The After-Facebook Era: How Quip Diversifies Channels and Scales Growth
Liveintent
MARCH 31, 2020
Ad costs on Facebook are skyrocketing, and marketers are (understandably) getting antsy. According to AdStage, Facebook CPMs have grown 90% year over year. And as LiveIntent found, 85% of marketers spending over $100K on Facebook are concerned about that cost, while 47% fear they might get priced out of the platform altogether.
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