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Marketing Insider Group
JANUARY 24, 2013
Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. New York, NY.
Customer Experience Matrix
NOVEMBER 4, 2014
All told, the company has prebuilt connectors with more than 80 software-as-a-service products. Execution systems on the list include Salesforce.com, Marketo, Eloqua, Act-On, Facebook, Twitter, Youtube, Demandware, Optimizely, Adobe Target, and most major email providers. But perhaps I’m getting ahead of myself.
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Content Standard
JANUARY 21, 2015
Being a content marketer in the enterprise software industry is no easy task. History tells us that, when marketing software solutions, it’s more natural to talk product than what an audience actually cares about. And check out the content marketers to watch listed here: 25 Enterprise Software Content Marketers to Watch.
The Point
SEPTEMBER 6, 2011
First, the company invested in Marketo , a leading marketing automation platform that integrated well with the company’s CRM system, Salesforce.com. Many companies implementing marketing automation software let the technology drive strategy,” says Howard Sewell, Spear President. “We
LeadSloth
AUGUST 26, 2010
Around the same time I got an email announcing Marketo’s Chatter for Sales Insight , integrating sales notifications in the Facebook-like interface of Salesforce.com Chatter. Many vendors make it easy to add “share to Twitter/Facebook/LinkedIn/etc.&# And that’s exactly what Marketo announced.
Adobe Experience Cloud Blog
OCTOBER 26, 2011
More than 40K attend this software technology conference, and many expect to hear each year from Marc Benioff, CEO and chairman of salesforce.com. Marc posted on Facebook that Larry’s Sunday keynote had set a low bar for Marc’s presentation. But the PR team exponentially multiplied the incident’s value to salesforce.com.
ViewPoint
MAY 10, 2012
Christopher mentions Twitter’s recent launch of its self-serve ad platform similar to Google AdWords: marketers can go in with their credit cards and place ads. He also notes Facebook has just revamped totally its advertising line up with their new Reach Generator. He comments, “Salesforce.com is a good example.
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