The Effective Marketer

JANUARY 31, 2012

An example of this is setting up your Twitter updates to automatically feed into your Facebook company page. For example, my HootSuite social media interface allows me to publish the same message simultaneously on Twitter, Facebook, LinkedIn, Foursquare, and soon, Google+. Twitter to announce daily Twitter-only promotions.

Social Media 100

Social Media Media Merchandising Twitter 100

The Effective Marketer

JANUARY 26, 2012

Use Twitter, Facebook and Google+ to Share Your Posts & Find New Connections. Use Your Email Connections (and Signature) to Promote Your Blog. The tactics discussed in the article are: Target Your Content to an Audience Likely to Share. Participate in the Communities Where Your Audience Already Gathers. Participate in Q+A Sites.

Tactics 100

Tactics Traffic Aggregators Blogger 100

The Effective Marketer

MAY 10, 2010

brand mascots are a common tool to promote your product or service. The duck has 165,000 facebook fans in the US. Don’t use a brand mascot to promote a luxury item or something with such a distinctive feature or benefit that the character detracts from it. Today the name recognition is 90%.

Planning 100

Planning Work Management Marketing Automation Services Marketing Management 100

The Effective Marketer

JANUARY 27, 2014

Sharing icons for twitter, facebook and linkedin can help people spread the word and share with their network, increasing registration rates. For bonus points, add a ‘suggested tweet’ with hashtags and all for them to promote with just one click. You are not selling the company, you are selling the webinar content.

Landing Pages 100

Landing Pages Webinar Metrics Practices Best Practices 100

The Effective Marketer

MAY 9, 2011

If you are even remotely interested in marketing it is clear that the more the web has transformed the way we promote our products, the more firmly ‘content’ has planted itself as the center of our lives. Twitter feeds need updating, Facebook pages need commenting, blog posts need editing, and YouTube videos have to be tagged.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

The Effective Marketer

MAY 1, 2012

Below I have listed 10 tips on how you can promote your website through content. If someone asks you a question of Facebook, Twitter or in blog comments, it is a good idea to create some content about it as it is more likely than that others within your niche market have the same question.

Promotion 100

Promotion Marketing Websites Tips Curation 100