Hubspot

DECEMBER 23, 2020

While platforms like Twitter, Instagram, and even TikTok have gained significant user ground over the past few years, one social channel is still the market leader: Facebook. adults use Facebook, while 74% log on daily. Worldwide, Facebook has more than 2.7 Not sure how to schedule an engaging Facebook post?

Facebook 101

Facebook Work Management Budget Programs Marketing Management 101

Martech

MARCH 25, 2022

As a reputation consultant, I have handled a full range of public relations issues through Facebook, and if there is one issue that will always be as present as death and taxes, it is negative comments on social media! I remind you that a “light touch” is usually the very best approach to handling negativity on Facebook.

Facebook 120

Facebook Tips Work Management Social Media 120

Hubspot

OCTOBER 9, 2018

Between various image sizes and character requirements, figuring out how to optimize your Facebook ads for the various page spaces and ad objectives available to you can get pretty confusing. Facebook Ad Image Size/Dimensions. Ad dimensions vary for Facebook Stories. Standard Facebook Ad Specs. Facebook Stories.

Paid Search Agency 76

Paid Search Agency Facebook Ads Hubspot 76

Hubspot

MARCH 19, 2020

Great content and attracting inbound links are major elements of your SEO strategy. Part of that strategy should always include internal linking, and understanding how the other pages of your website can contribute value toward your new page. This process is called internal linking. Why Internal Linking Is Important.

Marketing Websites 98

Marketing Websites SEO Lead Scoring Lead Ranking 98

SmartBug Media

SEPTEMBER 23, 2020

You may be considering using the e-commerce platform Shopify , integrated with the marketing automation platform HubSpot , to help sell your products and services. Assistance with marketing activities: Blog, SEO tools, Google Smart Shopping, Facebook Ads, discounts, and more. Why choose Shopify and HubSpot integration?

Work Management 99

Work Management Marketing Management Hubspot Marketing Automation Services 99

ClearVoice

JUNE 5, 2023

But Facebook still remains the undisputed number one. With almost 3 billion active users per month, Facebook is the most used social media platform around the world. Given its huge reach, no wonder marketers are increasingly using Facebook videos to tell their stories and connect with customers. The appropriate length.

Webinar Metrics 52

Webinar Metrics Facebook Video Marketing Marketing & Strategy 52

Hubspot

JULY 30, 2020

How many times have you interacted with an ad on Facebook and gotten lost down a rabbit hole? As far as Facebook landing pages go, this one was great. Have you ever made a landing page specifically for Facebook ads? If you're ready to dive into what makes Facebook landing pages a must for ads, read on, and let's get started.

Landing Pages 93

Landing Pages Facebook Marketing Automation Services Budget Programs 93

Hubspot

APRIL 6, 2021

Develop your Facebook marketing strategy. Having a social media strategy for your Facebook Business Page is the first step in attracting followers to your brand. What tactics are our competitors using on Facebook? Your posting schedule is undoubtedly linked to your followers. Let's cover them below. Post often.

Facebook 91

Facebook Social Media Viral Marketing Custom Publishing 91

Hubspot

OCTOBER 19, 2017

I'm Nick, and I'm new to the HubSpot Marketing Blog. But I'm not new to HubSpot. I've been working at HubSpot for over a year now, and in that time, I've created more than 50 videos for HubSpot's Facebook page. And over the last year, we've grown our organic Facebook video views by nearly 250%. 3) It's Easy.

Facebook 100

Facebook Video Marketing Click Rate Hubspot 100

Martech

JANUARY 25, 2023

Features released last month offer customizable reporting, improved collaboration, enhanced payment functionality and ROI-boosting API to Facebook. HubSpot Reporting now supports customizable fiscal years, dashboard property filters and parent-child calculated properties Is your fiscal year different from the calendar year?

Ad Frequency 93

Ad Frequency Ideal Customer Profiles Hubspot Paid Search Agency 93

Hubspot

AUGUST 10, 2020

I asked HubSpot's marketers this question and compiled their tips. When choosing content to add to Instagram Stories, HubSpot Audience Growth Writer Pam Bump, asks herself a question: “ Is the content buzz-worthy? Check out this example from HubSpot: This story corresponds with a post about free personality tests.

Hubspot 101

Hubspot CMS Development Work Management Buzz 101

Hubspot

JULY 23, 2020

In 2019, the HubSpot Social Media Team set out to evaluate new opportunities for the brand to create and engage with the specific user communities on Facebook. We know that today’s Facebook user behavior is shifting. Why a Facebook Group, and why now? Organic reach for Facebook posts has been steadily declining.

Facebook 82

Facebook Hubspot Communities Marketing Proposals 82

Martech

NOVEMBER 27, 2023

Associate records of the same object type (beta) To correctly demonstrate how your business relationships connect with each other, HubSpot now allows you to associate records of the same type (e.g., Include 20 images in Facebook posts instead of the previous limit of four. connecting contacts to contacts or companies to companies).

Enterprise Management 84

Enterprise Management Hubspot Paid Search Agency Work Management 84

Hubspot

APRIL 1, 2018

Facebook Cover Photo Size. If your uploaded image is smaller than these dimensions, Facebook will stretch it to fit -- making it look blurry. When people arrive at your Facebook Page, where do you think they first look? That's right -- it's your Facebook cover photo. 11 Best Practices for Your Facebook Cover Image.

Template 101

Template Facebook Guidelines Banners 101

Hubspot

MAY 17, 2021

Nelson Chacon, the principal marketing manager of YouTube at HubSpot, says, "Don't sell, help. However, this doesn't mean you should just post a link on your Facebook or Instagram page. For instance, you could conduct a poll on your Instagram stories, and then include a swipe-up link to your YouTube video.

Youtube 99

Youtube Hubspot Tactics Video Marketing 99

Hubspot

MARCH 24, 2021

Consider, for instance, how I first came across Southcoast Open Air Market — a local, Massachusetts-based market featuring handmade goods, fresh produce and meats, and live music — by searching "Events near me" on Facebook. Here, we'll explore some creative opportunities you can use to promote an upcoming event on Facebook.

Promotion 101

Promotion Facebook Effectiveness Broadcasting 101

Hubspot

JULY 14, 2017

In the 2017 State of Inbound report , more marketers said they planned to add social channels like Facebook, Instagram, and YouTube to their marketing efforts than in the previous year's survey. If we wouldn’t want to see a piece of content in our Facebook News Feeds, why would our audience? 2) Different Video Design Devices.

Facebook 0

Facebook Hubspot Video Marketing Generation 0

Martech

DECEMBER 15, 2023

Scheduling pages allow additional guests in meetings (beta) All necessary meeting attendees can now quickly receive a calendar invitation by prompting your customers or prospects to include up to 10 additional attendees when booking time on a scheduling page calendar (also known as a meeting link).

Top of Funnel 108

Top of Funnel Terms and Conditions Forecasting Paid Search Agency 108

Hubspot

SEPTEMBER 16, 2020

Facebook is the largest social media platform out there with over 2.44 This makes Facebook ads the go-to source for reaching a wider audience than you can organically. This makes Facebook ads the go-to source for reaching a wider audience than you can organically. How to Build a Facebook Sales Funnel in 8 Steps.

Top of Funnel 99

Top of Funnel Facebook Advertising Funnels Funnel Advertising 99

Hubspot

DECEMBER 10, 2020

Luckily, tech giants like Facebook are actively launching tools that aim to help smaller brands convert social media followers into customers. One of the Facebook corporation's newest ecommerce tools is called Facebook Shops. According to Facebook , setting up a Shop is simple and can be done on a desktop.

Facebook 101

Facebook Brand Identity Branding eCommerce 101

SmartBug Media

NOVEMBER 14, 2019

The Facebook advertising platform is constantly changing, which is great in that new features and reporting functionality are constantly being added, but can get confusing when you’re trying to understand your campaign results. But no more excuses—it’s time to learn how to actually analyze your Facebook ad performance. Calculating ROI.

Facebook 79

Facebook Ads Lead Scoring Lead Ranking 79

Hubspot

SEPTEMBER 9, 2020

Each day, millions of brands launch ads, create business pages, and test out lead-generating marketing strategies on Facebook. While Facebook offers a robust selection of marketing tools, one big marketing staple they've never really explored is email marketing. What to Know About Facebook's Email Marketing Tool.

Facebook 101

Facebook Email Marketing Tools Paid Search Agency 101

Webbiquity

JUNE 9, 2015

Still, the reward for implementing a championship link building strategy can be just as satisfying as winning hockey’s most coveted prize. Search engine specialists need to have a playoff mentality when it comes to their link-building tactics. According to HubSpot , companies who blog receive 97% more links to their website.

Link Building 100

Link Building Ad Building Marketing & Strategy Lead Scoring 100

Hubspot

MAY 21, 2018

To that end, we set out to take Animoto’s HubSpot-inspired video templates for a spin. We ran thousands of dollars worth of tests with Facebook Ads Manager to see how video stood up to other types of content -- when it worked, when it didn’t, and how to optimize its performance. When it comes to videos, which types perform best?

Facebook 78

Facebook Paid Search Agency Video Marketing Ads 78

Hubspot

DECEMBER 12, 2019

HubSpot's SEO strategist Aja Frost explains what the addition of podcasts will mean: "This will definitely have an impact on SEO.". Frost says, "Search is a zero-sum game — there's a set amount of space on the SERP, so every new search feature, like a podcast carousel, means there's less space for the traditional blue links.".

Hubspot 99

Hubspot SEO Design SERP 99

Hubspot

SEPTEMBER 17, 2020

This post is a part of Made @ HubSpot, an internal thought leadership series through which we extract lessons from experiments conducted by our very own HubSpotters. It’s important to build out product pages for decision-level keywords, architect a pillar and cluster content strategy , build some links, and try to rank for these terms.

Hubspot 101

Hubspot Marketing & Strategy Marketing Strategy SERP 101

Hubspot

FEBRUARY 27, 2019

In 2018, Facebook enacted some algorithm changes that negatively impacted a brand's ability to reach its audience organically. HubSpot's Latin America & Iberia Marketing team were no exception to this. How To Increase Organic Reach Despite Facebook's Algorithm Changes. Think of Facebook as a publishing platform.

Facebook 77

Facebook Organization Allocation Paid Social Agency 77

Martech Advisor

MARCH 31, 2020

In light of the increasing panic due to the coronavirus pandemic and rumors and falsehoods circulating freely, the World Health Organization partnered with WhatsApp and Facebook to reach billions of people. Sprinklr and Facebook's Messenger Join Forces. HubSpot Integrates With Jira. WHO Turns to Social Media.

Hubspot 75

Hubspot Marketing Budget Features Work Management 75

SmartBug Media

MARCH 24, 2020

We’ve all had the notifications pop up on our phones when a friend decides to share a moment in real time—but is your brand utilizing Facebook Live to its full marketing potential to stand out in the noisy digital space? Whether your business is B2B or B2C, there is a multitude of potential with Facebook Live. What Is Facebook Live?

Facebook 78

Facebook Campaigns Broadcasting Sales Qualified Leads 78

Marketing Insider Group

DECEMBER 28, 2020

Other large players in the space include HubSpot , Zoho , and Oracle. Social media publishing: Manual social media publishing is timely, and you can’t schedule posts within most platforms (Facebook is the exception). According to G2 Crowd, an independent software review website, these are their picks for 2020: HubSpot.

Enterprise Management 363

Enterprise Management Marketing Automation Services Marketing AI Work Management 363

Hubspot

SEPTEMBER 5, 2018

I love the funnel so much that my team at HubSpot was literally called the Funnel team, and the opening slide of my global team kickoff this year was a photo of about 25 funnels. Trust is at an all time low, it’s harder to get distribution on Google and Facebook, and prospects are doing far more independent research than they ever have.

Top of Funnel 78

Top of Funnel Hubspot Lead Ranking Word of Mouth 78

Hubspot

JANUARY 22, 2020

According to a recent survey from Lawless Research and Factual , marketers are spending an average of 43% of their ad budget on Google and Facebook, with Amazon not far behind. These programs also include ad offerings on sites owned by the oligopoly, such as YouTube (owned by Google) and Instagram (owned by Facebook). LinkedIn Ads.

Paid Content 94

Paid Content Amazon Paid Search Agency Facebook 94

Hubspot

MAY 24, 2018

It’s likely you’ve heard of Facebook Business Manager, which Facebook describes as their tool to “manage ad accounts, Pages, and the people who work on them -- all in one place.”. What is Facebook Business Manager? Is Facebook Business Manager different from your Facebook account?

Facebook 100

Facebook Work Management Marketing Management Business 100

Hubspot

OCTOBER 4, 2019

Whether you’re interested in where to begin the buyer’s journey on Facebook or the cost of paying for ads, find the Facebook statistics you need to know for 2019. Our Facebook stats are organized into five categories: 1. Facebook ad statistics. Facebook user statistics. Facebook demographics. 43% of U.S.

Statistics 78

Statistics Facebook Cost Per Click Mobile Advertising 78

Biznology

MAY 19, 2014

Recent Google algorithm changes underscore how SEO and social media are inextricably linked. If you don’t think SEO and social media are inextricably linked, here are 25 reasons why you should. 41% more likely to recommend a brand to a friend if you “Like” the brand on Facebook (source: WOMMA ).

Social Media 80

Social Media SEO Media Youtube 80

Hubspot

JUNE 29, 2017

Facebook Messenger boasts 1.2 Here are three ways we’ve experimented with using Facebook Messenger instead of email in our marketing, along with early results (Spoiler: Get excited). #1: 1: Using Facebook Messenger as a Content Delivery Channel. 2: Getting Event Attendees to Participate Through Facebook Messenger.

Facebook 78

Facebook Broadcasting Click Rate Case Studies 78

Hubspot

MAY 24, 2018

Facebook today unveiled the publicly searchable archive of political ads it said it would develop in April. House Permanent Select Committee on Intelligence (HPSCI) Minority released roughly 3,400 of these ads , which ran on Facebook and Instagram leading up to the 2016 elections. The History of These Changes. presidential election.

Paid Search Agency 68

Paid Search Agency Facebook Ads Transparency 68