Vidyard

FEBRUARY 1, 2019

It maximizes the amount of emotion I can convey My audience prefers it over all others It’s fully cross-channel It gives detailed data on how recipients interact with it It’s the highest ROI I can get It’s dead simple Let’s go through the list and I can tell you what doesn’t fit those criteria this year. For example, digital ads.

Planning 65

Planning CTR Click Rate Landing Pages 65

Vidyard

FEBRUARY 1, 2019

It maximizes the amount of emotion I can convey My audience prefers it over all others It’s fully cross-channel It gives detailed data on how recipients interact with it It’s the highest ROI I can get It’s dead simple Let’s go through the list and I can tell you what doesn’t fit those criteria this year.

Planning 76

Planning CTR Click Rate Landing Pages 76

Vidyard

FEBRUARY 4, 2020

Live Q&As make for meaningful interactions and a deeper learning experience than asynchronous tutorials—or even live events where audience members might be too shy to speak up! Webinars can be a very interactive video format. Make sure to market your webinar to the right audience, and interact with that audience in advance.

Webinar Metrics 76

Webinar Metrics Lead Ranking Lead Scoring Work Management 76

Vidyard

FEBRUARY 4, 2020

Live Q&As make for meaningful interactions and a deeper learning experience than asynchronous tutorials—or even live events where audience members might be too shy to speak up! Webinars can be a very interactive video format. Make sure to market your webinar to the right audience, and interact with that audience in advance.

Webinar Metrics 65

Webinar Metrics Lead Ranking Lead Scoring Work Management 65

Vidyard

MARCH 23, 2021

Link Click-Through Rate (Link CTR) Similar to the total CTR, link CTR measures which links or interactive elements within the video viewers clicked, such as a popup to download an eBook. Use post-roll interactive elements to request additional information. Or wish you knew them better?

Video Marketing 65

Video Marketing ROI Analytics CTR 65

Vidyard

MAY 28, 2020

In fall of 2014, Facebook leadership took a good long look at YouTube and Snapchat and Instagram and pivoted—partly—to video. “In In five years, most of Facebook will be video,” Mark Zuckerberg announced. Half a billion people watch video on Facebook every day. What Are the Benefits of Facebook Video? Contents 1.

Facebook 65

Facebook Video Marketing Enterprise Management Work Management 65

Vidyard

NOVEMBER 14, 2016

Laura Ramos was our first keynote speaker at Viewtopia 2016, and in addition to sharing some of her extraordinary expertise and years of marketing insights, she hammered home one major point – anyone interacting with prospects shouldn’t just be conveying ideas. They should be telling stories. Elaine Ip (@_elaineip) November 9, 2016.

Video Marketing 50

Video Marketing Top of Funnel Marketing Automation Services Storytelling 50

Vidyard

JANUARY 25, 2018

We help businesses connect with more viewers through interactive and personalized video experiences, access powerful data about their viewing audience, turn insights into action with enterprise integrations, and prove the impact of their video programs. You are allowed to share the link to your post.

Guidelines 65

Guidelines Paid Search Agency Custom Publishing Budget Programs 65

Vidyard

JULY 19, 2018

We recently hosted an interactive, entertaining, and educational discussion focused entirely on the findings of our 2018 Video in Business Benchmark Report. To help you understand what different people are doing with video, and to understand what benchmarks you can be looking at as you plan out your own video strategies.

Advertising Benchmark 67

Advertising Benchmark Video Marketing Demand Generation Agencies Paid Search Agency 67

Vidyard

AUGUST 26, 2020

Meetings are great for smaller groups and higher interactivity, such as when you’re holding a team catch-up or getting in touch with a customer or prospect. Once configured, your webinar can stream to Facebook, YouTube, or other live streaming platforms. Here’s a breakdown of the difference between a Zoom webinar and a meeting.

Webinar Metrics 147

Webinar Metrics Co-Registration Bandwidth Demand 147

Vidyard

AUGUST 14, 2020

Interactive Transcripts: These transcripts highlight words as they’re spoken in the video, helping viewers find their place. They’re useful when viewers aren’t able to properly listen to your video, such as when they’re in a noisy environment (say on public transit) or in a setting that needs quiet (for instance, near a sleeping baby).

Video Marketing 65

Video Marketing SEO Guidelines Paid Search Agency 65

Vidyard

SEPTEMBER 17, 2015

If you saw your name somewhere, it’d make you want to interact with it, right? When sharing content on Facebook or Twitter, make sure you attach rich photos, video, and media when possible to better engage your audience. In fact, we do so on a recent landing page we created for Dreamforce 2015. Let’s take a look.

Landing Pages 95

Landing Pages Design Segmentation Social Media 95

Vidyard

SEPTEMBER 6, 2016

Do you know any of those people on Facebook who post the memes that countdown how many days are left until Christmas? But even these “scrappy” projects are taking on a new, creative and highly engaging flair with the rise of interactive video, personalized video, and live streaming (what’s next? Maybe even some Virtual Reality!).

Peer-to-peer 50

Peer-to-peer Demand Generation Agencies Paid Search Agency Budget Programs 50

Vidyard

FEBRUARY 5, 2016

For social content, keep it short—Instagram will cap you at 15 seconds, and while you can post long content to Facebook, people’s attention spans are short. TV commercials are generally 30 seconds in length for a reason, and you can apply the same ideas to your online video.

Video Marketing 50

Video Marketing Top of Funnel Bundling Marketing Funnels 50

Vidyard

JUNE 22, 2016

Facebook allows for 360 videos that integrate into the mobile motion sensor on your phone, meaning you can move your phone around to take in all of the 360 action. We’ve seen some pretty cool interactive elements built into videos in the past. Want a taste of the action?

Video Marketing 72

Video Marketing Multi-Channel Television marketing Paid Search Agency 72

Vidyard

MAY 18, 2017

You can also use video as part of your online advertising strategy, whether that be YouTube pre-roll ads, advertisements on Facebook and Twitter or through display and banner ads. Video ads, again, tend to convert higher than do static images, and can be used effectively in both B-to-C and B-to-B marketing. Nurturing Your New Video Leads.

Sales Qualified Leads 63

Sales Qualified Leads Lead Ranking Lead Scoring Video Marketing 63

Vidyard

JULY 19, 2018

We recently hosted an interactive, entertaining, and educational discussion focused entirely on the findings of our 2018 Video in Business Benchmark Report. To help you understand what different people are doing with video, and to understand what benchmarks you can be looking at as you plan out your own video strategies.

Advertising Benchmark 50

Advertising Benchmark Video Marketing Paid Search Agency Landing Pages 50

Vidyard

DECEMBER 2, 2014

500 years of YouTube video are watched every day on Facebook – think of where your prospects are spending their time! Modern Video Marketing Platforms allow you a host of ways to end a video – from automatically launching another video, to presenting interactive elements like CTA buttons.

Sales Qualified Leads 51

Sales Qualified Leads High Quality Lead Lead Ranking Lead Scoring 51

Vidyard

MARCH 12, 2020

One of the biggest things you can do to keep the human touch in your interactions with coworkers is to turn your video on—let them see your face. On top of the things a good manager does in-person, effectively managing remote employees means putting a bit of extra thought into your usual day-to-day interactions with reports.

Work Management 164

Work Management Tips Marketing Management Paid Search Agency 164

Vidyard

DECEMBER 19, 2016

This type of video is designed to live and cause a stir on social media – after all, Facebook founder Mark Zuckerberg says his platform will become a ‘video first’ platform because that’s the medium people prefer. for Facebook, create a video that works well without sound). The Thought Leader Series videos.

Top of Funnel 50

Top of Funnel Video Marketing Demand Generation Agencies Digital Marketing Funnels 50

Vidyard

JUNE 23, 2016

There are a wealth of attention demands that didn’t previously exist: advertisers want your attention before you watch the next video on YouTube ; your friends want your attention on SnapChat, Facebook, and text; and your colleagues and every marketer out there want your attention in your inbox. And we’ve come to accept this, somehow.

Allocation 90

Allocation Click Rate Demand Paid Search Agency 90

Vidyard

OCTOBER 16, 2013

Frequent videos are key because when a customer is interested in your product, it’s pretty unlikely they’ll reach out to a sales person; today’s empowered customer will go through half of the buying process before interacting with sales. How could you implement something interactive and dynamic with video?

Top of Funnel 51

Top of Funnel Inbound Marketing Video Marketing Planning 51

Vidyard

JANUARY 10, 2017

But, not only are recipients today frustrated with the volume of machine-generated messages, text on a screen just can’t deliver the impact of a face-to-face interaction. There’s a reason why Facebook has predicted that our newsfeeds may soon be entirely video-based : video is increasingly how people “talk.”

Video Marketing 50

Video Marketing Personalization Conversion Skype 50

Vidyard

JANUARY 6, 2016

It lives amongst other content, and you can play it on screen while also interacting with or reading the other elements on the page. Social media sites like Facebook, for example, present video inline rather than in a lightbox so that users can continue to experience and monitor their feeds and conversations, and other site offerings.

Video Marketing 50

Video Marketing Best Practices Display Landing Pages 50

Vidyard

APRIL 6, 2015

I can make a video and post it on Facebook. The bottom line – your employees are interacting with customers every day, and doing extraordinary things to build your business. A big topic of conversation at this year’s event was giving prospects more control over the way your company interacts with them.

Work Management 50

Work Management Opt-out Eloqua Storytelling 50

Vidyard

JANUARY 10, 2017

But, not only are recipients today frustrated with the volume of machine-generated messages, text on a screen just can’t deliver the impact of a face-to-face interaction. There’s a reason why Facebook has predicted that our newsfeeds may soon be entirely video-based : video is increasingly how people “talk.”

Video Marketing 51

Video Marketing Personalization Conversion Skype 51

Vidyard

OCTOBER 14, 2015

Your customers, your audience, regular people who interact with you, and create content that can be used to champion your brand. When you think of interacting with your audience, you probably think of social media. For example, Facebook users watch more than four billion videos a day. Well, here’s a blog post for you!

User-Generated Content 50

User-Generated Content Top of Funnel Generation Cost per Acquisition 50

Vidyard

AUGUST 26, 2020

Meetings are great for smaller groups and higher interactivity, such as when you’re holding a team catch-up or getting in touch with a customer or prospect. Once configured, your webinar can stream to Facebook, YouTube, or other live streaming platforms. Here’s a breakdown of the difference between a Zoom webinar and a meeting.

Webinar Metrics 65

Webinar Metrics Co-Registration Bandwidth Demand 65

Vidyard

JULY 31, 2015

Facebook, Twitter, LinkedIn? Integrated Tools for Lead Generation and Interactivity Getting lots of views is great, but chances are some of your videos are created to help you generate new leads or convert them through the buying journey. Integration with Your Critical Distribution Channels Where, oh, where will your videos roam?

Marketing Automation Services 51

Marketing Automation Services Video Marketing CMS Development Work Management 51

Vidyard

APRIL 27, 2015

Through integrations with popular marketing automation platforms like Marketo, Eloqua, ExactTarget and others, Vidyard is able to identify individual viewers, track their unique viewing activities and tie their interactions with video content to other demand generation activities like webinars, whitepapers, newsletters and more.

Video Marketing 50

Video Marketing Marketing & Strategy Marketing Strategy Webinar Metrics 50

Vidyard

OCTOBER 27, 2015

Facebook – Good at ‘see’ intent. A great reminder that people will only truly engage and interact with content that they find entertaining, valuable, or some combination of the two. Finding the right match is key. Here were some of Avinash’s suggestions: Paid Search – Good at ‘think’ and ‘do’ intent. Okay at ‘see’ intent.

Paid Search Agency 50

Paid Search Agency Storytelling Marketing Proposals Digital Marketing Funnels 50

Vidyard

OCTOBER 27, 2019

Social media: LinkedIn Facebook, Instagram, Twitter, and more. Solutions built for business can provide real-time data that digs down into specifics such as how individual users interact with each video. But it’s far from your only choice. Popular places to use video include: Website. Landing pages. Sales assets. Press releases.

Sales Management 76

Sales Management Video Marketing Top of Funnel Account Based Marketing 76

Vidyard

OCTOBER 27, 2019

Solutions built for business can provide real-time data that digs down into specifics such as how individual users interact with each video. But it’s far from your only choice. However, to get a complete picture of your video content’s performance—including its impact on larger business goals—you’ll need to use a dedicated video platform.

Sales Management 65

Sales Management Video Marketing Account Based Marketing Top of Funnel 65

Vidyard

JUNE 8, 2017

Every day my Facebook feed is flooded with John Oliver clips, and bits from Dave Chappelle’s latest standup special. For most people, language education stops after high-school, so having an easy daily way to interact with a new language presents this learning material in a way that anyone can consume. Miss a day?

Video Marketing 67

Video Marketing B2B Thought Leadership Business Thought Leadership 67

Vidyard

MAY 2, 2014

Measurable results After distributing the video on various social media channels (LinkedIn, Google +, Facebook, Twitter, YouTube, Reddit, etc.), They’ll be able to use individual viewer’s interaction with the videos as a way to reach out and establish new marketing qualified leads. Humanizing the brand (and the marketing!)

Webinar Metrics 50

Webinar Metrics Enterprise Management Brand Identity Branding 50

Vidyard

AUGUST 16, 2016

Where things get special is how they interact with users’ footage. In short, it’s the fancy home monitoring system every 80s movie had, now available for under 300 dollars and about the size of a small lamp. Nest doesn’t just sell cameras and hope for the best.

Youtube 50

Youtube Advertising Channels Work Management User-Generated Content 50

Vidyard

DECEMBER 17, 2020

Facebook Video Statistics 3.2 Since COVID-19 has increased the need to interact remotely, the power of video as a way to connect with customers has surged. Digital interactions with sales reps have increased 41 percent since the pandemic began, and online chat has increased 21 percent ( McKinsey & Company, 2020 ).

Statistics 157

Statistics Video Marketing Planning Business 157