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Navigating the Landscape: An Overview of the Marketing Industry

ClearVoice

Consider the following questions: How has the marketing industry evolved over the decades? What are the core sectors and niches within today’s marketing industry? Why has content marketing gained such prominence in the modern marketing mix? Where is the marketing industry headed?

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Why Marketers Are Embracing Live Videos

Biznology

That desire has been incited by popular social media platforms, such as Instagram and Facebook, which have introduced new functions for video broadcast. And, make no mistake, brands have noticed this opportunity, especially since live videos on Facebook are on autoplay. The potential is immense, and it has still not been used enough.

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B2B Marketing Stats from HubSpot’s Marketing Data Box

Webbiquity

While print in general has taken a beating over the past decade, B2B publications have been particularly hard hit, leading to speculation about the future of B2B trade magazines (content marketing? While most Americans still say they get their news primarily from television, that figure has declined to 66% from its peak of 82% in 2002.

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Navigating the Landscape: An Overview of the Marketing Industry

ClearVoice

Consider the following questions: How has the marketing industry evolved over the decades? What are the core sectors and niches within today’s marketing industry? Why has content marketing gained such prominence in the modern marketing mix? Where is the marketing industry headed?

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79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity

What marketing technique generates leads with the highest close ratio? What the best day of the week is for Facebook posting? Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012. Marketing Charts ). Marketing Charts ).