Metadata

DECEMBER 5, 2023

Before you jump into the data, we want to mention a bias in our sample. Our customers are tip-of-the-spear innovators who are all in on pursuing unconventional tactics. For example, if you’re trying to create demand, you may experiment more with brand awareness ads on Facebook than if demand expansion was your goal.

Cost per Lead 52

Cost per Lead CPL Paid Search Agency Ads 52

Hubspot

NOVEMBER 24, 2020

Because we (unfortunately) can't predict the future, we decided to survey a sample of nearly 300 general consumers about their holiday shopping plans. If you're ready and able to sell your products online , many digital tools, like HubSpot and Shopify , can help you create a simple, but effective online store.

eCommerce 101

eCommerce Budget Programs Planning Customer Surveys 101

Hubspot

AUGUST 21, 2023

Types of Business Proposals How to Write a Business Proposal Business Proposal Templates Business Proposal Example Tips for Writing a Business Proposal Business Proposal Ideas It's a common misconception that business proposals and business plans are the same. HubSpot customers : Use this CTA builder to create powerful customized CTAs.

Template 69

Template CMS Development Examples Marketing Proposals 69

Hubspot

FEBRUARY 12, 2020

Facebook Messenger Heart Feature. Just before Valentine's Day in 2018, Facebook Messenger's Twitter announced that if you shared that you were "In a Relationship" with a friend you were messaging, celebratory hearts would rain down in your Messenger thread with that person. It's not official until it's #FacebookOfficial. on Messenger.

Campaigns 101

Campaigns Planning Paid Search Agency Sample 101

Hubspot

AUGUST 21, 2023

Cold Call Script Examples How to Create a Cold Call Script The Best Cold Calling Script Ever Cold Calling Script Variation Cold Calling Script Templates Cold Calling Tips Once you have a list of prospects to call, it's time to reach out. Some people add how they pronounce their name on Facebook and LinkedIn. How did you like it?

Cold Calling 69

Cold Calling Template Work Management Enterprise Management 69

ClearVoice

MARCH 9, 2020

At a deeper glance, HubSpot defines the customer journey, also known as a buyer’s journey, as “the process buyers go through to become aware of, consider and evaluate, and decide to purchase a new product or service.” Here’s a sampling. Do they rely on Facebook Events to stay looped in on weekend activities?

Top of Funnel 112

Top of Funnel Ideal Customer Profiles Buyer Personas Advertising Funnels 112

Hubspot

NOVEMBER 30, 2016

One average, Facebook is home to 1.18 For brands, posting on Facebook alone isn't enough anymore -- especially for ones just starting out. Sure, you can throw money at your efforts to drive people to your Facebook Page and send them to your website, but that only works if you're smart about it. The lesson for Facebook marketers?

Facebook 28

Facebook Paid Search Agency Work Management Ads 28

Sprout Social

JULY 7, 2021

The sample workflow below from Typeform highlights how a marketing tech stack can streamline your processes. From content marketing to lead capture and beyond, these are the top-of-funnel tools that encompass the following: Advertising platforms (Google, Facebook ads ). SEO (Ahrefs, SEMrush). Social media ( Sprout Social ).

Enterprise Management 123

Enterprise Management Work Management Marketing Management Budget Programs 123

SmartBug Media

OCTOBER 10, 2019

A sample inbound marketing agency toolkit: Digital advertising. Software in a marketing agency’s toolkit: HubSpot (is the agency a HubSpot-certified partner?). What do the company’s reviews on sources such as Facebook or Google look like? Social media. Marketing automation. Lead management. Public relations. Google Ads.

Advertising Agencies 68

Advertising Agencies Paid Search Agency Inbound Marketing Ad Agencies 68

Hubspot

AUGUST 21, 2023

Check out our post about the best sales email subject lines if you want to see some of these tips in action. I work with companies like Facebook and Google to help promote their college recruitment events." Sample Email to Approach New Client Here's a sample email you can use to approach a new client. Introduce yourself.

Template 69

Template Work Management Case Studies Case Study 69

Moz

APRIL 11, 2019

Here’s just a sampling of what you can expect at this year’s MozCon: Speakers and content. Our MozCon Facebook group is incredibly active, and it’s grown to have a life of its own — marketers ask one another SEO questions, post jobs, look for and offer advice and empathy, and more. There's so much in store for you this year.

Peer-to-peer 49

Peer-to-peer Conference Network Marketing Sample 49

Hinge Marketing

OCTOBER 10, 2019

These folks have “cracked the code” around digital marketing, leadership, growth, technology and so many other topics and are willing to share their insights and tips with an ever-growing audience. I have gone back and re-listened to many of our podcasts and tried to carve out a nice sampling of the conversations in this blog.

Marketing AI 91

Marketing AI Service De-duping Marketing & Strategy 91

Hubspot

JUNE 7, 2012

But there may be a few tips you haven’t mastered yet. Here are a few more advanced tips for marketers looking to kick their email expertise up a notch. Below is an example of a dynamic list in the new HubSpot Email tool. For Twitter: [link] Good %20 post %20 on %20 advanced %20 email %20 tips &url= [link] /.

Email Marketing 28

Email Marketing Tips Ad Frequency Planning 28

Hubspot

DECEMBER 9, 2011

With so many great social media marketing tips getting shared in the blogosphere, we wanted to pass along some of the best tips and ideas that came up in 2011. Source: Social Media Examiner ) Bonus tip: need ideas for all that content? Write blog content for your target audience, which is not necessarily yourself.

Social Media 28

Social Media Social Marketing Tips Media 28

Hubspot

OCTOBER 7, 2012

Your Facebook Fans Are Hiding Your Posts At An Alarming Rate, From Fast Company. Are you more concerned with earning page likes or engaging the audience you already have on Facebook? To learn more tips on how you can engage your Facebook audience, read the full story from Fast Company here. Fast Company reported that. “

Facebook 28

Facebook Planning Thought Leadership RSS 28

Hubspot

JANUARY 2, 2014

And sometimes, that means they need to find the name of a particular typeface so they can go download it or buy it to use in a Facebook post photo, a poster, or some other form of marketing collateral. If you look really closely, the serifs in our font sample aren’t quite as pointy as they are in Minion. From the "Why?"

Sample 28

Sample Tips Verticals Display 28

Hubspot

APRIL 8, 2015

What follows are some tips, tricks, shortcuts and general advice for creating great website design. If people are on your website, you want them to stay, learn and perhaps inquire about your services, not check out company picnic photos and bowling outings on Facebook. Call it “tunnel vision.” That’s the purpose of this blog post.

Design 28

Design Tips Paper Sample 28

Atomic Reach

NOVEMBER 21, 2018

Lindsay Kolowich at HubSpot says, “Often, the reason we stay loyal to brands is because of their values. So, here are some top tips to help you establish a more casual and/or fun tone: Avoid being robotic by imagining that you’re talking to an actual, real-life person. Use these samples to illustrate your guideline.

Brand Identity 45

Brand Identity Branding B2B Thought Leadership B2B 45

Mailmunch

APRIL 6, 2021

eCommerce has reached its tipping point, and nothing is preventing you from unlocking new doors, improving your existing sales funnel & supply chain–and cashing in on the estimated US $5 billion that the global online marketplace is set to be worth by 2021-end. Pro-tip: The 2 most popular themes are ‘Porto’ and ‘Wokiee’.

eCommerce 53

eCommerce Top of Funnel Ideal Customer Profiles Mobile Marketing 53

Optinmonster

NOVEMBER 27, 2023

Then check out this list from HubSpot. 14 Real-Life Examples of CTA Copy YOU Should Copy – HubSpot explains exactly why each example works and which features you should emulate. Product Descriptions that Sell: Template & Sample – Made Urban provides a small hub for optimizing your product description copy.

Copywriting 110

Copywriting Template Work Management Marketing Management 110

Hubspot

JUNE 17, 2019

It's clear that web visitors are shifting to video -- Facebook Watch, IGTV, and of course, YouTube have all picked up steam in recent years. Pro Tip : If you're trying to get your boss to let you work on a project idea, data makes it easier for her to say yes. Pro Tip : When you ask people about your idea, be careful.

Youtube 78

Youtube Video Marketing Work Management Marketing Management 78

Hubspot

APRIL 18, 2016

At HubSpot, we started experimenting with Twitter Ads as a method of lead nurturing. HubSpot Marketing customers: You'll want to start by creating a smartlist and setting whatever criteria you want to target. GoChime automatically syncs HubSpot lists to Twitter and Facebook to make retargeting your database simple.

Twitter 28

Twitter Top of Funnel Paid Search Agency Ads 28

Hubspot

AUGUST 4, 2014

In his new book, The Marketing Performance Blueprint , HubSpot partner Paul Roetzer , shares a story from Anita Newton , Vice President of Corporate Marketing at Adknowledge. HubSpot’s CMO Mike Volpe created a primer to get you started. Not sure what to measure or where to start? 2) Make Real-Time Marketing the Norm.

Advertising Agencies 28

Advertising Agencies Paid Search Agency Planning Work Management 28

Hubspot

DECEMBER 23, 2013

Create a list and develop downloadable toolkits, sample tweets, shareable logos, and other information for them to grab and use. Create not one but rather an array of logos that can be used as Facebook avatars and cover images, Twitter avatars, and on other areas around the web. How to Do This for Your Campaign.

Campaigns 28

Campaigns Advertising Agencies Sample Social Media 28

Hubspot

JUNE 15, 2012

As more and more marketers have championed (or begrudgingly admitted) the importance of social media as part of a well-rounded marketing strategy , lots of cool tricks and tips have been published across the interwebs to help turn social media into a traffic- and lead-generating channel. Things You Might Have Missed on Facebook.

Social Media 28

Social Media Social Marketing Media Social Networks 28

Hubspot

FEBRUARY 13, 2013

MegaRed is relying heavily on Facebook to facilitate this campaign, in which visitors can request free samples of their supplements through their Facebook app. In other words, you can give someone you love -- whose heart you want to keep in tip-top shape -- a free sample of their product. Even better?

Campaigns 28

Campaigns Planning Top of Funnel Sample 28

Hubspot

MAY 3, 2016

Responsive design is the method of designing web pages that automatically appear in their optimized form on all devices ( click here for a more detailed definition from HubSpot ). Facebook and Google capitalize on user impatience with their Instant Articles and Accelerated Mobile Pages products. Check out this website to see.

Marketing Websites 28

Marketing Websites Ad Building Curation Lead Ranking 28

Hubspot

OCTOBER 13, 2016

Remind your Facebook followers about the upcoming event with a series of posts, add a post-note at the end of the email newsletter, or start making phone calls. Tip: Use the resources found on the #GivingTuesday website to perfect your appeals. For donor appeals, check out the Sample Outreach Email and the Social Media Toolkit.

Planning 28

Planning Campaigns Social Media Paid Search Agency 28

Hubspot

DECEMBER 22, 2015

Here are some tips to guide you: Keep a Clean Database. Here are some tips to help you facilitate that process: Run a sample survey among your audience base. With this data, you can also build custom audience profiles—which means that you’ll be able to target your readers off-platform, through channels like Facebook or Twitter.

Mobile Advertising 28

Mobile Advertising Psychographics Ideal Customer Profiles Cross-Selling 28

Hubspot

OCTOBER 12, 2012

Pretzel Crisps' "Social Sampling" Program. PretzelCrisps offers to deliver a free product sample, often with a follow-up that encourages recipients to share feedback and start conversations about the brand. They updated their Facebook page, Twitter account, and relevant LinkedIn groups with useful information for travelers.

Examples 28

Examples Work Management Advertising Agencies Marketing Management 28

Hubspot

MARCH 15, 2012

It makes sense -- the bigger the sample size, the more legitimate the results, right? If you're a HubSpot customer, you can do this quickly for your own website by setting up a landing page with a form prompting customers to share their experiences with you. How to Generate Online Reviews for Your Business. Staple it to their contract.

Case Studies 28

Case Studies Case Study Paid Search Agency User-Generated Content 28

Hubspot

JANUARY 10, 2011

Online tools like blogs, Twitter and Facebook have made it easier for people to share with one another, but they don’t necessarily make the Web social. This post will discuss how to be a thoughtful and engaged commenter, whether you are active in the blogosphere or on LinkedIn, Twitter, Facebook and message boards.

CAN-SPAM 28

CAN-SPAM Long Tail Marketing Lead Scoring Lead Ranking 28

Optinmonster

MARCH 18, 2020

Pay Attention to Sample Size. For example, Hubspot suggests you optimize the pages people visit most: Home page. Pay Attention to Sample Size. Another best practice for A/B testing is to get the sample size right. Then you actually don’t have much reliable data after all because your test sample is too small.

Practices 96

Practices Best Practices Sample Statistics 96

Hubspot

JANUARY 15, 2015

Bonus Tip: Get personal. At HubSpot, we call this "smart content.". The blog post would then comprise of a mix of stats, practical tips, as well as some illustrative examples from our case study. Update your cover image on Twitter/Facebook showing a happy customer. A slide-in CTA that links to a case study.

Case Studies 28

Case Studies Case Study Sales Management Studies 28

Hubspot

FEBRUARY 10, 2016

We're talking about having your alums write articles about their life experiences, or tips to share, or whatever else is going on in their lives that would be inspirational to students. They're valuable for those prospects such activities do reach, but that's a small sample compared to the broader audience of potential students out there.

Social Media 28

Social Media Marketing Prospects Sample Newsletter 28

Hubspot

FEBRUARY 3, 2014

Picture this: You’re running specials every week on Facebook, discounting your three-day, in-house nutritional counseling program more than you can afford. Want a larger sampling? For example, if she’s spending her free time on Pinterest, you can stop spending money on Facebook or newspaper and magazine ads.

Psychographics 28

Psychographics Buyer Personas Paid Search Agency Demographics 28

nDash

JUNE 23, 2021

This guide outlines the importance of content promotion, how it relates to your content strategy, tips for promoting your content, and mistakes you should avoid. Tips for Promoting Your Content. It must reach your target audience, and these tips can help. Why it’s Important to Promote Content. Use Visuals.

Paid Content 96

Paid Content Promotion Tips Cost Per Click 96