Marketing Insider Group

MARCH 6, 2023

Videos Have Great ROI In 2023, industry professionals have reported that creating video content has significantly increased: Brand awareness Traffic Leads Sales Dwell time And the real beauty of creating video content: it doesn’t have to be expensive or time-consuming. Live Videos.

Video Marketing 294

Video Marketing Content Marketing Content Paid Search Agency 294

Marketing Insider Group

JUNE 14, 2021

Here are several impressive video marketing stats : 86% of businesses use video for marketing. 86% of video marketers say video has increased website traffic. Optimize every video you make for search engines so you can attract more traffic and build your audience organically. 93% say it’s an integral part of their strategy.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Hubspot

MARCH 24, 2021

Consider, for instance, how I first came across Southcoast Open Air Market — a local, Massachusetts-based market featuring handmade goods, fresh produce and meats, and live music — by searching "Events near me" on Facebook. Here, we'll explore some creative opportunities you can use to promote an upcoming event on Facebook.

Promotion 101

Promotion Facebook Effectiveness Broadcasting 101

Valasys

APRIL 19, 2023

Facebook Ads and Google Ads are two of the most popular forms of digital advertising. Facebook Ads allow businesses to advertise on the Facebook platform and its associated apps, while Google Ads allows businesses to advertise on Google’s search engine results pages and other Google-owned platforms.

Paid Search Agency 52

Paid Search Agency Ads Facebook Google 52

Webbiquity

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. Guest post by Samantha Waites. Source: Pixabay. Endnote.

Work Management 266

Work Management Social Media Marketing Management Promotion 266

Oktopost

APRIL 9, 2019

Here are a couple of reports that can impress upon your clients how well their social media marketing is serving them: Campaign-Specific Reports. Also track some more revealing stats, such as downloaded content, social web traffic, and brand mentions per channel. Results are what impress B2B marketing clients.

Social Media 95

Social Media Impressions Media Paid Search Agency 95

Biznology

JUNE 26, 2018

Micro-Influencer Marketing Can Jumpstart Site Traffic and Brand Awareness. I am talking about the realtime effect of a good outreach campaign that comes flooding in an extreme traffic volume spike immediately after and in the 72-hours after each influencer outreach. You never get a second chance to make a first impression.

Traffic 184

Traffic Word of Mouth Marketing Websites Outreach 184

Hubspot

FEBRUARY 3, 2021

of contest shares are done on Facebook ? Additionally, Facebook has over 2.7 Today, let's review everything you need to know about running a Facebook giveaway. Then, we'll discuss how to get started with your own Facebook giveaway. Facebook Giveaway Rules. The rules on Facebook giveaways are pretty simple.

Facebook 101

Facebook Rules Barriers Tagging 101

Webbiquity

AUGUST 17, 2021

But so many businesses stay with the big three, Facebook, Twitter, and LinkedIn, overlooking the benefits that Pinterest, and maybe other channels as well, may offer them. The reach of each network is as follows: Ø Facebook page 1-2% average. Now, that’s a little different than Facebook or Twitter. What is Pinterest?

Social Media 359

Social Media Advertising Channels Media Business 359

SmartBug Media

NOVEMBER 14, 2019

The Facebook advertising platform is constantly changing, which is great in that new features and reporting functionality are constantly being added, but can get confusing when you’re trying to understand your campaign results. But no more excuses—it’s time to learn how to actually analyze your Facebook ad performance. Calculating ROI.

Facebook 79

Facebook Ads Lead Scoring Lead Ranking 79

Sprout Social

JUNE 24, 2019

You can choose from several objectives for Stories ads including reach, brand awareness, traffic, engagement, app installs, video views, lead generation and conversions. So make the most of Facebook Pixels , lookalike audiences and retargeting options. Your audience on Facebook may be drastically different from your Instagram audience.

Rules 105

Rules Impressions Practices Ads 105

Convince & Convert

APRIL 13, 2017

With new platform updates being rolled out seemingly everyday, a common question among online marketers is, “So what’s the one thing that’s totally crushing it on Facebook ads right now?” With Facebook ads, drilling down to one thing that suits all advertisers is nearly impossible. Here’s an important note for non-U.S.

Facebook 129

Facebook Advertisements Advertising Features 129

Sprout Social

SEPTEMBER 13, 2016

Facebook has become an integral part of the marketing process. Every business has at least contemplated establishing a Facebook presence. But unless you’re tracking what you’re doing, how much money you’re spending and what results you’re getting, it’s difficult to determine whether or not your Facebook ROI is actually working.

ROI 102

ROI Facebook Paid Search Agency Social Networks 102

The Point

OCTOBER 7, 2014

Foremost amongst the competition are the big three social networks: Twitter, LinkedIn, and Facebook, all of which, to varying degrees, rely on advertising to monetize their huge user bases. In our experience, using the same targeting and bid settings for both, Ads will generate up to 5x more impressions compared to Updates.

Paid Content 100

Paid Content PPC Twitter Linkedin 100

Optinmonster

JANUARY 13, 2021

Are you looking to boost traffic on your site using push notifications? In this article, we’ll show you how to easily create push notifications to boost traffic and conversions on your WordPress site. This makes it so crucial to make a good first impression. This helps remind visitors about you and bring them back to your site.

Traffic 78

Traffic API Click Rate SMS 78

Content Standard

SEPTEMBER 12, 2018

A few months ago, I was enjoying Digiday ‘s Making Marketing podcast when the guest that day, new Facebook CMO Antonio Lucio, raised an intriguing conundrum that is likely familiar to many marketers working in this data-driven digital age: “We don’t want to be in a situation where we become data rich, insight poor.”

Impressions 62

Impressions Lead Scoring Lead Ranking CMO 62

Vidyard

JULY 11, 2019

Videos are a compelling way to drive website traffic and generate leads. And these numbers are only going up as businesses use Facebook Live for their demand generation strategies. And these numbers are only going up as businesses use Facebook Live for their demand generation strategies.

Facebook 96

Facebook Video Marketing Broadcasting Demand Generation Agencies 96

Sprout Social

APRIL 10, 2017

Let’s be honest here–Facebook isn’t slowing down. billion monthly active users on Facebook, which includes a 17% year over year spike since 2016. Your Facebook marketing strategy has to be unique. There’s an ocean of potential customers you can reach on Facebook. Looking to get more out of your Facebook marketing?

Facebook 111

Facebook Marketing Strategy Marketing & Strategy Planning 111

Webbiquity

MAY 18, 2021

First, there are other significant voices questioning that placement, and suggesting other networks may have already overtaken Twitter as the second-best social platform for B2B marketing: CMS Wire muses that the #2 social network for B2B marketers might still be Twitter…but it may be Facebook, Instagram, or YouTube. In that order.”

Social Media 363

Social Media Twitter Social Marketing B2B Marketing 363

Marketing Insider Group

APRIL 12, 2021

They actually all work together to drive traffic and conversions. Fast lead generation and traffic to owned media. The top pick for paid social media was LinkedIn with Facebook and Twitter coming in second and third. For display ads or sponsored content, you’ll get impressions and clicks. Retargeting. Image: CMI.

Paid Content 360

Paid Content ROI Paid Search Agency Media 360

Sprout Social

JUNE 30, 2019

When it comes to social media marketing, Facebook is the big guy on campus. As of June 2019, Facebook has grown to have 2.38 Over the past decade, Facebook has redefined the way we look at social networks and also expanded the possibilities of social media for businesses. Instagram vs. Facebook by statistics.

Facebook 101

Facebook Marketing & Strategy Social Networks Best Practices 101

Hubspot

MAY 2, 2018

An ideal cover letter leaves the hiring manager with a positive and memorable impression of you, something a resume alone won’t always do. For instance, did your Facebook marketing campaign grow your social media following, or has your blog content increased organic traffic? This is a memorable and impressive tactic.

Impressions 77

Impressions Examples Work Management Marketing Management 77

Optinmonster

JANUARY 29, 2024

Get more traffic and conversions with our Ultimate Guide to Content Marketing in 2020. These metrics help understand how well the content is performing in terms of engaging the audience , lead generation , driving traffic , and increasing conversion rate. Recommended Resource: Need to jumpstart your content marketing results?

Paid Content 107

Paid Content ROI Content Marketing Marketing Analytics Tools 107

Valasys

DECEMBER 2, 2022

The way you manage your personal Facebook account differs greatly from how you manage your corporate account. You publish content that you think your followers will find interesting on a Facebook business page (and maybe a group) that you have created specifically for that purpose. that users are more likely to interact with.

Facebook 40

Facebook Best Practices Business Custom Publishing 40

Sprout Social

JULY 19, 2016

Popular Facebook features like Pages, News Feed and a suite of advertising tools have made this network a must-have for marketers and advertisers. Since 2004 countless new Facebook features have been released for you to use to meet your business objectives. billion monthly active users. Like Pages as a Brand. Click Save. Saved Replies.

Paid Content 100

Paid Content Facebook Features Peer-to-peer 100

Hubspot

FEBRUARY 20, 2019

When you begin implementing a social media strategy for your business, one of the first questions you'll ask yourself is this one -- Should my business be on Twitter, or Facebook? Both social media sites offer considerable opportunities to connect and engage with a network, increase brand awareness, and drive traffic to your site.

Twitter 78

Twitter Facebook Business Paid Search Agency 78

Hubspot

APRIL 26, 2019

Pick an existing post on your Facebook Business Page that you want to boost. Click “Boost Post” on the bottom right corner of your Facebook post. Facebook will estimate how many people your post will reach based on your budget and duration. How to Boost a Post on Social Media. Choose your audience. Instagram. Pick a goal.

Social Media 78

Social Media Twitter Facebook Media 78

Vidyard

JULY 11, 2019

Videos are a compelling way to drive website traffic and generate leads. And these numbers are only going up as businesses use Facebook Live for their demand generation strategies. And these numbers are only going up as businesses use Facebook Live for their demand generation strategies.

Facebook 65

Facebook Video Marketing Broadcasting Demand Generation Agencies 65

ClearVoice

FEBRUARY 6, 2019

Facebook pushes aggressive 2019 plans to rise from the ashes. Facebook had a rough 2018. Facebook definitely knows it. But despite a drama-filled 2018, the social behemoth has entered into 2019 with momentum thanks to an impressive fourth quarter finish. billion people use Facebook at least once a month.

Facebook 70

Facebook Planning Cost Per Click Paid Search Agency 70

Valasys

DECEMBER 16, 2019

As most of the popular B2B SaaS companies are advertising on Facebook, the B2B SaaS marketers want to comprehend the best digital advertising strategies for their businesses. According to ZoomInfo, 39% of marketers stated that they have been using Facebook to converse with their audiences. Facebook boasts of having 2.45

Paid Search Agency 59

Paid Search Agency Facebook Ads B2B 59

Hubspot

JANUARY 12, 2018

Facebook announced yesterday that it will be overhauling its News Feed that will once again shift the type of content users see first, and most often. The news first broke by way of a post from Facebook CEO Mark Zuckerberg. What Facebook's News Feed Changes Mean for Marketers. Why Facebook Is Doing This.

Facebook 78

Facebook Network Marketing Hubspot Social Media 78

Hubspot

MAY 21, 2018

We ran thousands of dollars worth of tests with Facebook Ads Manager to see how video stood up to other types of content -- when it worked, when it didn’t, and how to optimize its performance. The first question we set out to answer was: do videos really perform better than images in Facebook ads? You can set up A/B tests in Facebook.

Facebook 78

Facebook Paid Search Agency Video Marketing Ads 78

SocialPilot

JANUARY 14, 2024

57% of LinkedIn’s traffic is generated via smartphones. The United States accounts for 31.16% of LinkedIn’s traffic. There are 9 billion content impressions in LinkedIn feeds every week 2 million posts, articles, and videos are published on LinkedIn every day. 22.04% of LinkedIn traffic comes from search alone.

Statistics 77

Statistics Linkedin User-Generated Content CTR 77

Launch Marketing

MAY 25, 2022

Typically, social media posts are written with the hopes of gaining impressions and engagement. Generate Website Traffic from Social Referrals. Generating website traffic is important. If you are familiar with Google Analytics , you also know that you can see what sources your traffic is coming from. Download it now!

Social Media 125

Social Media Optimization Media Keywords 125

Liveintent

FEBRUARY 28, 2023

Facebook, Google, and Amazon have been gobbling up programmatic budgets for years now — accounting for an estimated 65% of all U.S. Still, this infamous triopoly is losing its grip as Facebook and Google have recently reported dramatic decreases in ad revenue. digital ad spend in 2022. Think mobile-first, then design for it.

Paid Search Agency 62

Paid Search Agency Ads Privacy Protection Ad Building 62

Sprout Social

JANUARY 11, 2024

They capture the subtle yet significant impressions your brand leaves. High branded search volume shows you’ve made a strong enough impression for them to remember and seek you out specifically. Tracking referral traffic shows you which external sources—like blogs, news sites or social media platforms—drive people to your site.

Brand Identity 110

Brand Identity Branding Aggregators Marketing Analytics Tools 110

Go Beyond SEO

APRIL 26, 2023

Overall, PPC is a cost-effective way for law firms to drive traffic to their website and generate new business. There are several pay-per-click (PPC) options available for law firms to promote their services and drive traffic to their websites. billion active users, Facebook offers unparalleled reach for businesses of all sizes.

Advertising Agencies 78

Advertising Agencies Cost Per Click Advertisements Advertising 78