Paul Gillin

MARCH 10, 2011

If you thought the world’s largest professional network was little more than a place to post your resume, you owe yourself another visit. LinkedIn is set to eclipse the 100 million member mark sometime this spring, and it is quickly becoming the social network of choice for B2B professionals. This is the ideal B2B environment.

Social Networks 50

Social Networks Enterprise Management Peer-to-peer Work Management 50

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 A couple of months ago, we talked about ways to engage your fan base on Facebook.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Industrial Marketing Today

JUNE 8, 2010

Given that, you would want to have visibility on the keyword phrases that a business owner is going to search on for a solution to the problem. My take: Go back to the drawing boards and brainstorm with your R&D, engineering, sales and marketing people to make a list of problems that existed and are solved by your offerings.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Hubspot

DECEMBER 30, 2011

Just this year we witnessed the debut of Google+ and the introduction of Facebook Timeline. Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Blip.TV - Blip.TV

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

B2B Marketing Savvy

JULY 28, 2009

Tool Sites for name checking, branding: Who owns your brand in today’s social media landscape? Twitter: Who Owns What, the Social Brand Index/Twitter. Guzzel.it : Newly launched, customizable using keywords; a newsfeed RSS reader. . Trendrr : Automated tracking/reporting of social and digital media. Knowem.com.

Tools 40

Tools RSS Statistics Digg 40

B2B Marketing Savvy

SEPTEMBER 30, 2009

Other Twitter Topics: Marketing at Twitter Speed Multiple Account Layering Strategy Social Media: Not Just for Kids Email The Scoopdog Team. When you’re the marketer or copywriter or Agency social media guru charged with fitting key messages and a link into Twitter dress, a huge amount, I’ll venture.

Enterprise Management 40

Enterprise Management Marketing Management Service Paid Search Agency 40

Industrial Marketing Today

MAY 31, 2010

I have listed some easy, do-it-yourself (DiY) SEO tactics to optimize your WordPress blogs for search engines. You need to optimize it for search engines in order for your target audience to find your B2B blog (see my earlier post, “How to Use a B2B Blog to Win Customers and Influence Prospects” ).

Optimization 60

Optimization SEO Buying Cycle Web 2.0 60

Online Marketing Institute

JANUARY 4, 2011

Follow Me On Twitter 90 Tips To Make Your Blog Rock Written by jeffbullas - 30 Comments Categories: Blog , Blogging , Social Media Share Tweet Blogging whether it is for your personal passion or for the corporate blog is quite often a journey that has its highs and lows. Provide “share this” buttons to Facebook and Twitter as a minimum 22.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Online Marketing Institute

NOVEMBER 18, 2010

Some common excuses I hear are “But Im too busy already”, “But Im already doing Social Media marketing", "But what would I talk about, and why should my prospects read my blog?”. So the more entries there are in your blog = the more indexed pages your website has = the more chances of it getting traffic from the search engines.

B2B Thought Leadership 40

B2B Thought Leadership Thought Leadership Cost per Lead RSS 40

Hubspot

JUNE 23, 2010

As we all learn about social media and inbound marketing and we teach others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 101 Terms to Know. Previously the service started as a blog comment search engine.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JULY 17, 2014

Ever seen the movie The Social Network about Mark Zuckerberg and the founding of Facebook? A permanent redirect from one URL to another -- usually from a company''s old website to their new website. This usually happens when the web page has been deleted or the visitor mistyped the URL. 301 Redirect.

Work Management 28

Work Management Marketing Management API Internet Marketing 28

Optinmonster

MARCH 31, 2022

The right SEO plugin helps you optimize your site for search engines without having to hire a developer. The plugin is easy to configure and provides robust SEO settings for making your website search engine friendly. Search engine optimization is an ongoing process. Canonical URL. Search Appearance.

SEO 80

SEO Tagging RSS Social Media 80

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

Salesforce recently rebranded their social marketing application as the Marketing Cloud, and their website says you can use their solutions to “optimize campaigns from lead to close, on every channel”. Also, some systems allow for “social sign-on”, letting users register on landing pages using their social network credentials.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

Oktopost

OCTOBER 26, 2020

Social selling has become an almost inevitable part of B2B selling. Sadly enough, even though social selling is proven to increase company revenue by upwards of 16% , 3 in 4 sales reps don’t implement the strategy. According to the same survey, 84% of company decision-makers are using social media to support a purchase decision.

Enterprise Management 159

Enterprise Management Work Management Social Media Marketing Management 159

Convince & Convert

AUGUST 3, 2010

Make your content at least semi-friendly for search engines. Facebook, of course. Ironically, Facebook itself started as humble website. Facebook is waging a three-pronged war on websites. Now, the move is toward “social objects&# which are invariably smaller, more directed pieces of content.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

AUGUST 3, 2010

Make your content at least semi-friendly for search engines. Facebook, of course. Ironically, Facebook itself started as humble website. Facebook is waging a three-pronged war on websites. Now, the move is toward “social objects&# which are invariably smaller, more directed pieces of content.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. For example, we get pitches from PR firms about major brands running new viral or social media campaigns. That’s great, but what does it have to do with search marketing?

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Hubspot

JULY 29, 2018

For many people, posting a tweet, hashtagging an Instagram caption, and sending out an invite for a Facebook event on Facebook has become common practice. (In For those head-scratching moments, we've created the ultimate glossary of social media marketing terms. Social Media Terms to Know, Listed Alphabetically.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Content Marketing Institute

JUNE 27, 2018

By a landslide, social media posts top the lists of types of content both B2C (96%) and B2B (94%) marketers say they use. The problem is that social media marketing is notoriously self-centered. What I can speak to is the desire to automate social sharing without losing the human touch. Zoho Social. Click To Tweet.

Curation 111

Curation Tools Enterprise Management Content 111

Webbiquity

JANUARY 10, 2010

With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. But what metrics are really most appropriate for social media measurement? Is your social media strategy built on a solid foundation, or is it more like a Hollywood movie set—a pretty facade with nothing behind it?

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Online Marketing Institute

JANUARY 4, 2011

AdSense/CPC Blogging & RSS Design Getting Started Making Money Traffic / Promotion The Step-by-Step Guide to Guest Blogging June 14, 2010 · 33 comments This is a guest post by Ann Smarty of MyBlogGuest.com. This is when you will be looking for blogs to guest for, discuss your posts with the blog owners and create the content.

Blogger 40

Blogger Adsense Twitter Buzz 40

Sprout Social

JULY 26, 2019

If you’ve been observing social media conversations, you might have come across a ton of lingo or acronyms that take you a while to figure out. Social media acronyms like TFW, TBH and LMK get thrown around very casually in comments, captions and conversations between people. Network-specific social media acronyms.

Social Media 112

Social Media Cost Per Thousand Work Management Media 112

Biznology

AUGUST 20, 2013

People are freaking out about the new Google Search. While Google will smite sinners viciously, sending you into the wilderness of search, Google’s also very compassionate. Google wants you to believe that the algorithm is all robots, spiders, bots, and math, but, with the advent of Panda and Penguin, Google Search is people!

Paid Content 80

Paid Content Google Digg De-duplication 80

Webbiquity

OCTOBER 5, 2010

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general.

Twitter 100

Twitter Stats Tools Tips 100

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Webbiquity

JANUARY 16, 2012

With Google’s most recent Panda algorithm updates, attributes like content freshness and social signals (strengths of blogs, not corporate websites) will gain increased importance in search ranking. Optimize blog content for search? 26 Ways to Enhance Your Blog Content by Social Media Examiner.

Business Blogging 100

Business Blogging Tips Tools Blogger 100

Buzz Marketing for Technology

JULY 24, 2008

Webupon > Social Bookmarking. Nine Notable Uses for Social Bookmarking. Social bookmarking sites excel at maintaining an online grouping of websites for many purposes (e.g. Im going to assume that you already know the basic functions of social bookmarking, like creating tags and folders, adding comments, and so on.

Digg 100

Digg Classified Ads Privacy Policies Tagging 100

BuzzSumo

FEBRUARY 8, 2017

To do this, we worked with Neal Schaffer, social media strategist, consultant and author. He is also the founder of his own social media agency, PDCA Social. Contribute financially: Look to make wise investments in paid social to grow client audiences. Step 1: Compare to Role Models.

Paid Content 40

Paid Content Paid Social Agency Advertising Agencies Social Media 40

Optinmonster

APRIL 30, 2020

Get more organic search engine traffic. Take snippets for your social media posts. Content syndication networks allow you to get your blog posts in front of people who are reading other related content. You can even sign up with your Twitter, Facebook, or Google account. Stop stressing over what to write about.

Traffic 145

Traffic Top of Funnel Content Work Management 145

Hubspot

SEPTEMBER 13, 2012

Two words when used as a verb (usually refers to the social network Foursquare). Example: Enter a search term (e.g., Facebook: Capitalize. Facebook Fan: One who “likes” something on Facebook; capitalize (Exception: lowercase when saying “fans on Facebook”). camera phone: Two words. checkin (n.)

RSS 28

RSS Wiki Clickthrough Social Networks 28

Scoop.it

FEBRUARY 2, 2022

Content curation can grow the impact of your email newsletters , your social media, blog, content hubs, and even get your eCommerce store to attract more customers. Add the content URL to your Scoop.it Add the content URL to your Scoop.it Use the content suggestions engine from your Scoop.it We’re taking you on a Scoop.it

Curation 84

Curation RSS Enterprise Management Content 84

Hubspot

JUNE 19, 2014

Internet hosting that provides computer-based services to customers over a network. Some systems also incorporate feeds from social media such as Facebook, Twitter, LinkedIn, and others. FB: Facebook. The four steps of the now somewhat outdated Purchase Funnel, wherein customers travel from consideration to purchase.

Paid Content 28

Paid Content Work Management Sales Management CMS Development 28

seo.co

FEBRUARY 9, 2023

SEO Benefits of Blogging An active blog has many benefits, including: Helps your website get indexed more frequently, resulting in better organic search visibility and traffic. Provides discussion content for social media streams, and helps generate social signals when readers decide to share articles via Twitter or Facebook.

Optimization 111

Optimization SEO Lead Scoring Lead Ranking 111

Webbiquity

FEBRUARY 21, 2017

The 20+ tools showcased here enable you to automatically find, source, search, store, organize, annotate, and/or share content from a wide range of publishers and social sources. Alternatively, you can use the integrated search to add content by simply drag and dropping. A social network / curation tool for images.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

B2B Marketing Zone Posts

OCTOBER 5, 2010

Here are the top items based on social signals. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. Will Traditional, Social Media Blend? What Role Should A Communications Agency Play In A Client’s Social Media?

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Online Marketing Institute

DECEMBER 23, 2010

Home Members Only News Features Columns SEM SEO PPC Social Media How To Google & Search First Time Here? As a result, many single-post URLs were not getting indexed, presumably because the same content was on the home page. Optimizing individual posts and getting the post URLs indexed is the key objective.

SEO 40

SEO Webcast B2B De-duplication 40

Hubspot

DECEMBER 6, 2012

We’ve all been there -- you hit publish on a blog post and expect the social shares, page views, and agreeable comments to start rolling in. Using social media and content to market your business isn't a new concept, so just doing the bare minimum won't cut it. But sometimes you get pure silence -- crickets, even -- in response.

Tips 28

Tips Content SERP Viral Marketing 28