article thumbnail

Facebook Analytics is Going Away: Should Marketers Really Worry?

Hubspot

That’s why many marketers were caught off-guard when Facebook announced that it will be sunsetting its free Facebook Analytics tool on June 30th. But, while Facebook’s announcement might seem a bit scary, it might only impact a small number of businesses. Why Facebook is Sunsetting Analytics. Image Source.

article thumbnail

Knowledge management in the age of social media

Biznology

This became further clear when networking platform Facebook was launched and became an instant hit. The displayed statistics reveal that as of April 2016, Facebook stands as the number one social network with 1.6 In simple words, user engagement is crucial as an average Facebook user spends over 36 hours on a monthly basis.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to create a complaint management system to protect your brand reputation

Sprout Social

Without a process, your customer service team may spend more time and energy than needed to resolve issues or potentially respond in a way that could do more harm than good due to a lack of information. Ask probing follow-up questions for vague customers to get the necessary information. The more you standardize responses, the better.

article thumbnail

B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Same thing for Instagram with photos and now, of course, all content formats: TikTok, Facebook, Twitter, they all follow that same playbook. Facebook is launching three competitors on its own.

article thumbnail

The 50 Best Startup Tools For 2021

Marketing Insider Group

Sumo is a free tool for capturing email addresses and collecting lead information. Use Modus to onboard and train sales reps with relevant content, presentations, product information, and buyer data. This lets you streamline communication across multiple channels like Facebook Messenger, website chats, and email. Help Scout.

Startups 363
article thumbnail

How Video Marketing Strategies Can Elevate Sales Efforts

Webbiquity

Sales enablement, defined by Gartner’s glossary as, “the activities, systems, processes, and information that support and promote knowledge-based sales interactions with clients and prospects,” involves creating and implementing a systemic approach to sales. 4: Create Customer Calls That Provide Results.

article thumbnail

Instagram Videos and Hashtags

Oktopost

We’re delighted to introduce two new features that were recently made available by Facebook: Instagram Videos and Hashtags Search. Videos are a great way to promote your brand and boost engagement, so no wonder that we’re super excited that Facebook finally made Instagram video publishing available for marketing partners.