Dreamforce 2011: Salesforce.com Will Leave Marketing Automation Alone. But Revenue Performance Management Might Be Another Story.
Customer Experience Matrix
SEPTEMBER 2, 2011
They plan to do this by becoming the platform for the “social enterprise”, which they see as the next major generation of computing. More precisely, they are almost mechanically mimicking Facebook , which they see as the new center of online life. That said, there’s a difference between a clear strategy and a successful strategy.
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