Contently

NOVEMBER 7, 2016

Last week, Facebook announced that it had reached 1 billion mobile-only monthly users. A lot of this activity comes from apps like Facebook, Twitter, and Snapchat, which account for the vast majority of time spent. Almost all the gains are going to Facebook and Google. Everyone else combined for a 3 percent loss.

Facebook 128

Facebook Rules Advertisements Advertising 128

Webbiquity

APRIL 13, 2021

One thing all of the most popular social networks (Facebook, LinkedIn, Twitter, Instagram, YouTube, even Pinterest and TikTok) have in common in the asynchronous nature of their content. Breaking the rules can work. Similarly, Clubhouse is breaking all the established “rules” of social networks.

Spyware 303

Spyware Lead Scoring Lead Ranking Twitter 303

QuanticMind

SEPTEMBER 12, 2023

While the platform no longer offers advertisers the option to target users under 18 based on their interests and activities, marketing on Facebook isn’t a bust. At the same time, Facebook isn’t what it used to be—it’s seen a steady decline in use for prospective students aged 12 to 17.

Education 75

Education Rules Budget Programs Planning 75

ClearVoice

AUGUST 9, 2021

Twitter being the place of origin for the hashtag, we will explore its history, Twitter’s hashtag best practices, and case studies so you can discover what type of Twitter hashtag strategy is right for your brand. His question introduced the idea of hashtags as a way to organize thoughts and Tweets on Twitter.

Case Studies 105

Case Studies Case Study Twitter Studies 105

Anyword

NOVEMBER 8, 2021

As an advertising platform, Twitter has a lot of advantages, but there’s one particular drawback: Twitter ad copy specs are quite limited. Twitter is actually the original when it comes to limited character counts; they were famous for their “ 140 characters at a time ” approach. A Short Twitter Ads Guide?

Twitter 98

Twitter Ads Effectiveness Copywriting 98

Marketing Insider Group

MAY 23, 2016

On Facebook, they also love dogs, babies, horses, elephants, dolphins, and videos of different species loving one another. The post Making Money with Social Media – 6 Rules for Marketers appeared first on Marketing Insider Group. Everyone loves cats. This is kind of the point of social media, except perhaps for LinkedIn.

Social Media 169

Social Media Rules Social Marketing Media 169

ClearVoice

JUNE 15, 2021

Ten Rules for Marketing Writing. When a person finds your site using a Facebook link, for instance, you can use that web content to drive them to your Twitter, Instagram, and Pinterest feeds. The post 10 Easy Rules for Content Marketing Writing appeared first on ClearVoice. KISS—keep it simple and succinct.

Rules 116

Rules Work Management Content Marketing Marketing Management 116

Webbiquity

AUGUST 17, 2021

But so many businesses stay with the big three, Facebook, Twitter, and LinkedIn, overlooking the benefits that Pinterest, and maybe other channels as well, may offer them. The reach of each network is as follows: Ø Facebook page 1-2% average. Ø Twitter is just.05%. Pin saves are like re-tweets or Facebook shares.

Social Media 359

Social Media Advertising Channels Media Business 359

Hubspot

MAY 8, 2020

Following the success and buzz around Instagram Stories, Facebook Stories, Snapchat, and now LinkedIn Stories , Twitter is experimenting with its own ephemeral content feature. In March, Twitter announced it had begun testing a new feature called "fleets," short for "fleeting tweets" in Brazil.

Twitter 101

Twitter Features Urgency Marketing Custom Publishing 101

Convince & Convert

DECEMBER 22, 2014

But this year a new tradition is born, as corporate marketers all over the world get to join together in perfect harmony and try to explain amidst the tinsel and sugar cookies what the $%#@$ is up with Facebook. Facebook ruined Christmas. From Facebook as a customer acquisition vehicle to Facebook as a customer retention vehicle.

Facebook 166

Facebook Ad Exchange Social Media Validation 166

Oktopost

SEPTEMBER 4, 2020

When you think about Facebook, what comes to mind are probably things like fake news and your cousin’s awkward family photos. So how can Facebook compete with LinkedIn—a professional network geared toward facilitating business relationships—when it comes to B2B marketing? Facebook vs LinkedIn by the numbers. Not so much.

Linkedin 150

Linkedin Facebook Cost Per Click B2B Thought Leadership 150

KoMarketing Associates

MAY 23, 2017

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Here you’ll learn 15 essential ways that you can be using Twitter to drive marketing results for your B2B business.

Twitter 156

Twitter B2B Marketing B2B Paid Search Agency 156

Hubspot

APRIL 5, 2021

The feature gained steam on Instagram but was then integrated on Facebook. Now, every brand with a Facebook Business Page has gained another marketing tool to reach users. So, what exactly can you post on Facebook Stories? Examples of Facebook Stories for Business. Get inspired by these eight brands. Polls and Surveys.

Facebook 88

Facebook Brand Identity Branding Business 88

Hinge Marketing

JUNE 20, 2019

In this article, we’re going to look beyond the unpredictable updates that each platform releases and focus on two evergreen rules that are here to stay. Rule #1 – Be Human. Rule #2 – Be Helpful. The post B2B Social Media’s Two Evergreen Rules appeared first on Hinge Marketing. Additional Resources.

Rules 91

Rules B2B Social Media Advertising Agencies 91

Convince & Convert

MARCH 30, 2015

He’s known for his sarcastic tone as he points out brand fails on Twitter. ” (highlight to tweet) Play By Your Own Rules Scott has rules for his content, sure. For example, “The first rule of content: Don’t lie.” When he started on Twitter in 2008, he thought it was stupid.

Rules 140

Rules Content Paid Search Agency Viral Marketing 140

Buffer

DECEMBER 4, 2019

This year, time spent on mobile devices is estimated to surpass time spent watching television 30% of online shoppers say they would are likely to buy direct from a social media network like Facebook , Pinterest , Instagram , Twitter or Snapchat. What does social commerce look like on Instagram, Facebook, and Pinterest?

Social Media 98

Social Media Rules Media Click Rate 98

Digital B2B Marketing

FEBRUARY 25, 2014

The Golden Rule. ” When you, as a marketer, break the golden rule, we, the people, respond. Even in 2008, people turned to Facebook to complain about the annoying ad and its accompanying song. (I’ll Look to the golden rule. Do you wish more marketers used to the golden rule to evaluate marketing opportunities?

Rules 100

Rules Paid Search Agency Banners Barriers 100

Hubspot

FEBRUARY 24, 2021

Your brand's team went on Facebook Live and now the live has ended. You may think that once your live Facebook video has ended, it's no longer usable. With that in mind, let's dive into how to download your live videos on Facebook and extend their shelf life. Can you download Facebook Live videos? Don't force it.

Facebook 98

Facebook Content Youtube Copyright 98

Convince & Convert

SEPTEMBER 11, 2015

A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365. For marketers, this means it’s time to drag your CEOs into Twitter Town, if they aren’t already there. Why Twitter is a Good Start for Socializing Executives.

Loyalty 163

Loyalty Twitter Brand Identity Branding 163

Sprout Social

FEBRUARY 25, 2019

Listening on Facebook is a step up from monitoring and taking action. Review our social listening guide for an overview on social listening and read on to learn how you can apply this practice to Facebook. What is Facebook listening? Facebook listening is not seeing a private message come in and responding to it.

Facebook 93

Facebook Tagging Network Marketing Trends 93

Sprout Social

APRIL 18, 2017

If it’s sitting at a computer, constantly refreshing Twitter for some new content, then automation might be helpful for you. Automatic Direct Messages in Twitter are often frowned upon because they make you look like you don’t care about your followers. You could set up a schedule so that you always post on Facebook at 9 a.m.,

Social Media 102

Social Media Rules Automation Media 102

Optinmonster

FEBRUARY 23, 2021

Do you want to create a personalized popup for greeting website visitors from Facebook? Whether you’re running a Facebook ad campaign or just looking to drive more organic traffic, you can create campaigns targeted specifically to visitors from Facebook with a custom popup. Why Create a Popup for Visitors From Facebook?

Facebook 64

Facebook Marketing Websites Template Display 64

Anyword

MAY 6, 2021

Facebook Headlines and Primary Text. Fortunately, Facebook has the Multiple Text Options feature that allows you to test the response to the copy variations that you create. Twitter Ads. Twitter has generously doubled its character count to 280, but don’t forget that every link reduces that by 23 characters.

Paid Content 98

Paid Content Ads Rules Work Management 98

Marketing Insider Group

SEPTEMBER 11, 2013

For example, a native advertisement embedded into my Facebook news feed is still an ad. The Two Rules of Sponsored Content. While the standards and rules of exactly how to do this are still being debated, every attempt should be made to fully disclose the publisher / brand relationship. I see them as different things.

Rules 100

Rules Advertising Agencies Advertorials Paid Search Agency 100

Sprout Social

MAY 24, 2016

Marketing fads come and go, but a tried and true tactic for driving engagement is a Twitter contest. Similar to Facebook , Twitter’s low barrier to entry makes it a popular platform on which to hold a contest. But there’s a lot more to launching a successful Twitter contest than just Tweeting out a prize and counting Retweets.

Twitter 86

Twitter Guidelines Rules Barriers 86

Hubspot

APRIL 1, 2018

Facebook Cover Photo Size. If your uploaded image is smaller than these dimensions, Facebook will stretch it to fit -- making it look blurry. When people arrive at your Facebook Page, where do you think they first look? That's right -- it's your Facebook cover photo. 11 Best Practices for Your Facebook Cover Image.

Template 101

Template Facebook Guidelines Banners 101

Eric Mower + Associates

JANUARY 30, 2019

Strategic, judicious use of hashtags will help more people discover your content and drive them to your social pages — particularly on Instagram and Twitter and to some degree on Facebook. URL that saved you valuable characters on Twitter, for instance, could be flagged as spam on Pinterest. One size doesn’t fit all.

Social Media 64

Social Media Rules Social Marketing Media 64

SocialPilot

FEBRUARY 9, 2024

His post covers everything from Facebook ads to internet marketing. You can also find Neal on Twitter, where he shares thoughts and news on digital and social media marketing strategies for every platform. Mari Smith Mari Smith is known as “the Queen of Facebook.” Even Facebook asks for her help.”

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Marketing Insider Group

FEBRUARY 10, 2014

Despite beating Wall Street and analyst expectations for revenue in its first quarter as a public company, Twitter shares got beat up last week following their earnings announcement. But I don’t think it;s time to stick a fork in Twitter yet. Twitter Announced Their First Quarter Earnings. Twitter reported $0.02

Twitter 100

Twitter Blogger Linkedin Network Marketing 100

Sprout Social

OCTOBER 27, 2022

Using Sprout’s Smart Inbox and Automated Rules, they can quickly see customer support messages based on keywords like “order status” and “shipping.”. Facebook customer service stats. Facebook is the number one platform where consumers follow brands, so it’s easy to reach out whenever needed. Twitter customer service stats.

Social Media 110

Social Media Statistics Marketing Management Ideal Customer Profiles 110

Convince & Convert

SEPTEMBER 24, 2014

At GetCourse, we curated from the most influential websites, marketing blogs, Twitter, Facebook, and LinkedIn profiles to find a. The best way to learn how to break through the noise is to find which content marketers are successful at it and learn from their experiences, strategies, and mistakes. Read the whole entry. »

Rules 165

Rules Curation Marketing & Strategy Profiling 165

Biznology

AUGUST 25, 2015

I suggested that nobody offered a web service that allowed Twitter marketers to simply and easily follow other Twitter accounts based not on keywords or hashtags or location or popularity but based simply on Twitter handles. Twitter has some very strict terms of service (ToS), most of which prevent any automatic follow/unfollow.

Twitter 80

Twitter Tools Work Management Ideal Customer Profiles 80

Webbiquity

JANUARY 24, 2019

Studies show that users on platforms like Twitter and Pinterest maximize their engagement when brands post as many as 15 tweets or 11 pins per day. Besides mainstream sites like Facebook, Instagram, LinkedIn, and Twitter, there are also niche social media platforms that target specific industries.

Marketing Automation Services 237

Marketing Automation Services Social Media Marketing Automation Social Marketing 237

Martech

FEBRUARY 22, 2023

Trailing behind were the Metaverse and LinkedIn (15%), other platforms (9%), Instagram (6%) and Facebook (2%). Interestingly, despite having 368 million monthly active users globally and under new management, the report did not mention Twitter. Dig deeper: TikTok is setting the ground rules for social media 3.

B2B Marketing 110

B2B Marketing B2B Enterprise Management Paid Search Agency 110

SocialPilot

APRIL 15, 2024

You could make use of the Facebook lookalike feature which enables you to create an audience similar to yours. Tempt your followers – create stories, give offers and provide experience The first rule of influencing someone is ‘not to try too hard’. On Twitter, select a day and promote a follower – utilize #FollowFriday.

Social Media 96

Social Media Media Lead Scoring Lead Ranking 96

Biznology

JULY 28, 2014

Large and small businesses alike have spent the better part of the past half-decade trying to best leverage the marketing potential of Facebook – and rightly so. Facebook reports 1.23 People like Facebook – a lot – but it seems that just as marketers think they have the social network all figured out, the rules change.

Twitter 80

Twitter Social Marketing Social Networks Viral Marketing 80

ClearVoice

OCTOBER 24, 2018

What the Facebook video lawsuit means for your marketing efforts. Two years ago, Facebook’s video ad metrics were off (perhaps way off). A Wall Street Journal article in 2016 reported that Facebook had not been accurately reporting the amount of time users on the social platform were watching paid video ads.

Facebook 58

Facebook Video Marketing Paid Search Agency Class 58