Biznology

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The Facebook Sharing Debugger is an essential content marketing tool

Biznology

Facebook is pretty good at making everything you share look pretty good all on its own — until it doesn’t. They keep it through thick and thin until — and only until — you manually scrape (rescrape) the original source page via a URL using the Facebook Sharing Debugger. I am and you can be, too! First post!

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Are you missing these Facebook features for marketers?

Biznology

Facebook has been every marketer’s friend for many years now. There are many ways to reach your audiences through Facebook; some features you may know about and some you may not. Since there are so many nuances about Facebook advertising it is always good to brush up on techniques and study all the available features.

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How to improve your company’s Facebook page

Biznology

1.393 billion people have a Facebook account. On average, Facebook users spend 21 minutes a day on the site. Your company’s Facebook page is your access pass to all of those users. If you want engagement from your fans, it’s imperative to make your company’s Facebook page as attractive as possible. Don’t Waste Space.

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How your enterprise social platform enables the information marketplace

Biznology

In my last Biznology post , I suggested that Amazon would be a better model for your internal social platform than the obvious choice of Facebook. If all conversations in your social intranet are Facebook-like (i.e., However, the way we trade or move that information today is reminiscent of prehistoric bartering practices.

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Enterprise Social Networking Platforms: Think Amazon, Not Facebook

Biznology

“This is just Facebook for the Enterprise” is the most common way most people describe enterprise social networking platforms. After all, the look and feel of those platforms borrow a lot from the Facebook interface: status updates, @mentioning, groups, walls, profile pictures, direct messages, and so on.

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What’s next? Social Media and the Information Life Cycle

Biznology

Analyzing the current landscape and the evolution of information markets by borrowing from a product life cycle framework may assist in developing some educated guesses about what the future may bring. The inefficiencies of the system were one of the most powerful filtering mechanisms in that information life cycle. Distributing.

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If social media took a selfie, it would look like Facebook

Biznology

Facebook is the biggest social network, but there is a lot more to social media than Facebook. If you tried to find the most important face of social media, it has been and continues to be Facebook. Because what Facebook does can give us clues as to how the whole industry will go. But to me, Facebook is the one to watch.