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Seven Ways to Use Your UVP and Brand Messaging

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That, along with PR contact information and your website URL. Social Media Account Profiles (Especially LinkedIn). But the same fundamental information is there: who you sell to, what you sell, and why your company is different from and special compared to competitors. Directory Listings and Buyers Guides.

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How B2B Brands Can Drive More Leads This Year

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Leverage LinkedIn. LinkedIn is the primary social network for professionals, about 546 million , round the world. LinkedIn’s free company pages are your core presence for connecting with professionals and developing and sharing content for brand awareness. Use LinkedIn Ads. Images via LinkedIn Marketing Solutions.

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10 Social Media Marketing Mistakes Businesses Must Avoid

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Research shows that marketers generally focus on three social networks: LinkedIn (91%), Twitter (85%), and Facebook (81%). Recent research shows that the largest social platforms of 2014 were: Facebook, 1.28 LinkedIn, 187 million active users. Including the full URL in the description. billion active users.

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Three Things Twitter’s Marketing Team Needs to Do

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But though 88% of event professionals are active on Facebook, only 60% of planners also use Twitter. Facebook is still, at its core, a place to share life updates and photos of friends and family. Facebook is still, at its core, a place to share life updates and photos of friends and family. Remind People How Useful It Is.

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Social Media: Making Friends for Fun & Profit

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Excerpted from my new booklet, Effective Online Marketing In A Nutshell , here are some tips that will help: LinkedIn. Subscribe to LinkedIn Answers for your segments and/or categories. Use a URL shortener like bit.ly The jury is still out on Facebook’s effectiveness for the B2B market. Share this on Facebook.

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The 14 Best Content Planning and Research Tools

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On top of providing easy-to-use editorial calendar management, CoSchedule also provides a feature to promote our content on our social channels (Facebook, LinkedIn, Twitter and G+). Enter any URL and find other websites that are similar. 3: The Nine Best Facebook Marketing Tools. #4: It simply rocks!” — RazorSocial.

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How to Use Article Marketing as Part of Your Social Media Strategy

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Facebook - With over 250 million members, it’s got tremendous reach. Twitter - Similar to Facebook, Twitter allows you to market your articles automatically and in real time. LinkedIn - For professional networking, setting up a profile in LinkedIn allows you to share your expertise with others in your group.