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Your 2020 Crisis Marketing Strategy: Marketing Communication and the Coronavirus

Martech Advisor

There's been a lot of uncertainty and misinformation surrounding the outbreak, which is reflected in public behavior with necessities like toilet paper going out of stock. Toilet paper & paper towels: Revenue sales increased 26% from the week prior. Let us know on LinkedIn , Facebook , or Twitter.

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Contagion, Social Media, and Why Things Catch On

Convince & Convert

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. . via Syncapse. Four Your Information.

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12 Steps to Producing a Podcast

Convince & Convert

We record our shows via GoToMeeting, which we prefer to Skype. It’s just easier for us, and we find the audio to be slightly more stable than Skype. However, we do not use a mixing board or any advanced audio techniques, and it is my understanding that Skype may be superior in that configuration. Explain the Show.

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How H&R Block Activated 90,000 Seasonal Tax Pros in Social Media

Convince & Convert

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. via Facebook Newsroom. Holy Social!

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How to Produce a Podcast

Convince & Convert

We record our shows via GoToMeeting, which we prefer to Skype. It’s just easier for us, and we find the audio to be slightly more stable than Skype. However, we do not use a mixing board or any advanced audio techniques, and it is my understanding that Skype may be superior in that configuration.

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How to Get on Board With the Digital Transformation [+ Templates]

Hubspot

So, while it's a great step to have a website and a Facebook page, there's more to the transformation than just that. Instead of a prospective employee filling out a paper application in-person, now most companies post applications on LinkedIn or Indeed. This will reduce the paper trail and make the processes shareable among employees.

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Save your Agency from the Coronavirus with Work From Home

ActiveDEMAND

So don’t stockpile toilet paper, set up a Work From Home (WFH) policy so your business survives and is better able to handle emergencies in the future! G Suite and Office 365 are easy to access from home, and chat/video apps like Slack, Google Hangouts, Skype, and Microsoft Teams are available in-browser, apps, and on phones on the go.