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The 17 Best Keyword Research Tools for SEO and SEM

Webbiquity

That’s where keyword research comes in. So once you or your team have developed topic ideas, planned content , and researched those subjects, it’s time to use keyword research tools to find the best phrases to match up searcher intent with your approach to each topic. 1) SEMrush. ” — Smart Bug Media.

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3 Ways To Use the Value of a Like or Follow

Digital B2B Marketing

Social media segmentation isn’t trivial, however you can determine the general firmagraphic or demographic profile of your social media audience using a number of different tools (or by manually researching a sample) and compare that to the audience that is driving value. Image by Lily15 (Hungarian Wikipedia) CC-BY-SA-3.0

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Book Review: Social Media Marketing

Webbiquity

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.). Wikis (Wikipedia, hundreds of specific topic-focused wikis).

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How Many A/B Tests Should You Run a Month?

Convert

According to Wikipedia, the search engine giants each run over 10,000 A/B tests a year or about 800 tests a month. The ideal number of A/B tests to run is determined by the specific situation and factors such as sample size, complexity of testing ideas, and resources available. Sample size requirements. Sample Size Requirements.

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The 15 Best Content Distribution and Amplification Tools

Webbiquity

Sample review: “LinkedIn Pulse is a mobile app that pushes news feed of your selected topic to your device. Medium (per Wikipedia) is an online publishing platform developed by Twitter co-founder Evan Williams. Sample review: “You can re-purpose some of your best content for Medium.com. ” — Cent Muruganandam. 2 ) Medium.

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3 Steps To A Customer-Driven Marketing Plan

Marketing Insider Group

But there are a few simple ways to use research and a customer-first mindset to drive effective marketing strategy…. Wikipedia). Or at least ask a sample of them. Step 2: Formal Research. But the fact is that formal research is dreadfully under-funded in most organizations. Step 3: Keyword Research.

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Get Into Your Buyer’s Psyche To Create Relevant Digital Marketing

Biznology

Photo credit: Wikipedia. Also, I love research (and yes, I am that annoying person at dinner who whips out her iPhone during a debate about naming the largest cities in the world by population*). This dovetails with regionally targeted digital marketing strategies on social networks such as Facebook or LinkedIn.