Hubspot

DECEMBER 13, 2019

Google, Amazon, and Facebook — the three largest ad networks — have placed limitations on cross-platform tagging. Rather than use a tag or pixel to follow the individual user around the web, MMM uses multivariate regressions to predict just how much of an impact certain sales and marketing tactics had on customer behavior.

Marketing Attribution 96

Marketing Attribution Multi-Touch Attribution Top of Funnel Software 96

Hubspot

SEPTEMBER 30, 2013

It''s as if selling to people who work at companies somehow regresses our interpersonal skills. The HubSpot Facebook Page has amassed over 570,000 fans and generated 190,000 leads, and we’ve done that by focusing on people. 5 Simple Secrets to B2B Lead Generation on Facebook from HubSpot All-in-one Marketing Software.

Lead Generation 28

Lead Generation Facebook P2P Peer-to-peer 28

Hubspot

JANUARY 8, 2013

And if you want more background, you should also check out my post from yesterday, " How the HubSpot CMO Screens for Top Marketing Talent ," where I go into more detail about the attributes you should be looking for in an inbound marketing manager, and how to screen potential candidates before the interview stage. How do we do it all?".

CMO 28

CMO Hubspot Lead Ranking Lead Scoring 28

Hubspot

AUGUST 27, 2015

How many times did they click through on your company's tweets and Facebook posts? HubSpot customers: Click here to learn more about running attribution reports in HubSpot.). HubSpot customers: Click here to learn more about creating a contacts report in HubSpot.). Image Credit: HubSpot's Academy Blog.

Lead Scoring 28

Lead Scoring Lead Ranking Sales Qualified Leads Leads 28

Hubspot

MAY 7, 2013

If we regress to the mean, we fail. Social media is too important to “regress to the mean.” 81% of consumers have either "unliked" or removed a company''s posts from their Facebook News Feed , according to Exact Target. As we grow, there is a dark force that pulls us toward average. It’s that simple.”. That''s what happens.

Social Media 28

Social Media Social Marketing Media Paid Search Agency 28

Hubspot

APRIL 17, 2018

If you find someone who starts making a coherent argument about why you might want to use logistic regression, factor or cluster analysis, actuarial science, or stochastic modeling to figure this out. Between videos, ebooks, blog articles, photos, podcasts, webinars, SlideShare, Facebook, Twitter, LinkedIn, and Pinterest.

CMO 75

CMO Lead Ranking Top of Funnel Hubspot 75

Hubspot

DECEMBER 10, 2014

Within the guide is a research study conducted from March to June of 2014 that collected sponsored article prices from 550 blogs and publications and unveiled correlations with a variety of predictor variables, including Domain Authority (DA), Page Authority (PA), PageRank (PR), AlexaRank (AR), and Twitter, Facebook, and Pinterest followings.

PageRank 28

PageRank Cost Multivariate analysis Correlation 28