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3 Tips for Getting More Value from Your Landing Pages

Unbounce

A marketer’s job isn’t done once a visitor converts on a landing page. Even the landing page itself has more work to do before we can start giving ourselves a high-five for scoring a conversion. There’s no such thing as a one-size-fits-all landing page. Far from it. That’s life.

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Email Marketing Infographic Best Practices for 2021

SendX

Before you leave, just read these [6] facts of [email marketing] The Next [6] techniques will change your mind completely about [email marketing] Creative subject lines These are just samples to make you understand how to write an attractive subject line to draw your audience's attention. It will open a new window with a blank page.

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8 Proven tactics to increase your social commerce sales

Unbounce

If you’re a chronic social media scroller, you’ve probably seen typical social media ads that include an embedded link that takes you to the product page. No, they’re not being directed to a landing page or website. Instagram, Facebook, and Pinterest all offer in-app shopping experiences. Source: Target/Instagram.

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Promoting an Affiliate Deal [How to Increase Your Affiliate Income Via Email Marketing]

SendX

According to one study it’s the fourth highest source of traffic for affiliate marketers. These emails are also a great time to invite your subscribers to connect with you on Facebook, Twitter, or LinkedIn for more useful content. Or if you’re selling skincare products, you could offer a free sample of a new lotion.

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Social media advertising: how to run a compelling campaign

Sprout Social

” For example, Facebook’s ad platform allows you to get super granular in terms of who your ads get served to. Want to only present ads to college-educated millennial women in Chicago who are interested in beauty influencers and follow Ulta’s Facebook page? Lead generation (or driving website traffic).

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9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

Using Google Analytics, you can understand which channels bring you website traffic and see metrics like pageviews, unique pageviews, average time on page, and bounce rate. Bounce rate and time-on-page metrics don’t tell the real story because of how Google Analytics collects the data.

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Artificial Intelligence Will Change How You Do Marketing in 2021

Unbounce

When it comes to delivering more conversions from your landing pages, A/B testing is still very effective. But running tests also demands time, traffic, and expertise that marketers don’t always have. We kept thinking, ‘ it isn’t the page that converts. Machine Learning and Conversion Rate Optimization.