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6 Reasons to Repost Your Content on Social Media

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Only 49% of B2B content marketers are measuring return on investment, even at the first stage of their sales funnel, where they generate leads and build an audience. The average Facebook reach is around 6%. Heck, even tracking ROI from content marketing seems to be an elusive goal, much less getting a positive ROI. We have bad news.

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Digital Advertising Terms and Jargon Every Marketer Should Know

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The law grants California residents the right to know what personal information is being collected, the right to request its deletion, and the right to opt-out of the sale of their personal information. Advertisers can target lookalike audiences on digital advertising platforms such as Facebook and LinkedIn. What is a Lookback Window?