KoMarketing Associates

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6 B2B Marketing Infographics: Social Media, Inbound Marketing & Mobile

KoMarketing Associates

The B2B marketing landscape continues to evolve. Social media, inbound marketing, mobile marketing, and globalization all are becoming more prevalent in the B2B marketing mix. Here is a look at six new B2B marketing infographics, visualizing various aspects of the challenges and opportunities B2B marketers face.

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9 B2B Marketing (and Life) Lessons from #Inbound15

KoMarketing Associates

What happens when more than 14,000 marketing and sales professionals come together under one roof? Now, that’s an inbound movement! Pioneers of the inbound movement gathered from around the globe at Inbound15 to spread creative and prosperous methods for inbound marketing madness. How many times do you check?

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6 Free Cross-Training Ideas for B2B Digital Marketers

KoMarketing Associates

Facebook Blueprint eLearning Courses / Certifications. eMarketing Institute’s Free Online Marketing Course & Certification. HubSpot Academy Inbound Marketing Certification Course. AMA PCM®, Digital Marketing Certification & Free Practice Exam. Bing Ads Accreditation.

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12 Essential LinkedIn Groups for B2B Marketers

KoMarketing Associates

Based on multiple user surveys and research studies, it has been determined that the “big 3” of social media platforms include Facebook, Twitter, and LinkedIn. Inbound Marketers – For Marketing Professionals – 92,092 members. Arguably one of the most critical aspects of B2B marketing.

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What Were The Most Effective B2B Marketing Tactics of 2015?

KoMarketing Associates

.” — Michael Brenner , CEO of Marketing Insider Group. We introduced a new program this year integrating our upper funnel PR programs with middle and bottom funnel inbound marketing. EFFICIENT WEBSITE MARKETING. REDEFINING THE ROI OF PR. “We That was the highlight of 2015 for us.

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10 Digital Trends to Inspire Your 2017 B2B Content Marketing Strategy

KoMarketing Associates

Action content marketers should take : If you aren’t doing so already, you should be thinking about ways to incorporate video into your 2017 content efforts. At KoMarketing, we have seen the most success when using video on Facebook. Inbound Marketers Are Creating More Content. Video Is Being Thoroughly Consumed.

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32 Influential B2B Social Media Profiles (People) to Follow on Twitter

KoMarketing Associates

Optify’s data shows that Twitter contributed to 82% of social media generated leads, beating out Facebook and LinkedIn 9 to 1. Kipp Bodnar (@kippbodnar) : “Inbound Marketing @HubSpot. Twitter in particular proved to be the strongest performing platform for generating leads through social media.