Hubspot

SEPTEMBER 30, 2013

It''s as if selling to people who work at companies somehow regresses our interpersonal skills. The HubSpot Facebook Page has amassed over 570,000 fans and generated 190,000 leads, and we’ve done that by focusing on people. 5 Simple Secrets to B2B Lead Generation on Facebook from HubSpot All-in-one Marketing Software.

Lead Generation 28

Lead Generation Facebook P2P Peer-to-peer 28

Marketing Insider Group

AUGUST 4, 2011

Now this doesn’t consider effectiveness directly so you will need other models like pre / post unaided awareness studies and probably some regression and multi-variate hocus-pocus to get a better view on what really works. Please tell me your thoughts in the comments below or on Twitter , LinkedIn , Facebook. Eventually. How about you?

Social Media 100

Social Media Multi-Touch Attribution ROI Marketing Attribution 100

Hinge Marketing

JUNE 25, 2020

We’re not talking statistical analysis and multivariate regressions. Facebook, Twitter). Think of Facebook as a place to get a general feel for the person, rather than a source of actionable information. Your firm’s competitive advantage or disadvantage. Top Prospect Research Tools. Individual Level. Bio on firm website.

Marketing Automation Services 99

Marketing Automation Services Research Service Ideal Customer Profiles 99

Customer Experience Matrix

NOVEMBER 18, 2011

It includes more sophisticated features for working within social media platforms, such as delivering forms and personalized ads within Facebook, using social sign-on to capture more data, and building more detailed profiles based on activities, consumption, connections and influence. The second wave is just starting.

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Paid Search Agency 120

Data Cleaning/CRM Appending

AUGUST 27, 2020

It doesn’t matter how you carry out this conversation, via a Facebook ad or email marketing campaign, reach out and speak up. Also, don’t be regressive and don’t preach or practice concepts that can place you amidst crossfire of netizens. So, prepare notes. Exchange it with the thought leaders and then, get to it. People make mistakes.

Conversion 52

Conversion Social Marketing Enterprise Management Tips 52

Martech

OCTOBER 23, 2023

12) Google’s lawyer, Schmidtlein, argued in court that the government is pursuing a regressive lawsuit. 4) Joshua Lowcock, Global Chief Media Officer at a media agency called Universal McCann, told the judge that search ads cannot be replaced by other digital ads, such as Facebook ads – contrary to Google’s claims, reports Big Tech on Trial.

Google 88

Google Lead Ranking Lead Scoring Paid Search Agency 88

Hubspot

AUGUST 27, 2015

How many times did they click through on your company's tweets and Facebook posts? Note, though, that the most mathematically sound method is one that employs a data mining technique, such as logistic linear regression. If you'd like to explore logistic linear regression in Excel, check out this resource. 6) Spam Detection.

Lead Scoring 28

Lead Scoring Lead Ranking Sales Qualified Leads Marketing Qualified Leads 28

Adobe Experience Cloud Blog

JUNE 3, 2013

Sure, there are your obvious indulgences like Cap’n Crunch (aka Facebook or Twitter), but somehow you know you’ll find yourself binge eating three boxes later that night with nothing but a belly full of calories to show for it. So Many Choices, So Little Time. Creating An Analytical Allocation Model.

Allocation 48

Allocation Spending Budget Programs Lead Ranking 48

Hubspot

MAY 7, 2013

If we regress to the mean, we fail. Social media is too important to “regress to the mean.” 81% of consumers have either "unliked" or removed a company''s posts from their Facebook News Feed , according to Exact Target. As we grow, there is a dark force that pulls us toward average. It’s that simple.”. That''s what happens.

Social Media 28

Social Media Social Marketing Media Paid Search Agency 28

Directive Agency

AUGUST 8, 2017

The inflated CTR wasn’t natural, so results eventually regressed back to the mean. Facebook expert Andrea Vahl has pointed to video ads as one of the best ways to cheaply build a custom audience on Facebook. However, these were only temporary changes. This is the oldest trick in the book, and it just doesn’t work.

CTR 40

CTR SERP Activities Google 40

Martech

NOVEMBER 7, 2022

In fact, modeled conversions have been in place within tools like Google Ads and Facebook Ads Manager for many years. There may be some skepticism about relying on modeled data within your reports. However, it is important to note that this isn’t anything new.

Marketing Attribution 114

Marketing Attribution Multi-Touch Attribution Marketing Management Marketing & Strategy 114

Oktopost

MAY 6, 2019

An example of Last Non-direct Click would be a user clicking on a Facebook ad for your product, then, the following day, the user decides to check out your site and order something. Under the last non-direct click attribution method, the Facebook ad gets credited with the successful conversion. Linear Attribution.

Lead Ranking 117

Lead Ranking Marketing Mix Paid Search Agency Allocation 117

Martech

MARCH 23, 2022

Further up, we have digital traffic, which is also relatively easy to measure — web analytics, individual channel analytics like Facebook, LinkedIn, YouTube, etc. Marketing automation makes it straightforward to measure sales qualified leads and marketing qualified leads.

Marketing Attribution 112

Marketing Attribution Lead Ranking Sales Qualified Leads Marketing Automation Services 112

Hubspot

JANUARY 8, 2013

If you find someone who starts making a coherent argument about why you might want to use logistic regression, factor or cluster analysis, actuarial science, or stochastic modeling to figure this out. Between videos, ebooks, blog articles, photos, podcasts, webinars, SlideShare, Facebook, Twitter, LinkedIn, and Pinterest.

CMO 28

CMO Hubspot Lead Ranking Lead Scoring 28

Mass Analytics

DECEMBER 20, 2022

To achieve this, MMM relies on regression and other econometric methods. This comes as the next step following multiple restrictions on the world’s data Sources (Facebook, YouTube, Amazon, and so on), the shaking impact of GDPR, and of course the following CCPA.

Multi-Touch Attribution 59

Multi-Touch Attribution Multi-Channel Mobile Advertising Marketing Mix 59

Convince & Convert

APRIL 11, 2012

In a given day’s time a person in this role may be asked to prepare an analytics report with advanced data regressions to back out which percentage of their customers would be likely to follow them AND request deals through social networks, then pivot to answering consumer questions via Twitter before writing copy for a new contest app on Facebook.

Social Media 149

Social Media Tips Media Peer-to-peer 149

Sprout Social

AUGUST 24, 2023

For instance, this Profile Performance Report is represented as an area chart to show the audience growth per day between 4 social platforms: Twitter, Instagram, Facebook and LinkedIn. Comparing data allows you to track your current performance against previous records to gauge if you’re making progress, stagnant, or regressing.

Work Management 79

Work Management Marketing Management Service Allocation 79

Convert

JULY 26, 2023

Companies like Etsy, Microsoft, Uber, Amazon, Facebook, LinkedIn, Google, Twitter, Netflix… the list goes on — have used full-stack experimentation to fuel innovation and improve the customer experience on their sites. This is also known as full stack experimentation.

Advertising Channels 52

Advertising Channels Organization Work Management Marketing Management 52

Convert

JUNE 12, 2023

our success rates should drop from regression to the mean. It’s very different at Facebook and Amazon, compared to a smaller experimentation program with dev work that needs to be outsourced. If we average our bets, are we then better able to predict outcomes? (I’d I’d bet that yes) 4. Degree of Optimality.

Positioning 52

Positioning Lead Ranking Marketing Proposals Ethics 52

RebelMouse

OCTOBER 19, 2022

Upgraded Error Handling for Facebook Instant Articles and Apple News. We’ve significantly upgraded how we handle moments when Facebook’s API is down for Instant Articles, including similar issues for Apple News. Our code now retries, catches errors, and reports them back. Improved Test Coverage.

CMS Development 52

CMS Development Paid Search Agency Enterprise Management API 52

Hubspot

DECEMBER 10, 2014

Within the guide is a research study conducted from March to June of 2014 that collected sponsored article prices from 550 blogs and publications and unveiled correlations with a variety of predictor variables, including Domain Authority (DA), Page Authority (PA), PageRank (PR), AlexaRank (AR), and Twitter, Facebook, and Pinterest followings.

PageRank 28

PageRank Cost Multivariate analysis Correlation 28

Content Marketing Institute

JULY 18, 2018

New workflow rules required posts go through extra regression testing through IT, taking publishing from days to weeks. It’s only been 10 years since any business could even think about how to address such media disruptions as Facebook, or the iPhone, or Android. As it turned out, the upgraded CMS was more complex to use.

Enterprise Management 66

Enterprise Management CMS Development Digital Asset Management Industry CMS 66

Hubspot

APRIL 17, 2018

If you find someone who starts making a coherent argument about why you might want to use logistic regression, factor or cluster analysis, actuarial science, or stochastic modeling to figure this out. Between videos, ebooks, blog articles, photos, podcasts, webinars, SlideShare, Facebook, Twitter, LinkedIn, and Pinterest.

CMO 75

CMO Lead Ranking Top of Funnel Hubspot 75

SocialPilot

FEBRUARY 10, 2024

Use Hashtags to Your Advantage In this modern world of blogging and microblogging, sites like Twitter, Facebook, and many others (including Pinterest) use hashtags as their main form of pigeonholing content under one banner. This is among many strategies that you can use to increase your followers on Pinterest.

Blogger 82

Blogger Social Media Keywords Interactive Marketing 82

Webbiquity

JANUARY 31, 2017

Perform trend analyses, regressions, and correlations for statistical understanding. Connect data from Google Analytics, AdWords, Search Console, Facebook Insights, and other sources then create reports from scratch or using pre-built templates. Create visual reports from Google Analytics, Facebook, or ecommerce analytics.

Marketing Analytics Tools 100

Marketing Analytics Tools Marketing Automation Services Analytics Enterprise Management 100

Single Grain

SEPTEMBER 22, 2023

There are often regressions and jumps as people actually go through your marketing funnel. Paid Ads (Facebook, YouTube, Google, etc.): Craft ad campaigns that focus on problem awareness rather than direct product promotion.

Top of Funnel 105

Top of Funnel Marketing Funnels Paid Content AIDA 105

Brandpoint

MARCH 6, 2020

Big improvements came in the ’80s and beyond, but surprisingly, a bit of regression has come within the last decade. I was surprised to learn that women didn’t start working at newspapers until the 1930s, and by the mid-1970s most newspapers still employed only one female writer on average.

Conference 87

Conference Case Studies Case Study Customer Satisfaction 87

QuanticMind

APRIL 6, 2018

Because Hinton’s postdoc students have all gone on to lead AI labs at Apple, Facebook and OpenAi, it should come as no surprise that in 2014, Facebook developed DeepFace, an algorithm capable of recognizing or verifying individuals on photos the same way humans can. Regression—Medical Mortality Prediction.

Marketing AI 40

Marketing AI Lead Ranking CAN-SPAM Cross-Selling 40