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6 Proven Ways to Improve Inbound Lead Generation

Valasys

The proven way to advance the inquiries of your business customers through the online creation of content and campaigns is called inbound lead generation. According to HubSpot, 63% of marketers identify driving traffic and lead generation to be prime challenges. Create SEO-friendly Content.

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5 Ways to Promote Virtual Events on Social Media in 2020

KoMarketing Associates

2020 has seen many shifts in marketing strategies, most notably the move to virtual events. For many companies, this has shifted digital marketing efforts from promotion of physical event attendance to online webinars, participation in online industry events, and other virtual seminars or meetups. Facebook Events.

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B2B Demand Generation Best Practices: 10 Proven Ways to Improve Your Results

KoMarketing Associates

If you’re among the marketers who invested more in demand generation in the last year, and you’re thinking about investing more, this article can help. But before we go too far, let’s be clear about what demand generation is and is not. It’s often referred to as if it was the same as lead generation.

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Creating Compelling Marketing Offers for Lead Generation – Webinar Recording and FAQs

LeadSquared

The webinar on ‘Creating and Launching Compelling Marketing Offers for Lead Generation ’ was received well, thanks to the enthusiasm showed by the attendees. Webinar FAQs. How can I get better leads and thereafter, engage them in a better way for my business? Question 1.

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How to Manage Expectations Around Marketing Vanity Metrics

Zoominfo

Examples of marketing vanity metrics include: Page views. Facebook likes. An Alternative to Marketing Vanity Metrics. In order to communicate the value of marketing initiatives, marketers must hone in on actionable metrics – metrics that can guide decision-making. Final Thoughts on Marketing Vanity Metrics.

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How Exclusive B2B Content Can Increase Your Leads and Email List

KoMarketing Associates

You are regularly creating content to get traffic and conversions, but is it really turning into the lead and email list numbers that you or your executives are expecting? Before we get into the types of exclusive B2B content you can create, let’s cover the two main reasons to do so: lead generation and email marketing.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. What do buyers really want from social media marketers? Marketing Charts ). Visual.ly ).