Executive Insights: Account-Based Marketing (ABM) with Eric Martin of SAP Marketing
Marketing Insider Group
AUGUST 10, 2020
Colleagues within SAP are doing other types of ABM, including scalable 1: Many, based on the characteristics of the market or the product areas they are supporting. Have you successfully measured the return of marketing investment (ROMI) of your ABM programs? Join him online: Twitter , Facebook , LinkedIn.
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