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Data Privacy (Archive)

The Customer

Data Privacy (archive). 10 min Optimizing CX with Cloud-Based Digital Identity September 27, 2021 Your CIAM system facilitates your customers’ trust in your brand. Rather than web scraping, it will be more transparent. 9 min It’s Data Privacy Day. 17 min Do You Care About Privacy as Much as Your Customers Do?

Privacy 52
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Demystifying data driven advertising

Choozle

Issues around data privacy with Facebook’s Cambridge Analytica scandal and EU’s GDPR regulations have brought data to the forefront of news coverage and opinion for consumers. consumers worry about how brands collect and use their personal data and 34 percent don’t trust tech companies with their digital privacy.

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How to Ensure Accurate Results from your A/B Tests Despite Apple’s ITP

Convert

The lack of transparency regarding who could access the information made it difficult to know if companies were using this responsibly or not. If you rely on traffic from affiliates like Facebook and LinkedIn, ITP may push your web analytics program to show inflated unique visitors. The user profile will also be blurry.