article thumbnail

Marketing to Millennial business buyers

Biznology

For advertising, use social media like Facebook and LinkedIn. Ask for minimal data elements (but fill in the company profile using an outside provider like ReachForce). This generation expects you to be tweeting, blogging, posting on Facebook, and participating in LinkedIn groups. Streamline your lead gen. Make it effortless.

article thumbnail

Why VP Sales Leaders Need Social Media Engagement, Too

Oktopost

In another study conducted by ReachForce and Marketo 50% of sales time is spent on unproductive prospecting, all while salespeople ignore 80% of marketing leads. It will help them stand out and also help them know where they should mostly engage with their prospects: LinkedIn, Twitter, Facebook, etc.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Sales Needs Social Media Engagement Insight

Oktopost

Sales and marketing alignment can help businesses become 67% better at closing deals Marketo and Reachforce Research. By being able to track and see how many times they clicked through on your company’s tweets and Facebook posts, or how many times they retweeted or shared those posts is key.

article thumbnail

5 Essentials of B2B Sales and Marketing Alignment

Valasys

According to combined research by Marketo and ReachForce, companies with aligned marketing and sales teams are 67% more efficient at closing deals. Furthermore, another report from Marketo shows that integrating sales and marketing endeavors leads to 209% more revenue from marketing.

article thumbnail

16 marketing automation platforms your organization should consider

Martech

Also, over 70% of ActiveCampaign’s customers use its 870+ integrations including Shopify, Square, Facebook, Eventbrite, WordPress, and Salesforce. More advanced data deduplication and data cleansing enabled through turnkey integrations with a number of LaunchPoint partners, including RingLead, ReachForce, StrikeIron, and CRMFusion.