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The 22 Best Virtual Event Platforms

Webbiquity

Online gatherings are no longer limited to team meetings and webinars using same old video calling tools. As noted previously in this list of top webinar tools, what separates compelling must-attend events from ho-hum gatherings is the quality of the content, promotion, presenters, and—increasingly—the underlying technology platform.

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7 Surefire Ways to Maximize Your Webinar ROI [+ Key Metrics to Evaluate]

SpotMe Blog

You already know that webinars are among the greatest ways to reach and educate your target audience. Webinars and online events are definitely worth the effort even though measuring their success can sometimes be tricky because it can take many points of contact to close a sale. How to Evaluate the Success of Your Webinars.

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Best Practices for Webinar Landing Pages

The Effective Marketer

Webinars are a great way to generate leads in the B2B world because not only of the fact that you will have a captive audience for the duration of most of the presentation, it also yields a ton of content possibilities. But what good is all the work in putting together a nice webinar if your registration rates suck? Click to enlarge.

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Sendoso launches a freemium eGifting service

Martech

Emails, phone calls, white papers, webinars — there are many ways for marketing and sales organizations to drive acquisition and retention. Steele has been on the sending end — she used Sendoso as a marketing executive at Marketo, LeanData and Near — and she’s been on the receiving end too (not necessarily via Sendoso).

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The Power of Social Engagement

Oktopost

Following the success of our “From the Experts” webinar series, I wanted to provide you with this content through another channel to make it easily accessible and digestible for our audience. Let’s say we put out a post to our LinkedIn company page, our prospect engaged with it, and even added a comment (a positive one at that).

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How to Manage Successful Webinars, Part 3: A Post-Event Checklist

Adobe Experience Cloud Blog

by Andrew Spoeth You’ve just wrapped up your online event and are relieved that everything in your webinar went smoothly. Although a well-executed webinar gives reason to celebrate, now is not the time to sit back and relax. Here is a post-event checklist which we have developed, based on having run dozens of our own webinars.

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35 Best Lead Generation Software & Tools for Targeted Leads

Optinmonster

Whether it’s for sales, maintenance, webinar, or optin campaigns, SeedProd has your back. It also offers builders for Facebook ads, landing pages, and signup forms. AeroLeads provides a Google Chrome extension to help you search various professional websites like LinkedIn for sales leads. Adobe Marketo Engage.