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A comprehensive guide to understanding web push notifications

ClickZ

This helps ensure you get the best response rate while not isolating or annoying your users. Landing page URL. This helps ensure you get the best response rate while not isolating or annoying your users. Facebook/Google ads). The six elements of a browser push notification. Description. Banner image.

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What to do if customers aren’t receiving your confirmation emails

Martech

Avoid URL shorteners. The rule of thumb is that response rates go down when you ask for more information. Facebook message. Authenticate your domain. Make sure you use SPF, DKIM, and DMARC. Maintain a good sender reputation. Use clear and relevant subject lines. Minimize HTML and JavaScript. Optimize for mobile.

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10 reasons why email is more important than ever

Martech

There are three times more individual email accounts than both Facebook and Twitter social media profiles combined. It’s a great place to put your company logo, website, social media handles, blog URL or even an appointment scheduler link to make it easier for your customers to connect with you. Higher response rate.

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How Social Media Drives Better Email Results

Marketing Insider Group

A recent study by GetResponse showed that adding social sharing in an e-mail increased click-through rates by 30%, adding a twitter share option increased response rates by 40% and adding as many as three sharing options increased response rates up 55%. It also allows the marketer to track who is responding.

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How to Personalize Your Messages to Attract Customers

Ontraport

With everyone getting Tweeted at and Instagrammed and Facebooked and advertised to and inundated with all manners of promotion and entertainment all day every day, your prospects’ attention has become an increasingly expensive commodity. Let’s start with a basic fact of life in business: Attention is expensive. Well, lots of ways.

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How to Personalize Your Messages to Attract Customers

Ontraport

With everyone getting Tweeted at and Instagrammed and Facebooked and advertised to and inundated with all manners of promotion and entertainment all day every day, your prospects’ attention has become an increasingly expensive commodity. Let’s start with a basic fact of life in business: Attention is expensive. Well, lots of ways.

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The 5 Habits That Make Your Social Media Analyst Indispensable

Sprout Social

Tweets Linking to Your Page: Total Tweets attributed to you with URLs. Engagement Rate Total clicks, Tweets, Retweets, likes and replies divided by impressions. Facebook Data. Page Likes: Total number of Likes for your Facebook Page. Link Clicks: Number of times your posted links are clicked.