Biznology

article thumbnail

The B2B marketing ironies of our time

Biznology

Hubspot preaches inbound marketing as a mantra, right? Turns out Hubspot’s own growth as a software company has been driven via cold calling through an inside sales team. Even Hubspot realizes that you can’t get all the B2B business you deserve using inbound marketing alone. Or tell me to shut up and talk about something else.

article thumbnail

Can you do top-of-funnel marketing automation without CRM?

Biznology

– Conduct drip email, SMS or Facebook ad campaigns based on segments. – No support for Facebook lead ads. . – No support for Facebook lead ads. Without a more robust CRM app, the information can’t be easily exploited for things like targeted email, SMS or Facebook ad campaigns.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

24 reasons SEO and social media are inextricably linked

Biznology

74% of consumers use a Facebook brand page as the desired format for following a brand for future engagement (source: GroupM and comScore ). 41% more likely to recommend a brand to a friend if you “Like” the brand on Facebook (source: WOMMA ). 82% of internet users use search (source: Search Engine Joural).

article thumbnail

26 Social Media Secrets Skittles Knows

Biznology

unique visitors in March 2012, while the Skittles Facebook Page attracted 320,000 visitors–14 times as many. Are Facebook brand pages the new brand websites? of Internet users’ time is captured by Facebook compared to a combined 2% for all other social networking sites. The Skittles website attracted 23,000 U.S.

article thumbnail

8 dead easy steps for writing a blog in less than an hour

Biznology

Image credit: HubSpot. If you do need Twitter or Facebook open for any reason, minimize the window until you need it. You may be better off collecting screen shots or Facebook embed codes before you get started so you won’t be tempted to stop for conversation or a quick look at the of a cute puppy that can howl the alphabet.

article thumbnail

11 tips and tools to jump-start your SEO

Biznology

Marketing Grader from HubSpot can tell you. GENERATE OUTREACH AND VISIBILITY WITH SOCIAL MEDIA: Your social network pages like Facebook, Twitter, LinkedIn and Google+ not only provide outreach but additional ranking on search pages so your business can appear multiple times on a search page.

SEO 80
article thumbnail

Knock-your-socks-off marketing measurement: here’s how!

Biznology

For example, DataHero dashboards let you connect to your MailChimp, Salesforce, Eventbrite, HubSpot, and many other marketing tools so you can view and compare data across platforms. Find out where your customers hang out the most and join them—on Twitter, Tumblr, Facebook–wherever they are, you are.