B2B Marketing Traction

MAY 11, 2015

Are you wondering if promotional products or giveaways make a difference? Here are three thoughtful promotional campaign ideas to make your marketing stand out. Last week Flora Taub , my friend and promotional products rep for Geiger in Southern California, sent me an email with a fun new idea – selfie sticks!

Promotion 100

Promotion Campaigns B2B Marketing Product 100

B2B Marketing Traction

JUNE 22, 2011

Skyline’s recent webinar, “Social Media for Trade Show Promotions,” was full of great ideas. It turns out YouTube is great for all phases of trade show promotion. Facebook, Blogging, and Twitter work great for pre-show marketing and marketers can post the trade show exhibit as an event on LinkedIn.

Trade Show 100

Trade Show Social Media Social Marketing Media 100

B2B Marketing Traction

OCTOBER 20, 2010

I do suggest that folks use some tools to automatically send links to new blog posts to Twitter or RSS feeds to send new press releases to a Facebook company page. In a blog post long ago, Chris recommended a ratio of 12:1 for helpful, outward-focused tweets to self-promotional tweets.

Social Media 100

Social Media Media RSS Twitter 100

B2B Marketing Traction

SEPTEMBER 15, 2010

The reason to engage in social media sites online such as Twitter, LinkedIn and Facebook is to have authentic, engaging, transparent conversations with people with whom you want to connect. At New Incite we call this our Back Office Social Media Support service ( shameless self-promotion plug #1 ). Transparent.

Social Media 100

Social Media Media Transparency Ideal Customer Profiles 100

B2B Marketing Traction

NOVEMBER 18, 2015

So, use great images or photos when you share on LinkedIn, Facebook and Twitter, but you should also think about expanding into some new social media platforms. The adoption rate was so fast on Pinterest, of course it got the attention of businesses who want to create brand awareness and promote their products and services.

Enterprise Management 120

Enterprise Management Work Management B2B Marketing Marketing Management 120

B2B Marketing Traction

AUGUST 17, 2009

Is that a self-serving promotion? In another blog post, How to Manage Twitter , he said that his ratio of promoting others’ valuable content to promoting his own stuff is about 12:1. Just as in our personal and work relationships, social networking on Twitter, Facebook and blogs is like banking. So, guess what?

Work Management 100

Work Management Social Networks Twitter Promotion 100

B2B Marketing Traction

JULY 8, 2015

She believes my posts are now being included in a category known as ‘Promotions’ and are not included in the daily/weekly group broadcasts. They seemed to be a waste of time because they were full of self-promotional spammers hawking products, services and events. I asked my assistant to look into this.

Linkedin 100

Linkedin Work Management Marketing Management Planning 100