Industrial Marketing Today

MARCH 12, 2012

It is a lot easier to set up free Twitter, Facebook and LinkedIn accounts and use them to promote products and announce new ones. Drive traffic back to your industrial blog by using popular social channels like Twitter, Facebook and LinkedIn to announce new posts. A 140-character tweet should be just the conversation starter.

Social Media 60

Social Media Tactics ROI Paid Search Agency 60

Industrial Marketing Today

JUNE 8, 2010

Promote: Once you have built out your new website content and optimized for the targeted keyword phrases, you need to promote it. You have to actively promote your optimized site using social media, press (news) releases, blogs and offline tactics to tell your target audience about your site.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Industrial Marketing Today

MAY 11, 2011

Are you an in-house marketer or a consultant tasked with promoting engineering services? Building trust and reputation online is difficult, if not impossible to do with outbound promotional and advertising tactics. Tweet about the updates and announce them on your Facebook page to drive more traffic back to your Website.

Thought Leadership 60

Thought Leadership Marketing Management Peer-to-peer Service 60