Onalytica B2B

JANUARY 18, 2017

Be sure to follow them to stay up to date on the best content and resources on MarTech! Onalytica’s new Discovery platform mines over 200 billion posts a year into a curated database of over 150K global social media influencers, including data from Twitter, Blogs, Instagram, YouTube, Facebook, LinkedIn Profile Links + Demographic Data.

Enterprise Management 50

Enterprise Management Work Management Marketing Management Brand Identity 50

OutboundView

FEBRUARY 28, 2019

Account-Level Research. This research starts at the account level, where you need to identify insights about the companies that buy from you and start building a list of target accounts. This is just a starting point, not where your research should end. Buyer Research. How does your solution help them achieve their goals?

Inbound Marketing 28

Inbound Marketing Sales Management Ideal Customer Profiles Work Management 28

Optinmonster

JANUARY 14, 2024

After extensive research and hands-on testing, we’re excited to present our curated list of the 45 best digital marketing tools of 2024. It offers extensive features for keyword research, site audits, competitor analysis, and tracking search engine rankings. We’ve done the heavy lifting for you.

Marketing Automation Services 97

Marketing Automation Services Enterprise Management Work Management Marketing Management 97

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

CRM systems are designed and optimized for a very different purpose, which is what creates the whitespace for marketing automation vendors (like Marketo). Note: Although he was an independent consultant when he wrote that post, Jep is now the Director of Expert Services at Marketo.). Marketing Automation. Business Goal. Call Logging.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

SmartBug Media

NOVEMBER 21, 2022

LinkedIn Sales Navigator not only allows you to research and identify target accounts, but it also has some neat features built in for sharing sales content and showing you those in your network that could help make an introduction to key contacts. Marketo Engage. Lattice (now Dun & Bradstreet). Sales Enablement Technology.

Account Based Marketing 105

Account Based Marketing Ideal Customer Profiles Marketing Automation Services ABM 105

Optinmonster

JANUARY 14, 2024

After extensive research and hands-on testing, we’re excited to present our curated list of the 45 best digital marketing tools of 2024. It offers extensive features for keyword research, site audits, competitor analysis, and tracking search engine rankings. We’ve done the heavy lifting for you.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Adobe Experience Cloud Blog

AUGUST 4, 2017

Taking the time to thoroughly research your audience helps ensure your social media marketing efforts are as effective as possible. Let data inform your decisions, for example, the 2016 Social Media Update , Pew Research took an in depth look at where adults are spending their time online. adults) use Facebook. Edison Research.

Social Networks 134

Social Networks Stats Brand Identity Branding 134

SnapApp

APRIL 7, 2016

Marketing technology provides new research methods, helps scale your content production, and allows you to better promote and measure your campaigns across many different channels throughout the funnel. Below you’ll find a list of 47 different platforms, tools, and resources to consider for your marketing technology stack.

Marketing Automation Services 48

Marketing Automation Services Paid Content Resources Top of Funnel 48

Convince & Convert

MARCH 18, 2016

Every 3 weeks or so I have a new show (live on Google Hangouts On-Air and streamed to my Facebook page) where I interview the founder or proprietor of marketing technology that I personally vouch for and support. All the research says that 70% of marketers are creating more content this year than ever before.

Top of Funnel 93

Top of Funnel Content Marketing CMS Development Ad Building 93

Outgrow

JULY 1, 2021

I mean, there’s lots of effective influencer work on LinkedIn and certainly snap and Insta and Facebook, and Twitter, and TikTok. And so for groups like that it’s how do we unlock influence on LinkedIn or Twitter or even YouTube or blogs, etc. You know, time is the only inelastic resource, right?

Relevance 52

Relevance Top of Funnel Work Management Marketing & Strategy 52

Vidyard

JANUARY 6, 2022

Trends in Resources Used for Video Production 1.6.1 Resources Used for Business Video Production 2. Facebook Video Statistics 3.2 YouTube Statistics 3.7 Do the Research 3.3 How to Add a Video to a Free-form Marketo Landing Page 3.3.4 Resources Used for Business Video Production 3.2 Produced Videos 1.2

Enterprise Management 73

Enterprise Management Sales Management Budget Programs Top of Funnel 73

Adobe Experience Cloud Blog

MARCH 31, 2017

According to We Are Social Media, Facebook generates 8 billion daily video views, up from 700% just 3 years ago. And people are watching live video three times more than pre-recorded videos on Facebook. Consider the fact that video posts on Facebook have a 135% greater organic reach than photos. Three times!

Social Media 48

Social Media Video Marketing Media B2B Thought Leadership 48

Adobe Experience Cloud Blog

DECEMBER 17, 2015

How to create a social banner: Take advantage of free resources to design the banners yourself like: Canva, GIM, Inkscape, and Pixlr. In the example below, Wyzowl created a social banner for their Facebook page to promote their ebook. for infographics, YouTube/Vimeo for videos, Publi.sh Post in content communities.

Social Media 48

Social Media Tactics Banners Media 48

Convince & Convert

FEBRUARY 16, 2012

But it really is a beautiful way to present otherwise boring resources. ” Jay : You guys have so many interesting charts and graphs from the research that you do. Eric : I don’t know if you saw the new homepage that Marketo launched. It actually looks really good. I told you so. We should use Pinterest.”

Enterprise Management 115

Enterprise Management Work Management Social Media Marketing Management 115

ClearVoice

DECEMBER 10, 2018

Disney, the enormous media and entertainment conglomerate, helped promote their ‘Zootopia’ movie, with a Facebook Messenger chatbot that interacted with children. Kayak, one of the most popular air and hotel booking platforms, allows you to interact with its chatbots via Facebook Messenger, Slack or Amazon Alexa.

Marketing AI 100

Marketing AI Facebook Ad Building Marketing Automation Services 100

Bluetext

JULY 13, 2023

They possess the media mix prowess to seamlessly blend diverse marketing channels, the ability to rebalance resources and optimize campaigns across channels, and the holistic view to orchestrate synchronized touchpoints and deliver consistent messaging. Throughout all these personas, analytics plays a crucial role.

Allocation 40

Allocation Touchpoints Marketing & Strategy Domain 40

Single Grain

NOVEMBER 11, 2019

Research suggests that 79% of customers prefer live chat for getting their questions answered quickly. How to Build a Facebook Chatbot Marketing Funnel. Think of it as a tool that can: Help your content team research topics and prepare summaries in less time. 2) Faster Customer Service. 24X7 availability.

Marketing AI 76

Marketing AI Marketing Automation Services Work Management Paid Search Agency 76

Vidyard

FEBRUARY 2, 2021

Trends in Resources Used for Video Production 1.6.1 Resources Used for Business Video Production 2. Facebook Video Statistics 3.2 YouTube Statistics 3.7 Do the Research 3.3 How to Add a Video to a Free-form Marketo Landing Page 3.3.4 Resources Used for Business Video Production 3.2 Produced Videos 1.2

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65

TrustRadius Marketing

NOVEMBER 2, 2022

Built on a single database, ADP Workforce Now features Human Resource Management, Payroll, Benefits, Talent Management, Time & Labor Management, Learning and Analytics, and Return to Office capabilities. HUMAN RESOURCES. LEARN MORE. ADP Workforce Now. ADP Workforce Now is presented as an all-in-one, adaptable, cloud-based HR.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

Single Grain

JANUARY 15, 2020

A buyer persona is a detailed, research-based description of your target customer. Think of it like a Q&A: Research which questions your customers are asking and then answer them in detail in your blog or video content. 6) Invest Time and Resources for Lead Nurturing. 6) Invest Time and Resources for Lead Nurturing.

Lead Generation 132

Lead Generation Social Media Top of Funnel Lead Ranking 132

SnapApp

DECEMBER 22, 2016

There are literally thousands of great content marketing blogs online, and while this list is extensive, inevitably some great resources will be missed. If you need more convincing, their blog has tons of information about marketing, how to use Facebook, the best ways to engage through email, and more. Marketing Technology. CoSchedule.

Marketing Analytics Tools 48

Marketing Analytics Tools Sales Management Top of Funnel Planning 48

Vidyard

SEPTEMBER 14, 2021

How to Add Automatic Closed Captioning on YouTube 3.1 Step #2: Open YouTube Studio 3.3 Build Your YouTube Presence with Automatic Closed Captioning 1. Facebook Video Statistics 3.2 YouTube Statistics 3.7 How to Add Chapters to YouTube Videos 3. Retaining Chapters When Publishing Vidyard Videos to YouTube 4.

Marketing Budget 65

Marketing Budget Enterprise Management Work Management Marketing Management 65

Referral Rock

OCTOBER 30, 2019

If you’re just starting off or revamping your current strategy, a good place to start is focusing on competitor research, onsite SEO, social media, and content production. Other popular digital marketing tools in this category: Autopilot, Marketo, Pardot, Eloqua. Resource allocation. Content Marketing Software.

Marketing Automation Services 69

Marketing Automation Services Budget Programs Work Management Marketing Management 69

Single Grain

JUNE 10, 2021

Keyword/Topic Research Tools. Competitor Research Tools. Keyword/Topic Research Tools. 2) SEMrush Topic Research Tool. The SEMrush Topic Research tool lets you generate tons of relevant content ideas. 3) SEMrush Keywords Research Tool. Dive Deeper: SEO Keyword Research Made Easy in 2021. 1) BuzzSumo.

Marketing Automation Services 94

Marketing Automation Services Paid Content Enterprise Management Tools 94

TrustRadius Marketing

NOVEMBER 2, 2022

Built on a single database, ADP Workforce Now features Human Resource Management, Payroll, Benefits, Talent Management, Time & Labor Management, Learning and Analytics, and Return to Office capabilities. HUMAN RESOURCES. LEARN MORE. ADP Workforce Now. ADP Workforce Now is presented as an all-in-one, adaptable, cloud-based HR.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

Built on a single database, ADP Workforce Now features Human Resource Management, Payroll, Benefits, Talent Management, Time & Labor Management, Learning and Analytics, and Return to Office capabilities. HUMAN RESOURCES. Monitor and manage work-life balance and professional relationships with personal insights. LEARN MORE.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

Built on a single database, ADP Workforce Now features Human Resource Management, Payroll, Benefits, Talent Management, Time & Labor Management, Learning and Analytics, and Return to Office capabilities. HUMAN RESOURCES. LEARN MORE. ADP Workforce Now. ADP Workforce Now is presented as an all-in-one, adaptable, cloud-based HR.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52