LeadSloth

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5 Ways to Use Social Media in Marketing Automation

LeadSloth

When talking about Social Media, most people immediately think of Twitter or Facebook. No worries, with Social Media you can offer prospects multiple ways to stay in touch: if they’re not yet ready for your email newsletter, maybe they want to “fan&# your company on Facebook, or simply subscribe to your blog’s RSS feed.

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Marketing Automation Trends for 2010

LeadSloth

Scott Mersy , VP Marketing and Products, Genius.com. Social networks like Facebook and Linkedin will start to face customer defections as their networks get bogged down with marketing spam. Kristin Hambelton , Sr Director of Marketing, Neolane. Megan Heuer , Research Director, SiriusDecisions. Kevin Joyce , CMO, Market2Lead.