Hubspot

JULY 26, 2018

The past 24 hours -- and two years, really -- have not been kind to Facebook. Source: Facebook. By the time the call ended, Facebook's stock price dropping over 23% by the time the call ended. Most People Aren't Surprised by Facebook's Slowed Growth -- and Think the Company Will Recover. Sample size: 695.

Facebook 45

Facebook Sample Privacy Correlation 45

Martech

AUGUST 23, 2021

Here, research suggests that the options on the market have yet to be widely tested. Facebook launches its “Widely Viewed Content Report”. Last week, Facebook published the first edition of its “ Widely Viewed Content Report ,” a quarterly report that provides statistics on the content users are viewing in their News Feeds.

Work Management 115

Work Management Content Marketing Management Lock-In 115

Hubspot

JUNE 17, 2019

It's clear that web visitors are shifting to video -- Facebook Watch, IGTV, and of course, YouTube have all picked up steam in recent years. I decided to publish two videos per day for a month. Compared to the previous month (when we were publishing once a day): Watchtime increased by 60%. Literally. Views increased by 80%.

Youtube 78

Youtube Video Marketing Work Management Marketing Management 78

Contently

MARCH 28, 2018

Sample a product. Augmented reality lets consumers sample products without going to the store and dealing with the hassle that is brick-and-mortar shopping. AR sampling is already a viable way to attract business, but as digital shopping continues to thrive, that sort of testing is only going to become more important.

Brand Identity 153

Brand Identity Branding Storytelling Sample 153

Parse.ly

SEPTEMBER 26, 2022

Online publisher Slate realized this when it wanted to get everyone on its team aligned around the goal of engaging readers to build a loyal audience. Content marketing teams are catching onto what media publishers have known for years: if you’re publishing a lot of content, you’d better have a good measurement system in place.

Marketing Analytics Tools 97

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 97

SendX

MARCH 16, 2021

Based on research 93% of all our conversation is nonverbal. Your own branded infographic is ready to publish. From social media icons (Facebook, Twitter, Pinterest, Instagram, etc.), Did you ever try to utilize infographics in an email marketing newsletter before? If you didn't, then I have news for you to shock you right here.

Email Marketing 296

Email Marketing Planning Practices Best Practices 296

DiscoverOrg

APRIL 25, 2017

When all’s said and done, quality lists lead to a 50% reduction in research time. It’s like having to pay people for positive Amazon reviews on your self-published book, or Liking your own Facebook post: It’s a dirty little secret that you don’t mention in polite company. Is there any free data to sample?

Account Based Marketing 245

Account Based Marketing CAN-SPAM Trigger Marketing Deliverability 245

Sprout Social

JANUARY 9, 2024

These insights help cross-functional teams, such as marketing and sales, product research, human resources and PR, perform their jobs more effectively and efficiently. Sample this—per The 2023 Sprout Social Index ™, 76% of consumers notice and appreciate when companies prioritize customer support. Sample this.

Analytics 111

Analytics Enterprise Management Work Management Business 111

Webbiquity

JUNE 14, 2016

Sample review: “Create beautiful word clouds in just a few clicks.” — BuzzBlogger. Sample review: “After the Deadline checks spelling, style, and grammar wherever you go on the web.” — BuzzBlogger. Writing a novel, research paper, script or any long-form text involves more than hammering away at the keys. Pricing: free.

Tools 100

Tools Lead Scoring Lead Ranking Best Practices 100

Webbiquity

MAY 31, 2016

At other times, the best ideas may come from research: discovering what are your customers, competitors, and industry influencers talking about online. A content curation tool to help discover, curate and publish content to increase online visibility online and support thought leadership, content marketing, and social media marketing efforts.

Tools 100

Tools Best Practices Enterprise Management PR 100

Hubspot

FEBRUARY 12, 2020

Facebook Messenger Heart Feature. Just before Valentine's Day in 2018, Facebook Messenger's Twitter announced that if you shared that you were "In a Relationship" with a friend you were messaging, celebratory hearts would rain down in your Messenger thread with that person. It's not official until it's #FacebookOfficial. on Messenger.

Campaigns 101

Campaigns Planning Paid Search Agency Sample 101

Moz

JUNE 28, 2020

Across the entire sample of 1,474 campaigns, a project on average received 24 dofollow links and 89 press mentions in total. A press mention is defined as any time the content campaign was mentioned on a publisher’s website. Publishers around the world seemed to think the content was surprising, too. Publicly available data.

Viral Marketing 80

Viral Marketing Press Sample Ethics 80

Hinge Marketing

OCTOBER 26, 2020

The Hinge Research Institute is releasing a special accounting and financial services industry version of its breakthrough study of professional services buyers and the firms that they hire. A second version of the study was published in 2018. Sampled Both Buyers and Sellers. Why This Study is Needed . About the Study .

Buyer's Journey 118

Buyer's Journey Studies Consulting Webinar Metrics 118

Contently

OCTOBER 9, 2019

According to the Content Marketing Institute’s 2019 B2B Research report, just 42 percent of B2B marketers talk to clients as part of their research. Because data without the context of customer empathy is like buying someone a present based solely on the data from their Facebook profile. The empathy marketing problem.

Ideal Customer Profiles 135

Ideal Customer Profiles Lock-In Top of Funnel Digital Marketing Funnels 135

Moz

JUNE 28, 2020

Across the entire sample of 1,474 campaigns, a project on average received 24 dofollow links and 89 press mentions in total. A press mention is defined as any time the content campaign was mentioned on a publisher’s website. Publishers around the world seemed to think the content was surprising, too. Publicly available data.

Viral Marketing 72

Viral Marketing Press Sample Ethics 72

Marketing Insider Group

JUNE 18, 2015

Are your customers sampling your small business from the comfort of their smartphone? Much of this content is published by patrons! Your customers are posting their smartphone snapshots and comments on their Instagram, Twitter, Facebook and Yelp accounts while sitting at your restaurant’s table. Picture this. What a yummy idea!

Content 100

Content Small Business Marketing Social Media Opt-out 100

Content Marketing Institute

FEBRUARY 2, 2018

At his firm, that content includes five distinct characteristics: great topic, well-researched, optimized for search engines, comprehensive plus actionable, and optimized to capture leads. Each month we try to have a good editorial balance and have new content published for each buyer persona. Researching. Click To Tweet.

Process 111

Process Lead Ranking Content Marketing Planning 111

Sprout Social

MAY 26, 2022

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. The first step in any marketing campaign, regardless of channel, is to develop a strategy and plan based on research. Research trends.

Campaigns 141

Campaigns Examples Design Planning 141

Digital B2B Marketing

APRIL 4, 2013

However, if you don’t question what you see, read or hear, you will fall prey to new “research” or the bevy of experts peddling “solutions” that benefit them more than you. Question Research. If new research says B2B buyers rely on social media, dig into the survey. Question Networks and Publishers.

Advertising Agencies 100

Advertising Agencies Sample Marketing & Strategy Paid Search Agency 100

Hubspot

AUGUST 24, 2018

UK, and Canada who they believe are over-censored on Facebook: Conservatives. Nearly half of respondents across the board -- an average of roughly 43% -- answered "none of the above," indicating that they might not think Facebook is over-censoring anyone. We asked 622 people across the U.S., Fringe groups (e.g., conspiracy theorists).

Social Media 62

Social Media Media Sample Twitter 62

NuSpark Consulting

NOVEMBER 16, 2016

If she wants to serve up a mouth-watering dish, she’ll also sample her cooking during preparation to make sure she blends the ingredients to perfection. In fact, according to research conducted by Curata , 74.2% Other popular channels are Twitter, Facebook and YouTube. So, there’s your rough guideline of what to expect.

Paid Content 100

Paid Content Lead Ranking Sales Qualified Leads Lead Scoring 100

Parse.ly

APRIL 6, 2020

Online publisher Slate realized this when it wanted to get everyone on its team aligned around the goal of engaging readers to build a loyal audience. Content marketing teams are catching onto what media publishers have known for years: if you’re publishing a lot of content, you’d better have a good measurement system in place.

Marketing Analytics Tools 72

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 72

ClearVoice

JULY 16, 2019

It’s also why so many brands and agencies ask for potential new employees or contractors to present a strategy or even produce sample work as part of the application process. It’s fine to “take a peek behind the curtain” to see exactly what and how someone contributed to a published product. No matter the reason, it’s exploitative.

Creativity 75

Creativity Practices Work Management Advertising Agencies 75

Ontraport

APRIL 14, 2021

Because brand exposure is fueled by strategic partnerships — and developing those partnerships takes a lot of research, time and persistence — you’ll first want to come up with a list of people and publications you’d like to partner with and a plan for making it happen. These connections don’t just happen automatically, though.

Paid Content 105

Paid Content Brand Identity Branding Lead Scoring 105

Hubspot

AUGUST 21, 2023

I work with companies like Facebook and Google to help promote their college recruitment events." Sample Business Introduction Letter to Prospective Clients Here are several examples that can inspire your own prospecting techniques. I took a look at your business and noticed that [personalized comment based on research].

Template 69

Template Work Management Case Studies Case Study 69

nDash

NOVEMBER 3, 2021

Research required. Blog posts can range anywhere from 300 to 3,000 words, but for the sake of simplicity, we’re going to show prices for posts between 800 and 1,000 words that require no extensive research. First, the prices in this guide are not fixed. Turnaround time. Subject matter complexity. Content calls. Edits & revisions.

Top of Funnel 98

Top of Funnel Case Study Case Studies Work Management 98

ClearVoice

JULY 30, 2019

Do I need someone to help with SEO and keyword research? Read their previously published work. Any freelance writer who’s worth hiring will have published work online. Reading their previously published work will help you figure out if they’re worth contacting. Can I afford premium freelance writers?

Work Management 70

Work Management Marketing Budget Creation Ideal Customer Profiles Sample 70

B2B Marketing Directions

OCTOBER 13, 2019

The New York chapter of the American Marketing Association has just published a research report that should be required reading for marketers. part of the research consisted of two quantitative surveys and several interviews with marketing leaders. The consumer sample was matched to population data through weighting.

Planning 49

Planning Advertising Agencies Paid Search Agency CMO 49

ClearVoice

OCTOBER 22, 2018

If you’ve spent much time on Medium , the popular online publishing platform that connects authors with readers, then you’ve likely seen two things: First, Medium encourages readers to applaud an author’s excellent work by “clapping”; and second, authors frequently solicit feedback with a little blurb at the end of their post encouraging claps.

Customer Surveys 65

Customer Surveys Advertising Mediums Click Rate Content 65

Scoop.it

MARCH 18, 2021

There’s no one-size-fits-all when it comes to content hub structures, but here’s a sample framework to get you started: Broad categories as high-level overview. Click on Add more+ to connect any social channels you want: Twitter, LinkedIn, Facebook Page, LinkedIn Company Page, Buffer, Pinterest, Yammer, or Tumblr. My research content.

Process 53

Process Optimization Curation RSS 53

Convince & Convert

JANUARY 11, 2015

As part of his book research, Mark asked me about how I have built for myself a “super brand” where people trust or want to consume what I create, without having to sample it first, and whether anyone could create a “super brand” if they chose to do so.

Brand Identity 160

Brand Identity Branding Ad Building Content Marketing 160

Ontraport

APRIL 14, 2021

Because brand exposure is fueled by strategic partnerships — and developing those partnerships takes a lot of research, time and persistence — you’ll first want to come up with a list of people and publications you’d like to partner with and a plan for making it happen. These connections don’t just happen automatically, though.

Paid Content 72

Paid Content Brand Identity Branding Lead Scoring 72

Versium

OCTOBER 2, 2018

Further complicating the issue, over 70% of people who engage in social media daily login to Facebook vs. 13% who use LinkedIn. Where else do they go to get their information and do research? Digital display ads on Facebook, LinkedIn, Google and broader publisher sites are becoming more popular in targeting business decision makers.

Account Based Marketing 40

Account Based Marketing Business ABM Sales Qualified Leads 40

Versium

OCTOBER 2, 2018

Further complicating the issue, over 70% of people who engage in social media daily login to Facebook vs. 13% who use LinkedIn. Where else do they go to get their information and do research? Digital display ads on Facebook, LinkedIn, Google and broader publisher sites are becoming more popular in targeting business decision makers.

Account Based Marketing 40

Account Based Marketing Business ABM Sales Qualified Leads 40

Convince & Convert

JULY 29, 2012

Last week, Susan Etlinger from Altimeter Group published the Social Media ROI Cookbook. But that inability isn’t the fault of social media as a channel, or the fault of social media software, or the fault of Facebook, or the fault of any other outside force. ” The people that are fans of your company on Facebook?

Social Media 138

Social Media ROI Media Correlation 138

Writing on the Web

OCTOBER 11, 2010

They appear as statistically “large&# effects that are often shown by majorities of samples of Americans. Ordinary people, including the researchers who direct this project, are found to harbor negative associations in relation to various social groups (i.e., The published scientific evidence is rapidly accumulating.

Content Marketing 100

Content Marketing Digg Content Ethics 100

Hubspot

AUGUST 21, 2023

Even as an outbound tactic, with enough research and qualification, a cold call can be executed in a way that's no longer "cold." While cold calling isn't the most effective strategy, you can increase your chances of success by doing a bit of research about your prospect first. Research each prospect. How did you like it?

Cold Calling 69

Cold Calling Template Work Management Enterprise Management 69