Helping Unlock the Marketing Puzzle. He spends on after 4-6 hours per week reading and researching areas related to marketing, business and relationship development, innovation, social media, content production, technology adoption and community development. The goal being to find key information that help us unlock the puzzle of being world class marketers and relationship creators. We hope this weekly summary is useful and helps you be more successful as a professional marketer. Top Marketing Posts for Week of June 20, 2011. Linkedin kicking Facebook’s butt? MORE >>

Artillery B2B Marketing Blog > The Forward Observer B2B marketers who master online marketing can reduce marketing costs, refine their targeting, make changes on the fly and track real-time results. For many businesses, online marketing can be as overwhelming as how to approach a major home renovation. The problem many B2B companies experience with adopting online marketing is that it’s constantly changing. Many don’t know how to start building the foundation of their online marketing education. MORE >>

Social media can be a great source of traffic and leads. Traffic. The amount of target traffic is important. The more qualified visitors you have the more leads you generate. Build as many traffic as you can. The more people participate in your online activities the better. Leads. Leads are a result of qualified traffic and good landing pages with compelling call to action. Like traffic, the more the better. But your lead count depends to your traffic! Metrics are a great way to prove results. MORE >>

shared each week on Facebook. Facebook is accessible in 70 languages and has about 750 million users worldwide and there is actually 1,5+ million active business pages online. There is no doubt if you want to reach your target audience the chances are good that they are on Facebook. Facebook has become a true business machine which has the power to lift up business in the same speed like its progress. Not to mention the thousands of small businesses who have embraced social media networks like Facebook. shared each week on Facebook. More than 3.5 MORE >>

When businesses become aware of inbound marketing strategy they don’t know where to start. The necessary tasks which need to be done to do an effective sales lead generation online sometimes look overwhelming for most of the business owners and company marketing professionals! But on the end there is no easy way with inbound marketing. When you start blogging than your motivation is to get found from your target audience through blog – content marketing! You should consider to do blog – content marketing with social media. MORE >>