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Conversational marketing: What it means for your social media strategy

Sprout Social

Relying on one-way communication channels like lead capture forms won’t cut it. And lackluster customer service experiences lead 50% of consumers to switch to a competitor. Let’s dive into what conversational marketing is and how it will help your social media strategy evolve. What is conversational marketing?

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50 AI Prompt Examples For Marketers to Maximize ROI

SocialPilot

From nailing those email subject lines to writing social media posts that pop, these AI prompt examples can come in handy in all scenarios. This list of AI prompt examples covers a wide range of marketing roles and tasks, helping marketers leverage AI to generate social media copies, campaign planning, and more.

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How to Become a Virtual Financial Advisor

FMG Suite

Follow these tips on how to become a virtual advisor by hosting client and prospect meetings online, setting up webinars, and maintaining communication during COVID-19. The number one thing you must do during this time is to keep your network informed with regular communications via email, social media, and phone calls. It’s daunting!

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35 Best Lead Generation Software & Tools for Targeted Leads

Optinmonster

Use this to your business’ benefits to help generate leads. Advertising Tools : Drive traffic to your site from places like social media and through paid ads. But you don’t have to use all of them to have a successful lead generation campaign. TrustPulse is the market’s best social proof notification plugin.

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7 Ways to Optimize Your Lead Management Process

Scoop.it

Lead management results will depend heavily on the strategies and tools you choose, so consider trying different methods to find potential customers on social media, such as using LinkedIn automated messages or prospecting on Facebook, to stimulate and capture people’s interest in your product or service.

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29 Simple Ways to Grow Your Email List

Hubspot

Include social sharing buttons and an "Email to a Friend" button in your marketing emails. Start with a blog post that offers beginner advice on a subject, then offer "bonus" content with more advanced tips that they can access by submitting their email address via a landing page. Using Social Media. Promote an online contest.

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Webinar Recording: 6 Lead Generation Strategies using Social Media (Part I)

LeadSquared

The webinar on ‘6 Lead Generation Strategies using Social Media’ conducted by Meenu Joshi and Nilesh Patel was a huge success. What should be the bidding strategy for running Facebook ads? Since these are lead generation ads, you would choose website conversions as goal. Anything you recommend for B2B Leads?