Webbiquity

FEBRUARY 5, 2016

While getting additional budget or headcount approved may be tough, there are other options to help create more content (other than just working more hours). A wide range of online tools can help you either produce content more efficiently or get more value out of what you’re already creating.

Budget Programs 100

Budget Programs Tools Planning Content Marketing 100

Webbiquity

JANUARY 30, 2018

Google Analytics (GA) is the baseline in website traffic monitoring tools. Fortunately, there’s an expanding ecosystem of tools that supplement GA to give digital marketers much richer, actionable insights into what’s happening online. But while GA is wildly popular (and free), it definitely has its limitations.

Marketing Automation Services 225

Marketing Automation Services Analytics Tools Correlation 225

Webbiquity

JUNE 21, 2016

For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. But it can still be interesting place to hang out, and it may help with SEO. As with Facebook , Twitter, and other popular networks, Google+ has also inspired its own ecosystem of tools. 1) CircleCount.

Google 154

Google Tools Best Practices Planning 154

Webbiquity

OCTOBER 17, 2023

And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. A plurality of marketers (22.9%) still prefer to post directly on social media sites, but social media management tools are growing in popularity. Download the full 80-page report to get all of the details.

Social Media 309

Social Media Stats Marketing Report Paid Search Agency 309

Webbiquity

MAY 17, 2016

There are also a number of tools that can be helpful with both content ideation and research. Here are 14 of the most useful tools for managing and executing the initial stages of content development. 4 Best Content Planning Tools. Sample review: “This is a very easy-to-use tool for brainstorming and creating mindmaps.

Planning 145

Planning Research Tools Best Practices 145

Webbiquity

MAY 9, 2023

What types of tools will be leveraged for execution and analysis? This post provides a guide to creating a plan to achieve your social media marketing goals as well as to figure out what marketing and social media monitoring tools your business will need in the process. What are the potential benefits, and how will they be measured?

Social Media 313

Social Media Social Marketing Planning Tips 313

Webbiquity

JUNE 20, 2023

Video marketing has become a vital and productive tool for businesses in almost every sector. This post explores five effective B2B video marketing strategies that can help you capture attention, deliver compelling messages, and generate demand for your offerings. #1 Guest post by Nina Petrov.

Webinar Metrics 309

Webinar Metrics Demand Work Management Video Marketing 309

Webbiquity

NOVEMBER 28, 2023

This post aims to help you understand and tackle those challenges. And, of course, offering a great B2B sales experience helps you increase your profits by improving conversion rate, retention rates, and Customer Lifetime Value (CLV). These tools help you grade each lead, spotlighting those that are most likely to convert.

B2B Sales 182

B2B Sales Webinar Metrics B2B Peer-to-peer 182

Webbiquity

JUNE 23, 2016

Fortunately, the range and speed of continuing education tools and resources is greater than ever as well. There are also helpful online sites and tools beyond Lynda.com for continuing professional education and development. Sample review: “These top learning tools will help you grow your startup in 2016.

Education 150

Education Tools Best Practices Business 150

Webbiquity

AUGUST 17, 2021

But so many businesses stay with the big three, Facebook, Twitter, and LinkedIn, overlooking the benefits that Pinterest, and maybe other channels as well, may offer them. The reach of each network is as follows: Ø Facebook page 1-2% average. Now, that’s a little different than Facebook or Twitter. What is Pinterest?

Social Media 359

Social Media Advertising Channels Media Business 359

Webbiquity

NOVEMBER 8, 2022

Social proof is a powerful tool for marketers who know how to use it effectively. When this happens, you can use free image upscaler tools available online. But with the help of an expert, consumers are assured they can trust the quality a brand provides. You can also browse local companies with the top reviews on Facebook.

Paid Content 346

Paid Content Social Marketing Paid Search Agency Advertising Agencies 346

Webbiquity

JULY 18, 2023

But in any case, SEO should definitely be part of your marketing strategy, and if you need outside help, it’s valuable to know what questions to ask. If you’re planning to invest more in video marketing this year, it’s helpful to understand the different types of marketing videos and how they can fit into your strategy.

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

Webbiquity

MAY 31, 2016

What are the best tools for finding great content ideas? Here are almost two dozen of the best content ideation tools finding and capturing bursts of inspiration. An online brainstorming tool that helps develop ideas based on challenges, related adjectives, and insights. 1) Evernote. Google Review Count: 2,930,000.

Tools 100

Tools Best Practices Enterprise Management PR 100

Webbiquity

JULY 12, 2016

Marketing automation software tools can be very helpful in making lead nurturing and sales acceleration efforts more effective—even if the category is badly misnamed. Here are 14 of the best marketing automation tools based on their popularity with reviewers. Marketing can’t be automated.) 1) Marketo. 3) OpenEMM.

Marketing Automation Services 100

Marketing Automation Services Enterprise Management Marketing Automation Marketing Management 100

Webbiquity

FEBRUARY 17, 2022

At a minimum, that includes LinkedIn, Facebook, and Twitter. Every platform has tools to help marketers. For example, the “share” feature on most platforms is a huge help as it ensures people that like your business can share your posts with their connections and followers. Hire an Agency To Help.

Tactics 271

Tactics Advertising Agencies Paid Search Agency Focus Group 271

Webbiquity

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. There’s a wide range of social media management tools designed to help you succeed with your social media marketing efforts.

Work Management 266

Work Management Social Media Marketing Management Promotion 266

Webbiquity

MAY 16, 2023

117 reviews) This is a fantastic tool for B2B SaaS and ecommerce sites, but isn’t simply a UGA replacement. ” It integrates with a wide range of tools including Google Cloud, Marketo, HubSpot , and Mailchimp. If all you need is a simple UGA replacement, this tool will be overkill. MixPanel Capterra rating: 4.5 (117

Marketing Analytics Tools 342

Marketing Analytics Tools Analytics Google Work Management 342

Webbiquity

AUGUST 2, 2016

Fortunately, there are now tools that allow even the design-challenged to produce professional-looking infographics. Here are four of the best such tools…plus services to call on if you have the budget and really want to make sure your infographics look original and great. Infographic Creation Tools. 1) Piktochart.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Tools Service 100

Webbiquity

SEPTEMBER 28, 2022

These lists help the brands group recipients by important attributes (age, location, work role, preferences, etc.). Every popup, feedback form, subscription, and newsletter signup form is valuable for collecting data to help segment your customers based on their activity, demographics, psychographics, and professional characteristics.

Email Marketing 340

Email Marketing Personalization Psychographics Marketing & Strategy 340

Webbiquity

AUGUST 18, 2020

Online gatherings are no longer limited to team meetings and webinars using same old video calling tools. As noted previously in this list of top webinar tools, what separates compelling must-attend events from ho-hum gatherings is the quality of the content, promotion, presenters, and—increasingly—the underlying technology platform.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Webbiquity

JUNE 14, 2016

5% for video) for helping to make business decisions. Fortunately, while not everyone can be a great writer, almost anyone can be a better writer by utilizing helpful (and mostly free) online tools. Paste or enter text and this tool returns feedback about spelling errors, grammar suggestions, and style recommendations.

Tools 100

Tools Lead Ranking Lead Scoring Best Practices 100

Webbiquity

FEBRUARY 6, 2024

So building semantically optimized copy will help Google pick and feature the right image. Schema App is the only solution that helps you generate all kinds of structured markup. Tools like Canva allow you to easily resize your image to be able to reuse it across many channels.

SEO 161

SEO SERP Conversion Eye-Tracking 161

Webbiquity

JULY 19, 2016

So once you or your team have developed topic ideas, planned content , and researched those subjects, it’s time to use keyword research tools to find the best phrases to match up searcher intent with your approach to each topic. Here are 17 of the best keyword research tools according to expert reviewers. 1) SEMrush.

Paid Content 100

Paid Content Keywords SEM Marketing Automation Services 100

Webbiquity

NOVEMBER 21, 2021

Have the tools in your marketing technology matrix kept up? Are there tools that aren’t quite cutting it, that you may want to replace? Gaps in your capabilities you may be looking at new tools to fix? This online design platform helps creative teams design, plan, prototype, and collaborate on designs. Click here.

Budget Programs 332

Budget Programs Marketing Management Software Webinar Metrics 332

Webbiquity

APRIL 22, 2021

Many small business owners spend time researching effective marketing tips to help grow their companies and aid with customer conversion. This will help you develop a marketing strategy that will be successful now and in the future. There are various marketing strategies to choose from that can help you reach your goals.

Small Business Marketing 285

Small Business Marketing Personalization Marketing & Strategy Marketing Strategy 285

Webbiquity

APRIL 14, 2015

As noted here last week , ranking highly in search requires writing great content, making smart use of Google Webmaster Tools, and building or earning high-authority backlinks. Which keyword research and other SEO tools are most effective? SEO Keyword Guides and Tools. ” Free Keyword Suggestions Tool by SerpStat.

Keywords 100

Keywords SEO Research Resources 100

Webbiquity

FEBRUARY 21, 2023

Frustrated with the challenges, inefficiency, and lack of tools, one agency owner set out to build an influencer discovery platform that would automate manual processes, save time, and make it easier for marketing professionals to measure their influencer marketing results. This feature helps our users conduct campaigns and monitor results.

Paid Content 266

Paid Content Paid Search Agency Advertising Agencies Work Management 266

Webbiquity

JUNE 11, 2012

Believing that your posts to Twitter or Facebook are more important than those of your friends may be a sign of egotistical delusion (or perhaps your friends just put up lousy, boring posts). Regardless, Facebook may soon give its users the opportunity to leapfrog their status updates to the top of the pile. Investors Will be Happy.

Facebook 100

Facebook Social Networks Network Marketing Ideal Customer Profiles 100

Webbiquity

JUNE 21, 2022

Use a comparison tool on their phone to find the lowest price. This is crucial because in today’s fast-paced, multi-channel business landscape, people are turning to online sources to discover information that’s accurate and helps them solve common and complex problems. Order the product on their home laptop. Image credit: HubSpot.

Privacy Policies 340

Privacy Policies Brand Identity Branding Multi-Channel 340

Webbiquity

MAY 25, 2021

As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Facebook is launching three competitors on its own. That’s cute. And then reverse engineer that.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

Webbiquity

FEBRUARY 28, 2023

Chatbots and digital assistants are also an increasingly important tool for B2B eCommerce marketing. There are numerous analytics tools available today that help companies better understand their data in order to make informed strategic marketing decisions.

eCommerce 272

eCommerce Marketing AI B2B Marketing Trends 272

Webbiquity

DECEMBER 6, 2022

Facebook is at #3, used by 56% of respondents, followed by Instagram which is used by 44%. In what seems like a gap in the research, YouTube doesn’t appear on the list of the top seven B2B social media tools. More budget and more executive support would be helpful. The Biggest Missed Opportunity for B2B Marketers.

Social Media 237

Social Media Allocation Social Marketing B2B Marketing 237

Webbiquity

AUGUST 6, 2020

But only half integrate their influencer marketing efforts with their SEO programs, or use influencer marketing tools to identify industry influencers. B2B influencer marketing—which relies heavily on blogging, LinkedIn, and Twitter—is much different from B2C programs, often centered around platforms like Facebook, Instagram, and TikTok.

Research 243

Research B2B Marketing B2B Budget Programs 243

Webbiquity

NOVEMBER 22, 2022

Have the tools in your marketing technology matrix kept up? Are there tools that aren’t quite cutting it, that you may want to replace? Gaps in your capabilities you may be looking at new tools to fix? Score some incredible savings on icons, illustrations, music clips, and editing tools. Ad Intelligence.

Marketing Management 149

Marketing Management Software Marketing Analytics Tools Business 149

Webbiquity

JUNE 15, 2021

This guide details what makes for a great lead magnet, and ideas for inspiration to help build your email list. Take the example of Mailshake’s LinkedIn prospecting tool that they offer as a lead magnet. This free LinkedIn search tool is tapping into LinkedIn users who do not have access to the paid “Sales Navigator.”.

Paid Content 284

Paid Content Lead Ranking Lead Scoring Sales Qualified Leads 284

Webbiquity

JANUARY 19, 2021

Stripped to its essence, big data is a volume of data so large that traditional data processing tools and methods such as Excel spreadsheets or text processors can’t handle it. “ For example, over 500 terabytes of data get ingested into the databases of Facebook every day. And, most importantly, why do you need to know?

Marketing AI 284

Marketing AI Marketing Analytics Tools Terms and Conditions Work Management 284

Webbiquity

FEBRUARY 10, 2022

Some prefer to stay silent and waiting for customers to act; others choose to initiate the conversation first with the help of chat triggers that activate a chat box widget after some defined period of time or specific action. It presents the image of a caring company that’s always ready to help in the moment of need.

Conversion 268

Conversion Marketing Websites Work Management Marketing Management 268