Crimson Marketing

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15 Actionable Takeaways From Social Media Marketing World 2013

Crimson Marketing

3: Invest in Passionate Community Managers to Improve Facebook Reach. 4: Optimize Your Social Channels and Get More Leads. 6: ‘Facebook-ize’ Your B2B Brand. Being successful on Facebook is determined by answering these 6 questions: What do you sell? 10: Obtain Great Facebook Results (Even if You’re Highly Regulated).

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Pick ‘n’ Mix for a Sweet Content Strategy [Infographic]

Crimson Marketing

55% increase in inbound leads when adding 5 landing pages to existing 10. Publishing infgraphics leads to an average 12% in traffic growth . 1 in 3 marketers have generated leads through Twitter. Facebook posts. 4 in 5 social media users want to connect with brands on Facebook . Your Website. Landing Pages.

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Why The Perfect Marketing Department Needs To Evolve [Infographic]

Crimson Marketing

Lead Generation. Inbound Marketing: Accounted for 34% of all leads generated in 2013. Produced 54% more leads than outbound marketing. Saved an average of 13% in overall cost per lead. Over the last year, the number of questions asked on Facebook brand pages has increased by 85%. Website Conversion. Consumer Trust.

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6 Reasons Why You Shouldn’t Forget About LinkedIn

Crimson Marketing

Sometimes LinkedIn gets put on the backburner, with more focus allotted to other social media networks like Facebook and Twitter. No other social platform allows you to find leads, share content and drive traffic as effectively as LinkedIn. Use Inmail to target and contact leads. Join LinkedIn groups. Social Media B2B ).

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The Future of Social Media: My 2014 Prediction

Crimson Marketing

This will mean turning “engagement” into lead generation and an investment in social selling. B2B companies will invest 80% of their effort on blogging, LinkedIn and Twitter, and largely ignore Facebook, G+, Pinterest and others. How Will It Impact Marketing, Sales and Customer Service? Getting results will dominate social marketing.

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20 Captivating Marketing Statistics That Will Drive 2014 [Infographic]

Crimson Marketing

Inbound marketing delivers 54% more leads than traditional outbound marketing. 52% of marketers have found a customer via Facebook in this year. B2B companies that blog generate 67% more leads than those that don’t. What to consider for your digital audience. 43% of marketers have found a customer via LinkedIn in 2013.

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359 Million Reasons to Join Google+

Crimson Marketing

A lot of you plan your marketing strategies around Twitter, LinkedIn, and Facebook, but its a detriment to you if you don’t include Google+ in your marketing mix. According to GlobalWebIndex, Google+ now has 359 million active users (and counting), more than any other social network besides Facebook.

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