Metadata

JANUARY 22, 2024

Log into LinkedIn or go to Google Trends and you’ll immediately see that everyone—marketers included—are pumped about AI. To put that growth into perspective, it took Facebook around four and a half years to reach that milestone. Is it for a LinkedIn thought leader ad , a landing page, an organic social post, or something else?

Marketing AI 52

Marketing AI Analytics Ideal Customer Profiles Ads 52

Sprout Social

MARCH 16, 2022

Facebook video metrics to watch. A video view on Facebook counts when a user watches a video for at least three seconds. While videos on Facebook generally autoplay, this feature can be turned off. Facebook post engagements include reactions (Like, Love, Haha, Wow, Sad or Angry), shares, clicks and comments. URL clicks.

Video Marketing 122

Video Marketing Youtube Click Rate Allocation 122

Webbiquity

FEBRUARY 2, 2015

Research shows that marketers generally focus on three social networks: LinkedIn (91%), Twitter (85%), and Facebook (81%). Recent research shows that the largest social platforms of 2014 were: Facebook, 1.28 LinkedIn, 187 million active users. Including the full URL in the description. billion active users.

Social Media 100

Social Media Social Marketing Media Business 100

Optinmonster

MAY 11, 2020

If someone reaches your site via Instagram , for example, you could show them a campaign like this one: Then you could set up a similar campaign for visitors coming from Facebook : By personalizing subtle aspects of your optin campaigns, you can improve user experience (UX) and simultaneously boost conversions. Ok, so you’re convinced.

Cost Per Click 91

Cost Per Click Cost per Acquisition Marketing Analytics Tools Budget Programs 91

Televerde

JANUARY 12, 2021

Some of yours might include: Certain Facebook groups and pages. LinkedIn groups. Facebook and LinkedIn make it incredibly easy to retarget your website visitors with personalized content. On LinkedIn, you can paste a URL into the ad creator tool and LinkedIn will show your ad to people who visited that page.

Lead Generation 84

Lead Generation Marketing AI Generation Leads 84

Sprout Social

NOVEMBER 11, 2021

Integrations should be easy to configure, without requiring additional resources. Scenario: A user messages you on LinkedIn about an upcoming conference your company is hosting. If you already use Shopify or Facebook Shops, Sprout’s social commerce integration is a great way to streamline order management and customer information.

Digital Asset Management 119

Digital Asset Management Social Media Work Management Marketing Management 119

Optinmonster

FEBRUARY 21, 2024

He also searched for bloggers that wrote about employee wellness, human resources and other related topics, and found high-quality pieces of content like this one. Because AdEspresso’s topic is Facebook advertising–which is a popular topic–the initial keyword list was pretty gigantic.

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75

SmartBug Media

NOVEMBER 24, 2021

Start driving pre-launch traffic to your URL. You can start to drive traffic to your site URL before the official website launch to increase visibility in search engines. Not only should you promote your URL, but also try to get as many links as possible from other sites pointing back to it. Focus on SEO.

Inbound Marketing 115

Inbound Marketing Paid Content Marketing Websites Planning 115

Optinmonster

NOVEMBER 18, 2019

Are you searching for the best Facebook feed plugins for your website? In this article, we’ve picked a variety of the best free and paid Facebook feed plugins that you can get started with today. With Flow-Flow , you can display your Facebook feed on your blog with beautiful and responsive walls or galleries.

Facebook 56

Facebook Marketing Websites Best Practices Lock-In 56

Martech

FEBRUARY 16, 2023

They also wanted to connect with the people in the role a step below them, the VPs for talent acquisition and/or human resources. Don’t set it and forget it The ads were distributed on the Google display ad network, LinkedIn and a B2B network via 6Sense. “It

Paid Search Agency 108

Paid Search Agency Ads Campaigns Account Based Marketing 108

Writing on the Web

JUNE 10, 2010

How Business Owners Can Benefit From LinkedIn’s Features , this week’s featured guest post, by Carol Tice, Make a Living Writing blog. LinkedIn is a highly useful social-media site for business owners looking to connect with prospective customers, suppliers, partners, or other businesses in their town. The blog tool.

Linkedin 100

Linkedin Ideal Customer Profiles Screencast Copywriting 100

Martech Advisor

AUGUST 21, 2019

When a user clicks on this, to share the post on Facebook, LinkedIn, or Twitter, the unique UTM contained within the button lets you track the traffic source and perform accurate marketing attribution. This could be Facebook Messenger, WhatsApp or WeChat, or even a simple text SMS. Dark social is slightly different.

Marketing Attribution 79

Marketing Attribution Social Marketing Activities Marketing Analytics Tools 79

Biznology

JULY 19, 2016

So, the moment I post this onto Biznology, I’ll do the following: I’ll run over to Facebook’s Sharing Debugger to make sure all my shares will look right. Pop over to both Google Add URL and Bing Add URL just in case Biznology doesn’t have their act together. Share If You Post it Will They Come ?

Facebook 80

Facebook Twitter Google Social Media 80

Scoop.it

JUNE 29, 2021

But, thankfully, there are supplementary ways to keep your website or blog fresh without having to pump out multiple articles or resources on a daily basis. Most people are familiar with social media news feeds (like the one you see when you log into Facebook). Most people are familiar with Facebook news feeds.

Marketing Websites 68

Marketing Websites Curation Aggregators Social Media 68

Buzz Marketing for Technology

JULY 2, 2008

What is LinkedIn? A practical example of how LinkedIn works. A practical example of how LinkedIn works. URL: Customize. What is LinkedIn? What Is LinkedIn? LinkedIn Outlook Toolbar. Barack Obama on LinkedIn. LinkedIn Mobile Demo for the iPhone. Facebook Vs. MySpace (and LinkedIn).

Youtube 100

Youtube Linkedin Privacy Policies Digg 100

Circle Studio

JUNE 23, 2022

B2B firms are investing a great deal of time and resources on content marketing to attract and engage prospects and leads. Here are some SEO best practices to follow: • Include a descriptive URL that includes primary keyword (<90 characters). on LinkedIn. Create discussions on LinkedIn groups using your content.

B2B Marketing 60

B2B Marketing Content Marketing Planning B2B Thought Leadership 60

Oktopost

APRIL 14, 2023

Real-life example: A social media manager for a B2B company found that their LinkedIn posts were not generating enough engagement, despite efforts to promote the company’s content on the platform. This saves time and resources, while also ensuring that the messaging is consistent and on-brand.

Social Media 62

Social Media Work Management Tools Media 62

Sprout Social

JUNE 25, 2019

You don’t need to see the name of the platform to associate the blue “f” icon with Facebook or the retro camera icon with Instagram. Facebook icons. You can download the approved “f” logo files from the Facebook Brand Resource Center. Source: Facebook Brand Guidelines. Source: Twitter Brand Resources.

Social Media 107

Social Media Media Guidelines Youtube 107

Zoominfo

DECEMBER 19, 2018

searching for a question or resource, looking up design templates, or even hunting for the best tips and tricks to complete a task you’ve been handed. But, what is new is the abundance of video resources now available within Google search results. So, if you’re on the hunt for new marketing resources, look no further.

Youtube 220

Youtube Advertising Channels Work Management Marketing Attribution 220

KoMarketing Associates

FEBRUARY 23, 2016

Relevant fields may include the company name, domain, blog URL, Twitter handle, engagement level with your company (low, medium, high), and any other notes. This is a good resource to refer back to on a daily or weekly basis to look for opportunities to share prospects’ blog posts and engage with them on Twitter.

Paid Content 120

Paid Content Online Marketing B2B Marketing Advertising Agencies 120

Televerde

JANUARY 12, 2021

Some of yours might include: Certain Facebook groups and pages. LinkedIn groups. Facebook and LinkedIn make it incredibly easy to retarget your website visitors with personalized content. On LinkedIn, you can paste a URL into the ad creator tool and LinkedIn will show your ad to people who visited that page.

Lead Generation 52

Lead Generation Marketing AI Generation Leads 52

Scoop.it

MARCH 18, 2021

Click on Add more+ to connect any social channels you want: Twitter, LinkedIn, Facebook Page, LinkedIn Company Page, Buffer, Pinterest, Yammer, or Tumblr. Just paste a link into the RSS feed URL section and you’ll get a chance to choose the best feed URL: 3. Keyword in title or URL only. Content type/format.

Process 53

Process Optimization Curation RSS 53

Optinmonster

MAY 16, 2023

Here’s a comparison between the two: On-Page SEO Focuses on optimizing elements within your website, such as content , meta tags , URLs, headings , SEO-optimized hosting , and internal linking. For example, some other website links back to you because they appreciate your page as a resource.

SEO 77

SEO Lead Scoring Lead Ranking Link Building 77

Zoominfo

OCTOBER 5, 2021

searching for a question or resource, looking up design templates, or even hunting for the best tips and tricks to complete a task you’ve been handed. But, what is new is the abundance of video resources now available within Google search results. If you’re on the hunt for new marketing resources, look no further.

Youtube 100

Youtube Advertising Channels Work Management Marketing Management 100

Valasys

MAY 2, 2023

If you don’t know how to build a website, there are numerous online resources that can assist you in creating one from scratch. Keywords linked to your business should be strategically placed in your URL, title tags, and meta descriptions. Facebook, Twitter, and Instagram are the three largest social media platforms.

Ideal Customer Profiles 52

Ideal Customer Profiles Paid Search Agency Telemarketing Marketing & Strategy 52

illumin

SEPTEMBER 20, 2023

These parameters let marketers append tracking parameters to URLs, helping them identify the source, medium, and campaign associated with traffic and conversions. Meta Attribution Tool: The Meta Attribution Tool is a valuable resource for advertising on any Meta platform (including Facebook, Instagram, and Threads).

Marketing Attribution 52

Marketing Attribution Multi-Touch Attribution Marketing Analytics Tools Multi-Channel 52

Biznology

FEBRUARY 15, 2019

The audit should include things like: URL, traffic or followers, activity, purpose of the asset, and any other easily collectable metrics that will help you determine which accounts are worth keeping. Go through the same exercise on each of the social platforms (Twitter, LinkedIn, Facebook, YouTube, etc).

Social Media 132

Social Media Enterprise Management Work Management Tips 132

Sprout Social

NOVEMBER 26, 2018

Giants like McDonald’s and Starbucks obviously have the resources to be everywhere at once, but what if you’re a small business? Undoubtedly the biggest name in social, Facebook is somewhat of a mixed bag for business. On a similar note, Facebook a must-have for brick-and-mortar businesses looking to target local customers.

Social Media 105

Social Media Social Marketing Media Business 105

Content Standard

NOVEMBER 23, 2015

In this realm of marketing, Facebook continues to reign supreme with its billion users and swelling ad revenues. It’s a clear break from Facebook’s model, where advertising or promoted content is held separately from the community. Tsū is not unique in challenging Facebook. The King Throws Its Punches.

Social Media 40

Social Media Facebook Social Marketing Enterprise Management 40

Heinz Marketing

MARCH 24, 2021

Facebook and LinkedIn are useful for longer-format promotion, while Twitter is good for quick snippets about your event with a registration link. If you’re not using a scheduling platform (like Buffer ), I highly suggest shrinking down your registration URL using a tool like Bitly. Social Promotions. The sky is the limit!

Promotion 79

Promotion Banners Ad Exchange Opt-out 79

Televerde

DECEMBER 14, 2020

However, with an evolving digital landscape and traditional channels still in your back pocket, it can be difficult to identify what lead sources you should focus on relative to your budget and resources. Lead generation LinkedIn ads. Promoted Facebook posts. What is a Lead Source? With over 4.41 Sponsored tweets.

Paid Content 59

Paid Content Lead Scoring Lead Ranking Sales Qualified Leads 59

NuSpark Consulting

MARCH 3, 2016

Store your white paper on a separate page of your site, as shown on the right, with an SEO-friendly URL, title, and Meta description. Consider using a subdomain, and make sure the words in your URL are separated by dashes so Google can read it better. Post it out on LinkedIn groups, Facebook, and Google+. Paid Search.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Marketing Insider Group

AUGUST 26, 2015

These subject matter experts (SME) are an excellent reputation-building resources a brand. Add keywords in the structure of your URL (i.e., When writing your LinkedIn, Twitter, SlideShare, YouTube or Facebook posts, make sure to use similar keywords and hashtags to map back to the story you tell in your blog. SEO Plugins.

SME 100

SME B2B Thought Leadership Top of Funnel Keywords 100

BOP Design

DECEMBER 10, 2019

Gather Resources. You may be thinking, “Wait, don’t I need a strategy before I gather my resources?” That is often how marketers go about building their strategy, but we recommend tackling your resources early on. Promote blog posts on LinkedIn, Twitter, and Facebook. Create and send a monthly email newsletter.

Marketing Agencies 2 68

Marketing Agencies 2 B2B Marketing Work Management Marketing & Strategy 68

Contently

NOVEMBER 12, 2019

I searched through Glassdoor, LinkedIn, and Indeed for traditional internships at media companies. This episode in particular, on social platform algorithms, is exceptionally useful for figuring the algorithms of the four social media giants: Facebook, Twitter, Instagram, LinkedIn.

Content Marketing 135

Content Marketing Marketing Management Content Paid Search Agency 135

Oktopost

JUNE 6, 2022

LinkedIn is one of the most valuable resources in 2022 for people who want to sell online, become thought leaders, and network with like-minded professionals. However, if your LinkedIn profile isn’t optimized for your goals, it might be holding you back from doing just that. How to Edit Your LinkedIn Profile.

Ideal Customer Profiles 145

Ideal Customer Profiles Profiling Linkedin Network Marketing 145

SendX

NOVEMBER 20, 2018

Valid for Cyber Monday 5) AeroLeads: AeroLeads is an email finder software and chrome extension which helps a user to build the email list from sites like LinkedIn, CrunchBase and Angellist. Deal - One of the templates we have is a live countdown for Facebook Live. Deal - We’re offering 50% OFF - 3 MONTHS for all premium plans now.

Enterprise Management 259

Enterprise Management Marketing Automation Services Work Management Marketing Management 259