Webbiquity

AUGUST 27, 2013

According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. But are these efforts paying off in terms of website traffic and leads? of B2B commercial website traffic and 7% of leads—correlate fairly well with the 1.9%

Social Networks 100

Social Networks Network Marketing Social Marketing B2B Marketing 100

Webbiquity

JANUARY 2, 2013

What’s the key to generating more inbound marketing leads? What is the source of the largest share of social traffic to websites? (It’s B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). B2B Lead Blog ). Visual.ly ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Webbiquity

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Blogging: for any new business blog, traffic typically starts out modest but grows over time.

Social Media 100

Social Media Social Marketing Allocation SEM 100

Webbiquity

JUNE 23, 2015

digital ad spending last year, while Facebook’s share was about 8%; and Google’s advertising revenue is larger than that of the entire U.S. Facebook’s share was about 8%. 54% want to improve traffic conversion rates. While everyone knows Google is the big dog, the magnitude of its dominance still amazes.

Paid Content 100

Paid Content Stats Paid Search Agency Search Marketing 100

Webbiquity

JUNE 16, 2015

Sales are a top goal of content marketing—but website traffic is the most common metric used to measure success. Blogs are one of the most effective tools for increasing organic search traffic, and are highly influential with buyers. Based on the research detailed below, here are five key takeaways: • Tell, don’t sell.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Webbiquity

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.). Share this on Facebook. Social Events (e.g., Rich Meyer.

Social Media 100

Social Media Social Marketing Media Planning 100

Webbiquity

DECEMBER 21, 2010

The bottom line is that while social media marketing definitely provides benefits (such as a higher conversion rate for organic search traffic ), it’s not generally effective as a direct promotion tool. Here are seven valuable ways to use social media for business beyond direct selling or lead generation.

Social Media 100

Social Media Media Business Paid Search Agency 100

Webbiquity

OCTOBER 4, 2022

Process: lack of sales training, poorly defined sales process, not enough leads, etc. Why aren’t there enough sales leads? Getting to this answer requires identifying and looking at all sources of leads, which may include: Event marketing. Sales-generated leads. Web-generated leads.

Paid Content 325

Paid Content Paid Search Agency Advertising Agencies Planning 325

Webbiquity

AUGUST 17, 2012

They like and recommend on Facebook, re-tweet and quote on Twitter, plus one in Google+, and share links through other sites. A blog content strategy which entails goals such as lead generation, traffic generation, link building and branding will support both search and business objectives over time.

Marketing Strategy 100

Marketing Strategy Marketing & Strategy PageRank Peer-to-peer 100

Webbiquity

FEBRUARY 25, 2011

SEM enables enterprises to rank for specific search terms immediately (including terms for which it would difficult to rank organically), target traffic to specific landing pages, test everything (keywords, bid levels, ad copy, landing page design), and precisely quantify ROI based on sales or leads generated.

Search Engine Marketing 100

Search Engine Marketing Cost per Acquisition Search Marketing Cost Per Click 100

Webbiquity

JUNE 29, 2021

But if you see that there tends to be lulls in traffic around certain times, go ahead and use a chatbot. So make it easy for your customers to get in touch with a human (unlike what Facebook does in this example). Be Smarter About Lead Generation. Facebook and Twitter both offer scheduling functionality.

Marketing Automation Services 324

Marketing Automation Services B2B Sales Marketing Automation Marketing AI 324

Webbiquity

FEBRUARY 9, 2010

When asked which objectives they planned to target and measure, 88% of “strategic&# social media marketers (those who have reached the highest level of social media marketing maturity) answered “increase website traffic&# while 75% said “lead generation.&# Seed this on Newsvine. Add this to Mister Wong.

Social Media 100

Social Media Social Marketing Marketing Strategy Marketing & Strategy 100

Webbiquity

APRIL 27, 2010

The next three most common benefits noted–increased traffic and email subscribers, new business partnerships and help with SEO–are also more measures of exposure than tangible financial return. …But Facebook Means Consumer Marketing. Facebook – 87%. LinkedIn – 78%. Blogging – 70%.

Social Media 100

Social Media Marketing Report Social Marketing Planning 100

Webbiquity

NOVEMBER 5, 2019

According to the research, leads obtained through search engines have a 14.6% Outbound leads, such as cold calls and direct mail, only provide an average close rate of 1.7%. Converting organic search traffic. Content marketing is ubiquitous; 91% of marketers use informative content to educate leads throughout the buying journey.

Paid Content 239

Paid Content Sales Management Work Management Marketing Automation Services 239

Webbiquity

FEBRUARY 2, 2011

Social Media Leads Content Marketing: New Survey Reveals by Jeff Bullas. Lead nurturing content expert Ardath Albee writes that “Designing content for 1X use is wasteful. Lead Nurturing by Find New Customers. lead generation content is often promoted differently than thought-leadership content).

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Webbiquity

MARCH 24, 2022

Check your daily traffic. If you’re receiving more traffic than your website can handle, upgrade your back end. While B2B site visitors most typically visit your website using a laptop, a significant amount of website traffic also comes from mobile devices. Drive leads through premium content. Be mobile-friendly.

Design 260

Design Marketing Websites Practices Lead Scoring 260

Webbiquity

JULY 24, 2018

Facebook Marketing Tools. As organic reach for brands on Facebook continues to decline , marketers will need to use more advertising—and creativity—to growth their presence and maintain engagement on the world’s largest social network. That’s where these platform-specific tools can help. Google+ Marketing Tools.

Social Media 246

Social Media Paid Content Enterprise Management Social Marketing 246

Webbiquity

NOVEMBER 20, 2023

OptinMonster OptinMonster is the best lead generation software for marketing agencies, bloggers, eCommerce websites, and all small businesses. Grow organic traffic with complete SEO tools, from keyword research to backlink analysis, technical audits, position tracking, AI-powered content creation, and more.

Enterprise Management 200

Enterprise Management Marketing Management Budget Programs Software 200

Webbiquity

MARCH 19, 2024

According to the Social Media Marketing Report , Instagram is now the third most-used social media platform for B2B marketing behind LinkedIn and Facebook, and 52% of B2B marketers plan to increase Instagram organic activities. Not only did it boost traffic with Instagram , but it also helped to get more leads. What worked?

Paid Search Agency 187

Paid Search Agency VALS Ads Practices 187

Webbiquity

JULY 10, 2018

A beautiful and effective website design is vital to attracting visitors, making a powerful first impression, engaging your audience, and compelling them to take a conversion action like subscribing to your blog or submitting a lead generation form. Thrive Leads features A/B testing. As markets mature, websites need to evolve.

Paid Content 212

Paid Content CMS Development Design Optimization 212

Webbiquity

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Webbiquity

APRIL 14, 2014

The top three social networks used by B2B marketers are LinkedIn (91%); Twitter (85%); and Facebook (81%). However, just 62% of marketers say that LinkedIn is effective, while 50% say the same for Twitter and only 30% of B2B marketers view Facebook as effective. billion visits per month compared to Facebook’s 809 million.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Webbiquity

SEPTEMBER 4, 2012

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. ” You have to ask for leads. ” You have to ask for leads. ” “Emulate the best, not your competitors.”

Social Media 100

Social Media Media B2B Lead Scoring 100

Webbiquity

NOVEMBER 3, 2014

As usual, this year’s findings are a mix of the obvious (lead generation is the top goal of content marketing – as it has been for the last 10,000 years or so) and the somewhat surprising. As noted above, lead generation is the top goal (59%) of content marketers; no surprise there. roughly weekly).

Marketing Report 100

Marketing Report B2B Marketing Marketing Budget Creation Paid Search Agency 100

Webbiquity

FEBRUARY 10, 2015

Which network drives half of all social traffic to B2B websites and blogs? What type of posts generate the most engagement on Facebook? 54% of B2B marketers said they have generated leads from social media. ( Just 18% of consumers trust posts by brands or companies on social sites like Facebook and Twitter.

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

Webbiquity

JANUARY 10, 2010

Facebook Lets Users Open Up Profiles by MediaPost Online Media Daily. Mark Walsh helpfully outlines the recent changes Facebook has made to its privacy settings, though noting that “ profiles opened to everyone, however, will still not turn up in searches on Google or other outside search engines. &#.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Webbiquity

JANUARY 13, 2015

How can different networks be used most effectively for lead generation? Which tactics work best today for building a social media following and growing traffic? The worst times seem generally intuitive (e.g., Facebook between midnight and 8:00 a.m.), What are the best and worst times to post updates?

Social Media 100

Social Media Social Marketing Media Planning 100

Webbiquity

JANUARY 30, 2014

Which social network hosts 69 of the Interbrand Top 100 Brands, and grabs more ecommerce traffic than Facebook? So, if Pinterest makes sense for your brand, product or blog, how can you use the platform most effectively to drive more traffic to your site? Generate leads and sales? grow 125% in 2013?

Best Practices 100

Best Practices Social Networks Paid Search Agency Stats 100

Webbiquity

MARCH 25, 2014

In the lead generation process, white papers can be extremely valuable because they identify prospective buyers while requiring a low level of commitment. In the hierarchy of lead generating assets and activities, white papers form the vital base, as illustrated below. Think beyond the PDF.

Paper 100

Paper Marketing Automation Services Practices Paid Search Agency 100

Webbiquity

FEBRUARY 7, 2011

Facebook added more than 200 million users last year, and Twitter more than doubled in size, adding 115 million. “The ultimate goal for many businesses is profit, not engagements, retweets or Facebook likes,&# as Nathan Hangen points out, so he offers a four-step plan to making a blog into an effective, non-pushy sales tool.

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

JANUARY 17, 2011

Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. More than 700,000 local businesses have active Pages on Facebook. Facebook, Twitter Growing As Video Referral Sources by MediaPost Online Media Daily. Are Twitter Followers Better Than Facebook Fans?

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

SEPTEMBER 12, 2011

by B2B Lead Roundtable Blog. Tamara Mendelsohn of Eventbrite details five guiding principles for promoting events, including choose the right platform, publish your event to Facebook, and “define success metrics and don’t underestimate the effort required.&#. Is Social Media Really Living Up to Expectations? by iMedia Connection.

Social Media 100

Social Media Enterprise Management Media Case Studies 100

Webbiquity

FEBRUARY 7, 2012

71% of companies now have a presence on Facebook. Sharing accounts for nearly a third of all referral traffic, and shared links are “clicked on 4.9 Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6

Paid Content 100

Paid Content Social Media Statistics Research 100

Webbiquity

APRIL 8, 2013

Robin Neifield offers a dozen tips to help “integrate email and each of the major social properties,” such as, on Facebook, “Definitely use your status updates to tease upcoming emails—especially if you have an offer or promo. There are 60 million Facebook posts each day—but 188 billion email messages sent.

Email Marketing 100

Email Marketing Tactics Tips Marketing Analytics Tools 100

Webbiquity

APRIL 8, 2013

crafting email subject lines that will lead to opens and click-throughs, designing messages that are distinctive yet clear on any device, and most importantly, creating content that both provides value to the recipient and achieves organizational goals. There are 60 million Facebook posts each day—but 188 billion email messages sent.

Email Marketing 100

Email Marketing Tactics Tips Marketing Analytics Tools 100

Webbiquity

FEBRUARY 23, 2017

A multifunction plugin that provides social sharing, traffic stats, security, downtime monitoring, image optimization for speed, and plugin management. 9) Thrive Leads. A lead generation plugin for WordPress featuring A/B testing, customized targeting, and analytics. 21) NextGEN Facebook. 5) Jetpack. 10) TweetDis.

CMS Development 239

CMS Development Best Practices Sample Marketing Automation Services 239

Webbiquity

NOVEMBER 6, 2013

According to recent research conducted by InsideSales.com and reported by MarketingProfs , websites, blogs and search are among the most effective tactics for both lead generation and brand awareness. The single leading source of traffic for most b2b websites remains organic search.

B2B Sales 100

B2B Sales Lead Scoring Lead Ranking Research 100