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Tomorrow People

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6 tips to increase product feature adoption

Tomorrow People

Tip 1: Make sure your feature announcements are persona-targeted. Tip 2: Gradually introduce the feature to minimise momentum behaviour. A controversial example of momentum behaviour is when Facebook introduced the News Feed in September 2006. Tip 3: Highlight the cost of not adopting the feature.

Features 156
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Create a Buzz Around Your Brand Using Social Media

Tomorrow People

Tomorrow People’s marketing manager Alistair Norman will share key insights on the benefits of social media for brands, at the conference ‘Harnessing the Power of the Internet’. Social media has exploded in the past five years, and most businesses have now figured out that it has a potentially massive marketing potential.

Buzz 120
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Create a Buzz Around Your Brand Using Social Media

Tomorrow People

Tomorrow People’s marketing manager Alistair Norman will share key insights on the benefits of social media for brands, at the conference ‘Harnessing the Power of the Internet’. Social media has exploded in the past five years, and most businesses have now figured out that it has a potentially massive marketing potential.

Buzz 120
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The 8 key trends shaping the future of content marketing for energy and utility brands

Tomorrow People

The market has changed, and the water industry now has to go beyond just ‘supplying’ a utility service; consumers are looking to their providers for tips and suggestions. Streamline your social media channels. Our outreach for our company mainly resided on LinkedIn, Twitter and Google+. Simply put, we have to be authentic.

Trends 220
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Content marketing en MaaS: 8 reasons why your content marketing agency is your new competitive advantage

Tomorrow People

Video is one of the most exciting formats online right now, with even big boys like Apple and Facebook scrabbling to create original content in this field. Check out Dare to be different: The state of B2B content marketing differentiation in 2017 and get the latest tips and tricks from your B2B marketing peers.

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The Key to Online Digital Marketing is Achieving Higher Grades

Tomorrow People

The world has changed; your performance in social media , blogs and email marketing must also be better than your competitors’ But it’s often difficult to assess what you’re getting right and what needs to improve. Following through on the action tips provided will set you on the road to becoming a marketing superstar.