (UTM source and medium elements must always be lowercase). How is it getting to me? Why is it coming to me? How does it work? By using elements called “UTM parameters.” These include: utm_source — Where traffic is coming from. utm_medium — Identifies the medium of the traffic.

Marketing Analytics Tools 109

Marketing Analytics Tools Tagging Analytics Google 109

Hubspot

FEBRUARY 12, 2020

Facebook Messenger Heart Feature. Just before Valentine's Day in 2018, Facebook Messenger's Twitter announced that if you shared that you were "In a Relationship" with a friend you were messaging, celebratory hearts would rain down in your Messenger thread with that person. It's not official until it's #FacebookOfficial. on Messenger.

Campaigns 101

Campaigns Planning Paid Search Agency Sample 101

Martech

AUGUST 23, 2021

Facebook launches its “Widely Viewed Content Report”. Last week, Facebook published the first edition of its “ Widely Viewed Content Report ,” a quarterly report that provides statistics on the content users are viewing in their News Feeds. of all content views on Facebook. Read more here. Trevor Sumner , CEO of Perch.

Work Management 117

Work Management Content Marketing Management Lock-In 117

Sprout Social

OCTOBER 1, 2020

” For example, Facebook’s ad platform allows you to get super granular in terms of who your ads get served to. Want to only present ads to college-educated millennial women in Chicago who are interested in beauty influencers and follow Ulta’s Facebook page? What are some sample goals for social media ad campaigns?

Social Media 144

Social Media Advertisements Advertising Campaigns 144

Zoominfo

JANUARY 15, 2021

A lead magnet can be anything from gated content like ebooks, whitepapers, e-newsletters or consultations, to free product trials, free tools, demos, or samples. Paid social advertising can be an effective method to get your it in front of a lookalike audience on Facebook, Instagram, and even LinkedIn. Get Your Lead Scoring Right.

Lead Generation 264

Lead Generation Lead Ranking Lead Scoring Paid Content 264

ClickZ

APRIL 16, 2020

Besides, AR takes away the need to have a large physical inventory just to provide enough samples to be tried on. Major companies like Apple, Microsoft, Facebook, and Amazon are already using AR in their business processes. Besides, AR takes away the need to have a large physical inventory just to provide enough samples to be tried on.

Planning 121

Planning Work Management Marketing Management Paid Search Agency 121

Optinmonster

APRIL 29, 2022

Offer Samples. Another way to generate leads for your business is to offer samples or trials. Costco is famous for its food samples, but you can give away sample products or mini services. Offline: Host an event where people can sample products or services. This strategy also works well with digital offers.

Lead Generation 101

Lead Generation Lead Ranking Generation Lead Scoring 101

Content Standard

NOVEMBER 13, 2017

Either way, Facebook is jumping on what it sees as a new ad opportunity, launching short-view video ads that will be a mere two seconds in length. According to research Facebook produced in collaboration with Oracle, these short-view videos have plenty to offer in terms of viewership and sales lift. That was what Facebook had in mind.

Research 95

Research Video Marketing Case Studies Top of Funnel 95

Convince & Convert

SEPTEMBER 11, 2015

You can grab a Twitter handle and start tweeting in a matter of minutes; there’s no potentially paralyzing need to fill out a full profile that you can encounter on LinkedIn or Facebook. When they join a chat and get fifty new followers in an hour, they get a sense of accomplishment that takes a lot longer to achieve on Facebook or LinkedIn.

Loyalty 163

Loyalty Twitter Brand Identity Branding 163

SnapApp

MARCH 27, 2012

With the upcoming Facebook Timeline deadline looming, SnapApp is taking steps to ensure you have what you need to successfully make the switch. It includes professionally-designed Favorite App thumbnails you can use to get your page ready for Timeline, check out samples below: Download Your Free Favorite App Icon Kit !

Facebook 59

Facebook Sample Design Video Marketing 59

ClearVoice

FEBRUARY 14, 2022

.” Social media content marketing studies and research: Facebook’s drop in daily active users is a first for the social media behemoth. You probably are aware that Facebook’s growth — particularly in North America — has mostly stagnated for some time.

Studies 59

Studies Research Planning Television marketing 59

Unbounce

JUNE 28, 2022

Instagram, Facebook, and Pinterest all offer in-app shopping experiences. According to Facebook Insights, 81% of shoppers research products on Instagram and Facebook before purchasing. Source: ComScore State of Retail. Here’s how to increase your social commerce sales. Shoppable pins on Pinterest. Source: Instagram.

Tactics 144

Tactics eCommerce Landing Pages Cross-Selling 144

Buffer

NOVEMBER 2, 2022

Specifically we looked for a statistically accurate sample of tweets published between July 15th, 2022 to August 16th, 2022 that either contained a link, or contained the phrase “link in bio.” Here’s what we found: Tweets with a link achieve 7.2%

Social Networks 97

Social Networks Analysis Impressions Viral Marketing 97

Contently

MARCH 28, 2018

Sample a product. Augmented reality lets consumers sample products without going to the store and dealing with the hassle that is brick-and-mortar shopping. AR sampling is already a viable way to attract business, but as digital shopping continues to thrive, that sort of testing is only going to become more important.

Brand Identity 153

Brand Identity Branding Storytelling Sample 153

Martech

OCTOBER 31, 2023

A sample email. Facebook message. A description of the kind of content you send and the business case for why it should be delivered. Remember to focus on the benefit to the recipient. These systems are implemented to serve the people behind the firewall, not to help you. A personal email, different from the one on the account, etc.

Work Management 101

Work Management Marketing Automation Services Marketing Management Deliverability 101