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5 Psychological Tips for Selling on Facebook

Sprout Social

We use tools like price-comparison apps and budget-prompted push notifications to help us shop better. Set up Your Facebook Page for Success. Before we even get started on psychology, make sure your Facebook Business Page has been set up with all the necessary basics. Anchoring Bias: Set a High Price Point.

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Retargeting Explained: What It Is And How Does It Work

Marketing Insider Group

And when a customer starts to trust your brand, they are likely locked in. List-based retargeting involves uploading a list of email addresses to a retargeting campaign – generally on a social media platform like Facebook – and serving ads only to those on that list. Typically, most websites convert 3% of users on their first visit.

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Companies Scramble to Report on COVID-19 Business Impact

Customer Experience Matrix

The headline finding of the initial report would have been a continuing drop in prices driven by electronics, but this was overshadowed by short-term changes including a 225% increase in ecommerce from March 1-11 to March 13-15. Here are a dozen-plus studies I’ve seen in the past week, most of which are on-going.

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Email is not dead: Why you need to seriously consider pivoting to first-party data

Liveintent

” Even on Facebook, email is at the center of identity because people use their email address to log into the social media site. ” Even on Facebook, email is at the center of identity because people use their email address to log into the social media site. Because Facebook locks its data inside a walled garden.

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How to Market Content to Baby Boomers in 2022

ClearVoice

According to statistics, Baby Boomers spend an average of one hour and 48 minutes daily on Facebook and Instagram. You should also avoid writing long sentences and tightly-packed paragraphs to help boomers stay locked in. In this guide, we’ll talk about the nuts and bolts of marketing to Baby Boomers. Image Source: PewResearch.org.

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The Keywee Facebook CPC Tracker: September Update

Anyword

We launched The Keywee Facebook CPC Tracker to help content creators understand how changes to the Facebook platform affect their daily work. Digital ad giants Google and Facebook (and to a lesser extent, Amazon) have a lock on the market, leaving publishers increasingly dependent on those sources of traffic and revenue.

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The Keywee Facebook CPC Tracker: September Update

Anyword

We launched The Keywee Facebook CPC Tracker to help content creators understand how changes to the Facebook platform affect their daily work. Digital ad giants Google and Facebook (and to a lesser extent, Amazon) have a lock on the market, leaving publishers increasingly dependent on those sources of traffic and revenue.

CPC 40